NURUL ATIQAH AMRAN
Summary
Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals. Eager to learn new things and willing to unlearn and relearn to add value to the company. Always plan, commit and deliver work at level best to ensure team strive for superior results and can work independently in executing the assigned tasks in delivering tasks way above the expectation. Very reliable person that constantly promotes “Shared Success” that play an important and active role as an integrator and mediator to drive the team member to work hand in hand to produce superior result that ease business in delivering their job. Promotes “Speak Up” by seeking, giving and act positively on feedback. Never blame others and always own the results. Constantly develop and improve things to ensure issues and challenges are escalated for management directions and team could move with pace.
Overview
12
12
years of professional experience
Work History
Executive (Analyst)
PETRONAS Chemical Marketing (Labuan) Ltd
04.2022 - Current
- Developed presentation pack for Bio-MEG Incubation+ leveraging PWB tools to validate and identify right opportunity space for disruptive product through customer validation.
- Managed PrefChem ad hoc portfolio. Within 4 months PrefChem offered 15 tendered of 35kmt Glycols with gross margin created around ~USD3mil from these transactions.
- Formulated and implement strategic marketing strategies and initiatives, in line with Product business financial and commercial objectives.
- Developed marketing and production activities/ initiatives based on specific product portfolio by rationalizing & maximizing value optimization of product mix.
- Monitored and analyze product price performance, corresponding with sales & marketing strategy.
- Planned and implement short term business opportunity/ networks with strategic partners, contract/ deal making and project implementation plan.
- Gather information and data from various sources, analyze and highlight marketing and trading trends including its development, environment, pricing, transactions, deals done and publications.
- Gather information and data from various sources, analyze and highlight marketing and trading trends including its development, environment, pricing, transactions, deals done and publications.
- Proved successful working within tight deadlines and fast-paced environment.
Executive (Result Delivery Office)
PETRONAS Chemical Marketing (Labuan) Ltd
10.2018 - 03.2022
- Execute, administer and support Commercial Excellence and Transformation programs and activities in realizing Business vision & objectives to be High-Performance Organization (HPO) beyond 2020, achieving World Class Competitiveness and Empowered Organization.
- Facilitated program for change based on P-ICE methodology for existing and new growth strategy. Organized and track communication plan across business to secure buy-in and commitments from leaders & the masses.
- Track overall program delivery against integrated schedule & timeline and identify and propose mitigation plans for any deviation via CT Monthly Meeting and bi-Monthly CT Steering Committee sitting.
- Developed communication plan to prepare leaders and masses for assessment and sustainment of OE R2 (OE R2 Handbook, OE R2 Calendar – Intensified Program, OE R2 KPI Cascading, PCML Go–Live Celebration, Commercial Structure Engagement & Communication, PCML OE R2 Open Day, Ooo! Pack, Bleach It Out Day and Stakeholder Analysis. etc.)
- Monitored PCML readiness towards OOIA and monitor progress of OOIA gap closure via Self-Assessment (SA), Dry Run and Gap Closure.
- Coordinate and strategized for key assessment approach, to ensure PCML achieved Go-Live status in July 2021 via hybrid assessment despite challenges posed by COVID-19 and WFH arrangements based on ALARP (As Low as Reasonably Practical) levels.
- Simulate statistic on masses involvement in OE R2 via role matrix to ensure fair distribution of work and avoid duplication of roles carried in implementing work process.
Executive (Program Management)
PETRONAS Chemical Marketing (Labuan) Ltd
07.2015 - 09.2018
- Developed granular Integrated Marketing Game Plan (IMGP) for Petrochemical Business for PCML CEO, PCG CEO, VP PIC, PRPC Management and Downstream EXCO members covering Where to play (WTP) and how to win (HTW) strategy, Volume Validation, Route to market and roadmaps.
- Conduct excess molecules tankage assessment. PRPC Board have approved and accepted 100% of proposal made for additional storage tanks and tank truck loading rack (TTLR) installation to accommodate marketing plan and as system balancer to increase plant reliability (crucial from lenses of customer) with export/import capability.
- Developed presentation pack on overview of RAPID product, capacity and marketing strategy for minister pack and simulate summary of IMGP volume distributions by product and country for 100% and 50% options.
- Tracking of IMGP deliverables and milestone covering Polymer, Glycols, Excess Molecules and S&D. Developed reporting dashboard on monthly basis for syndication during PCML Direct report meeting.
- Organized M&S Engagement with PCG External BOD and preparing material with regards to Rapid Readiness update.
- Guided team on customer registration process and monitored activities required for customer registration which includes (Background and Risk Check Form (BARC), Counterparties Information Form (CIF), Certificate of Incorporation and Audited Financial Statement (Latest 2-years)
- Involved and informed risk department on Key Risk Indicator update to mitigate one of risk event (Delay execution of Marketing and Sales RAPID Readiness Implementation Plan).
- Skilled at working independently and collaboratively in team environment.
Executive (Strategic Planning)
PETRONAS Chemical Group
01.2013 - 06.2015
- Evaluate robustness of PCG business strategies towards changing of external and internal in supporting Downstream Business Strategic House during Strategy Delivery and Portfolio Review (SDPR 2014) pack for presentation to MC member and PETRONAS EXCO.
- Accountable in developing communication pack and portfolio of Investment and Allocation Framework (PIAF) reports. Keep track of PCG project and update Downstream on progress of project consisting financial, risk and strategies (CAPEX, other economic assumptions, NPV, PIR, etc.)
- Conducted ABF portfolio review. Assessment was conducted to overall PCG Urea portfolio consisting of ABF, PCFK and PCFS. Findings will assist management either to keep or eliminate mainly ABF from current portfolio to minimize value leakage.
- Simulate economic assessment assumptions for project pineapple, PEG 8000. Measuring project discounter cash flow, IRR by understanding project operational assumption, BOM, pricing, OPEX, financing, Tax and WACC.
- Secretariat of PCG Project Steering Committee that responsible to consolidate and analyze information provided to informed management on project progress and potential issues for further action and intervention by management.
- Used critical thinking to break down problems, evaluate solutions and make decisions.
Executive (Business Planning & Performance)
PETRONAS Chemical Group
04.2011 - 12.2012
- Conducted budget cycle for PCM (scorecard, sales plan and KPBI volume)
- Developed management handbook for IPO (covers overall product portfolio, capacity ranking, production facilities, industry analysis, competitor analysis, product prices, top 10 destination and customer by volume and revenue)
- Organized for yearly planner forum (macro and micro analysis).
- Established plant fact-book (plant info, plant history and background, product process and applications, and plant process scheme).
- Managed time efficiently in order to complete all tasks within deadlines.
- Worked flexible hours across night, weekend and holiday shifts.
Education
MBA - STRATEGIC MANAGEMENT
UNIVERSITY OF TEKNOLOGY MALAYSIA (UTM)
JOHOR BAHRU11.2022
BACHELOR OF TECHNOLOGY (HONS) - BUSINESS INFORMATION SYSTEM
UNIVERSITI TEKNOLOGI PETRONAS (UTP)
TRONOH, PERAK12.2010
SPM -
MRSM BALIK PULAU
PENANG12.2005
PMR -
SMK CONVENT KAJANG
SELANGOR12.2003
Skills
- Strong relationship building and networking ability
- Strong business acumen and able to identify business opportunities
- Strong influencing skills and accurate reading of organizational dynamics are critical to ensure success in undertaking of business initiatives
- Strong analytical and communication skills and highly motivated personality
- Excellent grasp in business analysis, research, forecasting and strategy development
- Strong experience across commercial business and able to plan, lead, execute and monitor transformations journey toward High Performance Organization
- Deep knowledge and understanding of petrochemical business especially in Olefin's, Glycols and Solvents products
Timeline
Executive (Analyst)
PETRONAS Chemical Marketing (Labuan) Ltd
04.2022 - Current
Executive (Result Delivery Office)
PETRONAS Chemical Marketing (Labuan) Ltd
10.2018 - 03.2022
Executive (Program Management)
PETRONAS Chemical Marketing (Labuan) Ltd
07.2015 - 09.2018
Executive (Strategic Planning)
PETRONAS Chemical Group
01.2013 - 06.2015
Executive (Business Planning & Performance)
PETRONAS Chemical Group
04.2011 - 12.2012
MBA - STRATEGIC MANAGEMENT
UNIVERSITY OF TEKNOLOGY MALAYSIA (UTM)
BACHELOR OF TECHNOLOGY (HONS) - BUSINESS INFORMATION SYSTEM
UNIVERSITI TEKNOLOGI PETRONAS (UTP)
SPM -
MRSM BALIK PULAU
PMR -
SMK CONVENT KAJANG
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