Alexander Lee

Function Responsibilities

• Identifying and acquiring new customers, as well as up-selling to existing customer base in line with segment and product strategy
• Effectively managing and driving sales cycle from prospection through to successful closure
• Building strong inter-dependence relationships with key accounts and dealers in local market
• Develop and coordinate systematic sales approach together with sales solution management and product management with respect to local market
• Coordination of an internal and systematic documentation and filing structure (Direct sales & sales solutions management & Application Engineering & product management) for a target-orientated information flow and a uniform approach towards all customers
• Receivables management process from sales side as well as dispatch and storage procedures
• Integrate outbound solution management for customized and project requests to build full understanding of customer segments, application specific needs, outcomes and constrains of customer JTBD.
• Execute promotional plan and segment specific sales strategy, with support of sales solutions management
• Report sales forecasts of customer demand in close interaction with outbound sales management towards the S&OP process.
• Supports sales organization in negotiating prices with customer ensuring effective communication of PALFINGER value proposition
• Monitors performance, sets-targets and develops sales network in accordance with sales strategy
• Understand landscapes and trends and report forces that shift tactical budgets and strategic direction of accounts
• Represent business at conferences, trade fairs and networking events

Leadership Responsibilities

• Oversee works of team members through effective leadership
• Establishing standards of performance and recommend training in areas where there is competency gap
• Work closely with HR to build functional expertise through effective talent acquisition or training and development to ensure healthy talent/succession pipeline within sales function
  
  Local Management Responsibilities
• Effective Business Partner to all Local Management by providing strategic advice on company’s business objectives and directives
• Ensure company policies, strategic directions and legal guidelines are communicated all the way from top down and that they are strictly adhered to
• Together with other Local Management, promote employee engagement and be strong advocate for PALFINGER core values, be an inspiration to promote a culture of collaborative and excellence