Riz Low Jenny
Singapore
Summary
Dynamic sales professional with a robust background in sales leadership and business growth, recognized for driving strategic initiatives that significantly expand market share. Proven ability to cultivate and maintain key client relationships while leveraging expertise in negotiation to secure favorable outcomes. Committed to fostering high-performing teams that consistently achieve revenue targets and excel in performance metrics. A results-oriented approach ensures alignment with organizational goals and sustained business success.
Overview
28
28
years of professional experience
Work History
Leasing Manager
Weave Living Singapore Pte Ltd
Singapore
11.2022 - Current
- Built strong relationships with clients through exceptional customer service, resulting in increased lease renewals.
- Developed marketing strategies to attract new tenants, ultimately improving occupancy rates.
- Optimized unit turnover times by working closely with maintenance staff to prioritize repairs and cleaning tasks.
- Developed and managed weekly and monthly marketing campaign on various platforms and leasing rate plans.
- Mentored new leasing agents, providing guidance on industry best practices and improving overall team performance.
- Worked with property managers to maintain market readiness and facilitate smooth transitions.
- Managed lease agreements from inception to termination, ensuring legal compliance and minimizing potential disputes between parties.
- Collaborated with maintenance teams to address property upkeep, enhancing overall appearance and functionality of units.
- Conducted comprehensive market research to maintain competitive pricing and ensure maximum profitability for property owners.
- Trained leasing professionals on regulatory requirements, company policies, and office procedures.
- Prepared detailed monthly performance reports for property owners, ensuring transparency and accuracy in all transactions.
- Oversaw monthly collections and maintained high payment rates by building positive relationships with tenants.
- Supervised leasing teams across multiple locations while maintaining overall operational efficiency at each site.
- Streamlined the leasing process for efficiency by implementing an online application system.
- Boosted tenant retention rates with proactive communication strategies designed to foster long-term relationships.
- Analyzed trends in the rental market to predict future growth opportunities and develop strategic plans accordingly.
- Conducted detailed market analysis to inform strategic pricing, enhancing competitiveness and occupancy rates.
- Streamlined lease renewal processes, significantly reducing tenant turnover rates.
- Improved lease documentation processes, reducing errors and improving tenant onboarding experience.
- Optimized use of property management software, improving operational workflows and tenant communication.
- Conducted regular property inspections to identify and address maintenance issues proactively, maintaining high standards of property condition.
- Developed tenant referral program, leveraging existing relationships to increase occupancy.
- Led negotiations for lease agreements, securing favorable terms while meeting needs of both property and prospective tenants.
- Organized and hosted open house events, significantly increasing prospective tenant engagement.
- Facilitated training programs for leasing agents, elevating team performance and efficiency.
- Monitored and tracked payments and expenses, providing timely and accurate financial reports.
- Generated professional networks by engaging in professional, industry and government organizations.
- Developed annual operating budgets and forecasts, as well as sales and marketing plans.
Meetings & Events Sales Manager
Club Med Services Singapore Pte Ltd
02.2016 - 08.2020
- Handle all Singapore corporate account and Trade partner - MICE account
- In charge of relationship management with higher management, e.g. C-level
- Managing of all high volume and key account
- In charge of niche event, e.g. Rent-A-Resort Program from planning to execution of room allocation, programs and events, F&B arrangements and all other related matters.
- Includes sourcing and liaising with corporate client to secure and identify new business opportunities
- Keeping appraised of local & overseas market conditions to implement effective sales & marketing strategies
- Implementation and execute sales activities, e.g. Tradeshow, Familiarization Trip for clients and business partners, Networking Event, Product Training for Trade partners – MICE
- Marketing budget planning together with the marketing team
- Ensure proper service delivery to valued clientele e.g. sales negotiation process, ongoing event management, after-sales service, complaint handling, etc.
- Maintain and enhance relationship with corporate key procurement contact and trade partners to solicit future business opportunities
- Conduct all overseas site inspection
- Generate sales proposal, contracts, and after sales follow-up
- Direct reporting to SEA GM for weekly/ monthly sales report to ensure achievement of sales target on track
- Monthly meet-up/ call with key resort, Club Med Bintan - HODs to feedback on improvement and efficiency effort
- Quarterly meet-up/ calls with various SEA resorts HODs to feed back on improvement and efficiency effort
- Quarterly conference call with various ASIA sales office for market information and updates
- Attending all overseas sales conferences, e.g. New resort launch, regional sales conference, etc.
- Involves in interview, training and evaluation of all new sales personnels, incl. Sales Trainees, Executive and Manager
- Proven yearly track record of sales achievement between 102% - 175% (Yearly target from €2.5M - €3M)
- Sales & Marketing
- Hospitality/ Travel Industry
Senior Sales Manager
Shangri-La International Management
04.2015 - 12.2015
- Handle corporate account including Aviation Industry; Information and Technology Industry; Media Industry and Sport Industry
- Also in charge of relationship management with higher management, e.g. CEO; Chairman, Head of company level guests
- Includes sourcing and liaising with corporate client to secure and identify new business opportunities
- Maintain and enhance relationship with existing corporate clientele
- Keeping appraised of local & overseas market conditions to implement effective sales & marketing strategies
- Ensure proper service delivery to valued clientele
- Conduct sales presentation and negotiation with corporate clients
- Liaising and negotiating with corporate key procurement contact to solicit future business opportunities
- Conduct site inspection
- Generate sales proposal, contracts, and after sales follow-up
- Sourcing of potential RFP accounts to generate bigger volume business
- Sales & Marketing
- Hospitality/ Travel Industry
Sales Manager
Frasers Hospitality Pte Ltd
01.2014 - 12.2014
- Handle corporate account including major Oil & Gases company; Shipping industry
- Includes sourcing and liaising with corporate client to secure and identify new business opportunities
- Maintain and enhance relationship with existing corporate clientele
- Keeping appraised of local & overseas market conditions to implement effective sales & marketing strategies
- Ensure proper service delivery to valued clientele
- Conduct sales presentation and negotiation with corporate clients
- Liaising and negotiating with corporate key procurement contact to solicit future business opportunities
- Conduct site inspection
- Generate sales proposal, contracts, and after sales follow-up
- Sourcing of potential RFP accounts to generate bigger volume business
- Sales & Marketing
- Hospitality/ Travel Industry
Sales Manager
RC Hotels Pte Ltd – Fairmont Singapore & Swissotel The Stamford
07.2012 - 12.2013
- Handle corporate account including Western USA. Key Accounts: BNP Paribas, Intel, Apple, Agilent Technologies, Dell Inc., Chevron, ExxonMobil, VISA, BroadCom, LinkedIn, American Express
- Includes sourcing and liaising with corporate client to secure and identify new business opportunities
- Maintain and enhance relationship with existing corporate clientele
- Keeping appraised of local & overseas market conditions to implement effective sales & marketing strategies
- Ensure proper service delivery to valued clientele
- Conduct sales presentation and negotiation with corporate clients
- Liaising and negotiating with corporate key procurement contact to solicit future business opportunities
- Conduct site inspection
- Generate sales proposal, contracts, and after sales follow-up
- Sourcing of potential RFP accounts to generate bigger volume business
- Sales & Marketing
- Hospitality/ Travel Industry
Sales Manager
Pan Pacific Hotels Group
07.2008 - 02.2011
- Handle corporate account including USA and IT account. Key Accounts: EMC, Intel, Hewlett Packard, Intel, Dell Inc., Apple Inc.
- Includes sourcing and liaising with corporate client to secure and identify new business opportunities
- Maintain and enhance relationship with existing corporate clientele
- Keeping appraised of local & overseas market conditions to implement effective sales & marketing strategies
- Ensure proper service delivery to valued clientele
- Conduct sales presentation and negotiating with corporate clients
- Liaising negotiating with corporate key procurement contact to solicit for future business opportunities
- Conduct site inspection
- Generate sales proposal, contracts, and after sales follow-up
- Sourcing of potential RFP account to general bigger volume of business
- Business forecast
- General sales proposal, contracts, and after sales follow-up including finalising details of group event, e.g. allocation of guest rooms, function venue, banqueting details
- Liaising with hotel on-site Catering & Convention Service Team to ensure smooth operation of all corporate events
- Generate weekly and monthly sales report and activities.
- Sales & Marketing
- Hospitality/ Travel Industry
Office Administration Manager
Sunway International Hotels & Resorts, Singapore Sales Office
06.2003 - 06.2008
- Providing secretarial services to Director of Sales
- Handling all office administration, HR, Accounting, private & confidential matters.
- Assist in travel, accommodation and visa arrangements for staffs
- Handling travel agent, corporate and transient hotel reservation for all Sunway & Allson Hotels Group
- Liaising with suppliers for all office equipment’s hiring & leasing negotiation
- Maintaining and reconciliation of supplier statement
- Generate weekly sales production report
- Generate weekly payment details report
- Generate monthly office expenditure report
- Generate monthly petty cash, staff payrolls report
- Handling staff’s insurance, welfare, medical benefits and leave record
- Reconciliation of ad-hoc projects, e.g. Natas Holiday Fair, Travel Malaysia Fair, Destination, Malaysia Fair including sourcing, liaising, negotiation of booth with vendor to booth setup till fair closure arrangement
- Responsible for all finance issues, which includes all receipts, bank reconciliation, staff payrolls, petty cash, payment to supplier and invoicing.
- Administration/ Secretarial/ Sales
- Hospitality/ Travel industry
- Reason of leaving: Change of department
Marketing/ Business Development executive
Airelated Travel Services Pte Ltd
02.2003 - 05.2003
- Liaising with Travel Agents to explore new business opportunities
- Develops new business opportunities with existing client
- Develop efficient marketing strategies to maximize new business opportunities
- Develop efficient sales kits/ tools
- Provides marketing intelligence and clients’ feedback to management
- Liaising with advertising agency and media for all advertisement insertions and write up
- Liaising and coordinate with suppliers, e.g. airlines, hotels and foreign agents for all publicity materials
- Sales/ Marketing
- Hospitality/ Travel Industry
- Reason for Leaving: SARS and attending to personal matters, e.g. customary marriage
Marketing Executive
Giamso International Tours Pte Ltd
03.1998 - 01.2003
- Liaising with Travel Agents to explore to explore new business opportunities
- Develops new business opportunities with existing client
- Develop efficient marketing strategies to maximize new business opportunities
- Develop effective sales kits/ tools
- Provides marketing intelligence and clients’ feedback to management
- Liaising with advertising agency and media for all advertisement insertions and write up
- Liaising and coordinate with suppliers, e.g. airlines, hotels and foreign agents for all publicity materials
- Sales/ Marketing
- Hospitality/ Travel Industry
- Reason for Leaving: lack of career advancement opportunities
- Accomplishment: Manage to hit monthly sales target up to a arrange from 101% to 218% (Avg. sales target per month @ S$105,000)
- Lead counter sales personnel and manage to hit quarterly group target up to a range from 101% to 108% (Avg. Group target per quarter @ S$3,295,000)
Education
Primary - PSLE
Loke Yang Primary
12.1989
Secondary - ‘O’ Level
Bukit View Secondary
12.1994
Certificate - Travel Services
Tourism Institution of Singapore
07.2001
Diploma - Marketing & Public Relations – UCLES, Marketing & Advertising - LCCI
Thames Business School
12.2002
High School Diploma -
Singapore Polytechnic I Diploma in Digital Marketing
09-2021
Skills
- Microsoft Office (Words/ Excel/ Publisher/ Powerpoint)
- Chinese Stars/ Adobe Writer/ Photoshop
- Typing 50wpm
LANGUAGES
Written: English Good, Chinese Fair
Spoken: English Good, Mandarin Good
Timeline
Leasing Manager
Weave Living Singapore Pte Ltd
11.2022 - Current
Meetings & Events Sales Manager
Club Med Services Singapore Pte Ltd
02.2016 - 08.2020
Senior Sales Manager
Shangri-La International Management
04.2015 - 12.2015
Sales Manager
Frasers Hospitality Pte Ltd
01.2014 - 12.2014
Sales Manager
RC Hotels Pte Ltd – Fairmont Singapore & Swissotel The Stamford
07.2012 - 12.2013
Sales Manager
Pan Pacific Hotels Group
07.2008 - 02.2011
Office Administration Manager
Sunway International Hotels & Resorts, Singapore Sales Office
06.2003 - 06.2008
Marketing/ Business Development executive
Airelated Travel Services Pte Ltd
02.2003 - 05.2003
Marketing Executive
Giamso International Tours Pte Ltd
03.1998 - 01.2003
Secondary - ‘O’ Level
Bukit View Secondary
Certificate - Travel Services
Tourism Institution of Singapore
Diploma - Marketing & Public Relations – UCLES, Marketing & Advertising - LCCI
Thames Business School
Primary - PSLE
Loke Yang Primary
High School Diploma -
Singapore Polytechnic I Diploma in Digital Marketing