Summary
Overview
Work History
Education
Skills
Certification
Timeline

Zann Quek

Singapore

Summary

With over 25 years of experience in the food & beverage industry across Singapore and Hong Kong, I’ve built my career from the ground up—starting at Raffles Hotel Singapore and evolving into leadership roles across food manufacturing, business development, and infrastructure management. My journey spans hotel F&B, food trading, and distribution, culminating in the founding of Entrée Ingredients Ltd, a premium food distribution company in Hong Kong. From a one-person start-up to a full team with ISO22000 HACCP certification, I’ve experienced the full spectrum of business growth, operations, and compliance. After over a decade abroad, I returned to Singapore and took on leadership roles at Koufu Group and currently at Wholesome Choice Concept Pte Ltd / Sarika Connoisseur Café, where I lead manufacturing operations and oversee retail infrastructure—including central kitchens, factory operations, leasing, fit-out projects, and renovations for 20+ outlets. I believe in leading with vision, empowering teams, and driving sustainable growth through operational excellence, customer focus, and continuous improvement.

Overview

29
29
years of professional experience
1
1
Certification

Work History

Senior Director, Manufacturing & Infrastructure

Wholesome Choice Concept Pte Ltd / Sarika Connoisseur Café Pte Ltd
01.2022 - Current
  • Lead two central kitchens serving internal brands and OEM HoReCa clients.
  • Oversee manufacturing operations, QA, logistics, and end-to-end infrastructure across 21 outlets.
  • Responsible for lease sourcing, negotiation, and management for new and existing stores.
  • Spearhead store setup, renovation, and fit-out projects from design to handover.
  • Implemented operational enhancements and vendor management strategies to support growth.

General Manager, Food Business Development

Koufu Group Ltd
01.2020 - 01.2023
  • Oversaw three business units and four food manufacturing plants.
  • Managed 175 team members across operations, QA, logistics, and admin.
  • Led full P&L and contributed to business growth—from $9.8M to $11M annual revenue.
  • Project-managed the successful relocation and integration of four manufacturing facilities.
  • Introduced SOPs and process improvements to support scalability and efficiency.

Founder & Managing Director

Entrée Ingredients Ltd
01.2010 - 01.2020
  • Founded and grew a premium food distribution business with clients in Hong Kong, Macau, and Singapore.
  • Built and managed cold storage and production kitchen facilities.
  • Imported high-quality meat, dairy, and bakery products from Australia, the US, and Europe.
  • Achieved ISO22000 HACCP certification to ensure food safety and quality control.
  • Led all aspects of the business—from operations and sales to vendor and client management.

Deputy General Manager / Sales Manager

Indoguna Lordly (Hong Kong)
01.2007 - 01.2010
  • Promoted to DGM after one year, leading a team of 10.
  • Managed sales forecasting, team performance, key account development, and vendor relations.
  • Contributed to business expansion and operational improvements.

Sales Executive

Indoguna Singapore Pte Ltd
01.2002 - 01.2006
  • Supported senior sales leaders in acquiring and servicing F&B clients.
  • Conducted food tastings and helped clients apply products in menu development.
  • Handled sales support, enquiries, and follow-up.

F&B Executive / Purchasing Assistant

Raffles Hotel Singapore
01.1997 - 01.2002
  • Managed F&B promotional campaigns and catering sales.
  • Worked with marketing and external vendors for event and brand initiatives.
  • Handled procurement responsibilities and supported F&B operations through purchasing coordination and vendor negotiation.

Education

Diploma - Sales & Marketing

PSB Academy
01.2002

Certificate - Sales & Marketing

Marketing Institute of Singapore
01.2000

Skills

  • Food Manufacturing & Central Kitchen Operations
  • Strategic Business Development
  • HACCP / ISO22000 Compliance
  • Project Management & Infrastructure
  • Lease Management & Retail Expansion
  • Vendor Negotiation & Procurement
  • Factory Setup & Relocation
  • P&L and Budget Control
  • Team Leadership & Performance Coaching

Certification

  • PMI Certified Practitioner (PMIACP) | 2024
  • Certified FSSC 22000 V6.0 Food Safety Management Systems (FSMS) Internal Auditor | 2023
  • Level 2 Award in Food Safety in Catering Chartered Institute of Environmental Health (CIEH), UK | 2016
  • Certificate for Food Hygiene Manager Hong Kong Management Association (HKMA) | 2016
  • Certificate for Food Hygiene Supervisor Hong Kong Productivity Council (HKPC) Academy | 2016

Timeline

Senior Director, Manufacturing & Infrastructure - Wholesome Choice Concept Pte Ltd / Sarika Connoisseur Café Pte Ltd
01.2022 - Current
General Manager, Food Business Development - Koufu Group Ltd
01.2020 - 01.2023
Founder & Managing Director - Entrée Ingredients Ltd
01.2010 - 01.2020
Deputy General Manager / Sales Manager - Indoguna Lordly (Hong Kong)
01.2007 - 01.2010
Sales Executive - Indoguna Singapore Pte Ltd
01.2002 - 01.2006
F&B Executive / Purchasing Assistant - Raffles Hotel Singapore
01.1997 - 01.2002
Marketing Institute of Singapore - Certificate, Sales & Marketing
PSB Academy - Diploma, Sales & Marketing

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