Summary
Overview
Work History
Education
Skills
personal information
Languages
Timeline
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LING YANG

LING YANG

Singapore

Summary

12 Years of robust C-Suite experience in e-Commerce(B2C、B2B), Mobile Internet(B2C), IT, IoT(Industry 4.0), and Digitalization technology (SaaS, AI, Fin Tech, Online Payment) companies. 11+ years of hands-on experience in company strategy, fund raising, P&L, daily operation, business development, and product development. 18+ years of working experience in state-owned, J.V., Private, and start-up companies. As a C-level executive and entrepreneur, have built successful companies from scratch, and experience in building from 0 to 1 and 100 is rich. Solid track records for revenue delivery, go-to-market strategy, and fundraising. Excellent leadership and passion for innovation and deliver success.

Overview

19
19
years of professional experience

Work History

CEO

Marine Online (Singapore)Pte Ltd
11.2019 - Current
  • Defined the company and e-commerce platform strategy, visions, and missions
  • Successfully defined the business model and executed a go-to-market strategy, culminating in the completion of a Proof of Concept (P.O.C.) within 6 month timeframe, leading to tangible revenue realization
  • Developed Marine Online ecommerce platform and being the very first B2B Super Mobile App to cover 8 major business units in industry to realize online transaction for global shipowners and its alliance and build up e-Marketplace eco system connecting 150K Vessels, 1000+ Ports, 500 Shipowners covered in 120+ Countries in 12 months
  • Spin-off Crewing Online platform and APP, focus on B2C market with active 200K global seafarers (22% market share) in 6 months
  • Set-up Supply Chain Financing platform to facility all transactions on the platform in 3 months
  • Responsible for P&L and achieved GMV USD 267 million in 18 months; Revenue increased 374% from 2021 to 2020; Achieved GMV 603 million and Revenue USD 557 million in 2023 with very limited working capital
  • Keep triple-digit growth on all financial and operational indexes
  • Actively engaged in liaising with investors and financial institutions, securing and finalizing term sheets totaling USD 3 million and USD 20 million, respectively.

CEO

Brightoil e-Commerce CO Ltd.
11.2019 - 05.2021
  • Strategic planning for Mobile APP strategy, including business model redesign, app re-built, development and go-to market strategy
  • Restructuring the company organization to have agile and lean management for user-oriented operation strategy to increase efficiency
  • In charge of P&L and daily operation of E2E User Journey development and user acquisition, achieved 2 Million online registered users in 10 month with ARPU 1000 SGD
  • Established B2C2B business model and converted user traffic into 2B business with RMB 20 million revenue/month for ToB sector.

CEO/Shareholder

Linkwin Technologies (Beijing) Ltd.
Beijing, China
06.2016 - 06.2019
  • Defined the company strategy, mission, and vision to “Digitalize Your World”—By providing IoT, Big Data, and Digitalization solutions
  • Driving IoT, Industry 4.0, Supply Chain and Digitalization SaaS to Global 500 Fortune Companies for breakthroughs of digital transformation and Go-to-market businesses globally. And successfully delivered in mainland China, H.K., Taiwan, Japan, Malaysia, Singapore, Europeans, U.S.A., etc
  • Increased the company revenue 100% and net profit 700% for the year 2017 and keep an average 30% revenue increment yearly
  • Hands-on Product-build and R&D, including Cloud Service and Big Data SaaS platform to manage more than 10 billion digital entries per year; IoT solutions (Bluetooth, LoRa, Zigbee, 2D code, RFID, etc.) applied in Smart Factory, Digital B2B Supply Chain Management, End2End Product Digital Eco-System; Digital solutions for B2B and B2B2C; Blockchain technology on Digital Track & Trace
  • Roadshow for investors and fundraising.

CEO

China B-to-B Holdings Ltd.
05.2012 - 02.2013
    • Defined the Strategy, Missions, and Visions of the company specified the roadmap of B2B and B2C business and restructured the company
    • Spin-off an innovative B2B service and eventually set up a private company with a valuation of over RMB 800 Million in 2016
    • In charge of fund-raising and brought in new investors
    • The company was sold as RMB 520 Million for 55% share.

Vice GM

Expo Com China Ltd.
02.2008 - 12.2012
  • In charge of equity investment and representative of China's Investor, and closed Financial, C.J.V., and A.O.A
  • Agreement and deals with Israeli investors
  • Established C.J.V
  • With C-Level executives from Israel on IoT solutions for Exhibition E-Commerce business
  • Closed Angel fundraising with an amount of USD 7 Million.

Vice President

Cofortune Information Technology Ltd.
04.2005 - 05.2012

Assistant to President(C-Suite level) 08/2009 - 03/2011

GM of e-Supply Chain Department 01/2009 – 08/2009

Senior Project Manage 01/2007 – 01/2009

PM, Business Development 04/2005 – 12/2006

  • Responsible for e-commerce marketing, business development, P&L, and implementation;
  • Delivered RMB 94 Million sales revenue (IT Solution) FY2013 (73 Million targets) and kept 30% (A.V.G.) revenue growth rate every year. Delivered RMB 130 Million sales revenue FY2014
  • Head of partners and shareholders' collaboration among the U.S.A., U.K, Israel, Italy, and other multinational companies in charge of Equity investment, Management and operation of sub-companies and JV Companies.
  • Set-up J.V Company for the Online payment, including buy-out C-Level team and fundraising for Angel Fund, and it was acquired by Paypal in the year 2019.
  • In charge of new business development and SaaS platform, including Internet of Things Technology and Applications, 2-D bar code China national standard, Track and Trace systems, e-Trade Finance, e-Trade Logistics, cross-border e-Commerce practice, paperless trading, etc. Customers are MNCs and Local governments, successfully delivered SaaS projects including Smart Supply Chain platform, cross-board paperless trading platform, etc.

Education

MSc in Bioinformatics -

The University of Liverpool (U.K.)
Liverpool, UK
12.2003

BS in Computer Science -

Dalian University of Technology (China)
China
09.2002

Skills

  • Talent Development
  • Corporate Governance
  • Operational Excellence
  • Financial Acumen
  • Mergers and Acquisitions
  • Strategic Visioning
  • Innovation Management
  • Business Development
  • Profit & Loss

personal information

  • Date of Birth: 07/1979
  • Nationality: SPR/CHINESE

Languages

ENGLISH MANDARIN

Timeline

CEO

Marine Online (Singapore)Pte Ltd
11.2019 - Current

CEO

Brightoil e-Commerce CO Ltd.
11.2019 - 05.2021

CEO/Shareholder

Linkwin Technologies (Beijing) Ltd.
06.2016 - 06.2019

CEO

China B-to-B Holdings Ltd.
05.2012 - 02.2013

Vice GM

Expo Com China Ltd.
02.2008 - 12.2012

Vice President

Cofortune Information Technology Ltd.
04.2005 - 05.2012

MSc in Bioinformatics -

The University of Liverpool (U.K.)

BS in Computer Science -

Dalian University of Technology (China)
LING YANG