Summary
Overview
Work History
Education
Skills
Websites
Interests
INTERNSHIP
Timeline
Generic
FOO SIYUN

FOO SIYUN

Assistant Senior Manager
Singapore

Summary

Versatile Senior Manager specializing in partnerships, business development and skilled at planning, implementing and overseeing key improvements to drive business growth and efficiency. History of cultivating an open culture with free exchange of information. Pursuing new professional challenges with a growth-oriented company.

Overview

8
8
years of professional experience
2
2
Languages

Work History

Assistant Senior Manager

NUS Enterprise
06.2023 - Current
  • Partnerships Lead: Forging stronger partnerships with various partner universities via information sessions, engagement with senior management, and facilitation of discussions
  • Independently managed relationships with Partner Universities and grew partnerships with them via provision of co-funded scholarships and/or study awards, and management of double degree pathways
  • Lead conversations and updates to senior management on partnerships. Manage ongoing partnerships to ensure smooth collaboration on agreements, and maximization of value
  • Team Lead/Manager for Internship Placement and Corporate Partnerships: Cultivate partnerships with companies to secure internship placements for post-graduate students, resulting in 93 students placed in start-ups across Singapore
  • Facilitated partnerships with industry leaders, expanding Masters' network and opening new business opportunities.
  • Improved team performance by providing comprehensive training and fostering a collaborative work environment.
  • Scholarships Lead: Work with internal departments to select deserving candidates for scholarships and study awards. Established strong relationships with clients and stakeholders, ensuring long-term partnerships and repeat business.

Manager

Ministry of Communications and Information (MCI) & Infocomm Media Development Authority (IMDA)
05.2021 - 05.2023
  • Led a team of officers across various statutory boards to formulate strategies and policies to grow capabilities within the local tech ecosystem.
  • Partnered with leading tech companies to build digital capabilities within small and medium local businesses and equip Singaporeans with skills to thrive within a digital economy.
  • Develop and drive Singapore’s ICM industry development through policy making and implementation, in close collaboration with IMDA, CSA, and other relevant economic stakeholders.
  • Oversee the design, implementation, review and expansion of SMEs Go Digital and strategies aimed at manpower development for ICM sector.

Account Manager

Singapore Business, ST Engineering Electronics
08.2019 - 11.2020
  • Strategic Account Management (Government Sector - MHA, IMDA, GovTech, NLB).
  • Researched on latest industry capabilities and digitalization trends.
  • Champion formulation of IMDA CLT programme for a business unit to reskill more than 100 mid career professionals.
  • Formulate and execute holistic customer engagement plans to raise awareness on capabilities of interest.
  • Developed customized account plans for clients to help them achieve their business goals.

Lead, Industry Alliance

SGTech
10.2017 - 07.2019
  • Partner C-suite and senior executives across various technology disciplines and key government stakeholders on industry advocacy and strategies to drive growth for cyber security, cloud, as well as digital and data-driven businesses.
  • Build and manage relationships with private companies and public sector to recruit companies as corporate members.
  • Spearheaded SGTech’s Digital Transformation Chapter and Cybersecurity Chapter by actively collaborating with relevant stakeholders to drive public-private sector technology collaborations (Co-develop Open Innovation Platform and Data Protection workshops and briefings).
  • Mentored and supervised 3 interns.

Education

GCSE A Levels -

Victoria Junior College
Singapore
12.2010

Bachelors of Social Sciences in Economics (Honours) -

National University of Singapore
Singapore
01.2016

Minor in Technopreneurship - undefined

Fudan University, School of Business Management and School of Economics
01.2014

Skills

  • Teamwork

  • Problem Solving

  • Communication and Presentation

  • Business Acumen

  • Talent development

  • Strategic planning

  • Partnership development

  • Cross-functional team leadership

Websites

Interests

Travelling, reading, public speaking & new technologies

INTERNSHIP

  • Marketing Intern, Nestle Professional
  • May 2015 - Jul 2015
  • Spearheaded, executed and independently helmed market research project in improving aspects of key Maggi stock keeping unit (savoury sauces), identifying sales, placement and pricing issues. Led cross functional teams (marketing, supply chain, sales) and actively engaged, liaised with key stakeholders and clients. Led presentations and discussions with Nestle Professional management team and Nestle senior leaders.
  • Marketing, Business Development Intern, Curves International
  • Aug 2013 - Sep 2014
  • Established mobile marketing platform on WeChat and facilitated integration of mobile marketing in all marketing collateral and communications channels in China. Successfully generated 2400 leads in 8 months on mobile marketing platform via search engine optimization, content marketing, and user-generated content. Worked with CEOs and conceptualized monthly marketing plans for 82 Curves outlets across 5 countries in Asia which were catered to franchisees and gym members.

Timeline

Assistant Senior Manager

NUS Enterprise
06.2023 - Current

Manager

Ministry of Communications and Information (MCI) & Infocomm Media Development Authority (IMDA)
05.2021 - 05.2023

Account Manager

Singapore Business, ST Engineering Electronics
08.2019 - 11.2020

Lead, Industry Alliance

SGTech
10.2017 - 07.2019

Minor in Technopreneurship - undefined

Fudan University, School of Business Management and School of Economics

GCSE A Levels -

Victoria Junior College

Bachelors of Social Sciences in Economics (Honours) -

National University of Singapore
FOO SIYUNAssistant Senior Manager