Liwei Chen
Singapore
Summary
Dedicated and detail-oriented professional with a passion for AI-driven solutions, digital marketing, and automation. Possesses solid expertise in web development, SEO, and Google Ads, along with strong proficiency in machine learning, data analytics, and RPA using Automation Anywhere. Skilled in Python, SQL, and WordPress, with experience optimizing user experience and streamlining business processes. Adept at problem-solving, teamwork, and project execution, bringing innovation and efficiency to every project to drive impactful and successful outcomes.
Overview
4
4
years of professional experience
1
1
Certification
Work History
Web & Digital Marketing Freelancer
YWY TECHNOLOGIES PTE LTD
08.2024 - Current
- Developed professional WordPress websites with enhanced user experience and functionality.
- Implemented SEO strategies to improve organic search rankings.
- Managed Google Ads campaigns to optimize ad spend and targeting.
- Executed social media marketing to enhance engagement and brand awareness.
Product Tester
Slamtec
03.2024 - 07.2024
- Conduct functional and performance tests per test specifications.
- Independently set up test stations and environments.
- Record test data accurately and document results objectively.
- Report issues, log defects, and facilitate resolution tracking.
Software developer Internship
Octopus8
09.2021 - 01.2022
- Developed automation business web pages using Civicrm, Wordpress and HTML
- Perform web application testing
- Import data into web pages
- Data sorting using excel
- Support projects requirement gathering from client
Education
Diploma - Information Technology
Ngee Ann Polytechnic
04.2025
Higher Nitec - Application Development
ITE College Central
04.2022
Skills
- Adobe Illustrator
- Adobe Photoshop
- Adobe XD
- ASPNet
- Bootstrap
- C#
- Data Analysis
- Data Cleaning & Preprocessing
- Data Processing & Transformation
- Data Visualization
- Digital Marketing
- Machine Learning
- Microsoft Excel
- Microsoft PowerPoint
- Python
- Robotic Process Automation
- SQL
- Swift
- Task Automation
- Web Development
- WordPress
Certification
- Enterprise Design Thinking Practitioner, 10/01/23
- Workato Automation Pro I, 06/01/23, 06/30/25
Achievements And Awards
- Ngee Ann Polytechnic, Award prize for best performance in module Design Principles, 2022
- Institute of Technical Education, Edusave skills award 2022, Edusave merit bursary 2021, 2022, Edusave certificate of academic achievement 2021, 2022, Edusave character award 2021
Timeline
Web & Digital Marketing Freelancer
YWY TECHNOLOGIES PTE LTD
08.2024 - Current
Product Tester
Slamtec
03.2024 - 07.2024
Software developer Internship
Octopus8
09.2021 - 01.2022
Diploma - Information Technology
Ngee Ann Polytechnic
Higher Nitec - Application Development
ITE College Central
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