Summary
Overview
Work History
Education
Skills
Expectedsalary
Dateofavailability
Nationalservice
Hobbies and Interests
Languages
Timeline
Generic
Chin Khoon Franco Lim

Chin Khoon Franco Lim

Summary

Dedicated Sales & Marketing personnel with more than 18 years knowledge in the electronics and semiconductor components industry, is seeking a new challenging environment where I can provide service to contribute and build the success of the company while I am able to experience advancement opportunities.

Overview

20
20
years of professional experience

Work History

Senior Product Marketing Manager

FUTURE ELECTRONICS
06.2022 - Current
  • Responsible for the overall KPI budget for Interconnect and Electromechanical commodities within the Marketing business unit
  • Implemented data-driven strategies to optimize marketing efforts and maximize return on investment.
  • Lead a team of 10 high-performing marketers, business development personnel in fostering a culture of collaboration and continuous improvement.
  • Engaging with more than 20 active suppliers to cultivate strong working relationship to expand product portfolio in strategic vertical markets.
  • Developed and executed go-to-market plans and facilitated internal organizational readiness.
  • Communicated value and position to sales team and developed tools to support selling process.
  • Promote internal marketing programs to build brand awareness and encourage new business development

Corporate Supplier Development Manager

FUTURE ELECTRONICS
01.2018 - 06.2022
  • Champion the account development for 3 key Supplier brand: Littelfuse (Year revenue-US$20M), Infineon (Year revenue- US$15M), Cypress (Year revenue - US$12m) with key focus in ASEAN/ANZ region.
  • Focus in account expansion by driving demand creation and fulfillment activities through focus verticals and segment application.
  • Plans and execute marketing strategy with internal regional drivers and business unit to make sure that performance of the company is align in meeting suppliers & internal KPIs.
  • Close engagement in building relationship and regular discussion with suppliers to discuss biz plans and key components factors that can increase business growth opportunities.
  • Organize joint Marcom activities such as seminar / webinar / online marketing promotion to gain product awareness for new and existing customer base.
  • Involved in key business reviews and trainings set by the suppliers and internal organization.
  • Bridge between the supplier and internal organization for all daily activities such as order booking, delivery matters and audit matters.
  • Leads in discussion with FAE teams to develop solutions that can be use to attract and create new opportunities for the company.
  • Frequent travel around the ASEAN region with the local sales and FAE to visit potential customers for face-to face negotiation or new product promotion.

Regional Sales Manager

GSK Electronics Pte Ltd
01.2006 - 01.2018
  • Focus on Key account expansion and leads a group of 5 sales members in targeting mass market penetration to increase revenue and customer count.
  • Active in demand creation activity within assign key account and new customers expansion.
  • Engaged with strategic key Suppliers accounts in terms of providing marketing support and driving sales strategic internally to achieve KPIs.
  • Leads in engaging key supplier activities such as business meeting, joint visits and co-training.
  • Frequent travel to support regional sales activities in South-east Asia (Malaysia/ Thailand/ Indonesia/Philippines) to drive business expansion.
  • Responsible for the reporting of monthly and quarterly reports to internal & supplier management team
  • Daily sales operation (Before and after sales support to customers) -Any other operational matters that required my involvement that need help to smoothen the internal processes.

Assistant Engineer

Delphi Automotive(S)
01.2005 - 01.2006
  • Work closely with the Principal Engineer in regard to the daily operation of maintaining production frontline to prevent downtime.
  • Liaise with vendors/supplier to get the best support & solution in improvising production operation.
  • Work together with fellow colleagues to brainstorm and suggest ideas to create new process to increase productivity.
  • Any other administrative matters and reports that was required from managers for discussion and reporting.

Education

Mechatronics Engineering

Ngee Ann Polytechnic
Singapore

Skills

  • Microsoft Words
  • Microsoft Excel
  • Microsoft Power point
  • Auto-Cad Program

Expectedsalary

S$7,500– S$8,000 negotiable 

Exclude Transport, Commission /MBO, Mobile

Dateofavailability

1 month notice upon tendering resignation.

Nationalservice

Civil Defence Force, Clerk/ Medic, Sergeant, Nominated by HQ SCDF RSM to become a Company Sergeant Major, Nominated to become the NSF mess president., Posted to become a Medic personnel after ROD. Attained the rank of Staff Sergeant during services as an NSmen.

Hobbies and Interests

  • Jogging: Twice weekly to maintain my stamina and keep myself fresh to prepare for new challengers ahead.
  • Reading: Continuously to gain knowledge and skills upgrading
  • Cycling: Once a week to maintain my health and increase family bonding.

Languages

English
Upper intermediate (B2)
Chinese (Mandarin)
Upper intermediate (B2)
Chinese (Cantonese)
Upper intermediate (B2)

Timeline

Senior Product Marketing Manager

FUTURE ELECTRONICS
06.2022 - Current

Corporate Supplier Development Manager

FUTURE ELECTRONICS
01.2018 - 06.2022

Regional Sales Manager

GSK Electronics Pte Ltd
01.2006 - 01.2018

Assistant Engineer

Delphi Automotive(S)
01.2005 - 01.2006

Mechatronics Engineering

Ngee Ann Polytechnic

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Chin Khoon Franco Lim