Summary
Overview
Work History
Education
Skills
Languages
Interests
Additional Information
Timeline
Generic
ZAHARI  IDLAN

ZAHARI IDLAN

Kuala Lumpur

Summary

Results-driven Assistant Vice President and Channel Manager specialising in content strategy, market analysis, and revenue generation. Led new revenue initiatives, format acquisition negotiations, and strategic content restructuring. Managed high-profile projects, including acclaimed dramas and international adaptations. Expertise in stakeholder engagement, team collaboration, and budget management to drive innovative content strategies that align with commercial goals.

Overview

9
9
years of professional experience

Work History

Assistant Vice President, Channel Manager

Measat Broadcast Network Systems Sdn Bhd
Kuala Lumpur
01.2024 - Current
  • Spearhead new revenue initiatives across live events, sponsorships, digital extensions and micro-content formats.
  • Drove greenlight decisions for fiction and non-fiction programming, including local originals, licensed titles, and international formats, ensuring alignment with market trends.
  • Oversee format acquisition and adaptation negotiations spanning Korean, Western, and regional IP.
  • Collaborated with local and international partners, government bodies, and advertisers to align creative outputs with commercial and policy objectives, fostering strategic partnerships.
  • Led content strategy, commissioning, scheduling, and performance for Malaysia’s flagship entertainment channel (Astro RIA) and comedy/family channel (Astro Warna), enhancing audience engagement.

Channel Manager / Assistant Channel Manager

Astro
01.2020 - 01.2024
  • Functioned in an end‑to‑end Channel Manager capacity, with direct responsibility for content strategy, commissioning plans, scheduling, budgeting, and performance management, operating with senior‑level autonomy subject to final supervisory approval.
  • Led commissioning, acquisition, and licensing strategy for local and international content, including sourcing and evaluating overseas comedy programmes to fill production gaps and maintain audience engagement.
  • Drove greenlight recommendations for original commissions, franchise extensions, and format adaptations across linear TV and digital platforms, balancing creative risk with commercial viability.
  • Managed Malaysia’s only dedicated Malay comedy channel during COVID‑19 and post‑pandemic recovery, maintaining uninterrupted broadcast output amid production shutdowns and regulatory constraints.
  • Coordinated with marketing, research, ad sales, legal, and operations to align content delivery and promotion with sponsorship commitments and compliance requirements.
  • Led strategic content restructuring through merger of comedy and family content portfolios, achieving cost optimisation and slate rationalisation in line with corporate financial objectives.

Commissioning Assistant / Supervising Producer (Scripted)

Astro
01.2017 - 01.2020

Curi‑Curi Cinta – No.1 Astro drama (2019); end‑to‑end supervising producer, including narrative and commercial integrations.

  • Lafazkan Kalimah Cintamu – Led flagship drama project, collaborating with author Siti Rosmizah, achieving top performance in Malaysia and establishing long-term exclusive IP partnership.
  • Cik Reen & Encik Ngok Ngek – Produced pioneering slapstick comedy drama, contributing to high ratings and audience success for Astro.
  • My Coffee Prince – Managed rights acquisition, cultural localisation, and sponsor integration for Malaysian adaptation of Korean hit, ensuring relevance and audience engagement.
  • Alamatnya Cinta – Loose adaptation of Full House; managed multi‑director production issues while delivering on schedule.
  • Hikayat Cinta Si Pematah Hati – First full Supervising Producer role; bridge between Malay market and Malaysian Indian director, overseeing editorial and marketing alignment.
  • Mencintaimu Mr. Photographer – Key role in casting discovery of lead actress Hannah Delisha.
  • Managed various productions such as Sejuta Rasa Buat Adelia and TQ Captain.
  • FORMAT ADAPTATION & FRANCHISE EXPERIENCE

Family Feud Malaysia – Localisation and relaunch of international game‑show format.

  • The Masked Singer, All Together Now, Real Men, Mystery Ranking Show, Mic On, Debt Off – Format negotiations, adaptation strategy, and commissioning input.
  • Development of original hybrid formats bridging reality, music, and talent incubation, including: Big Stage Alpha – Malaysia’s first survival boy-group reality competition; integrated music, talent management, and multi-platform monetisation.Talk To My Manager – Celebrity‑parent‑led singing competition.
  • Development of original hybrid formats bridging reality, music, and talent incubation, including: Big Stage Alpha – Malaysia’s first survival boy-group reality competition; integrated music, talent management, and multi‑platform monetization.
    Talk To My Manager – Celebrity‑parent‑led singing competition.

Education

Bachelor of Human Sciences (Hons) - Psychology, Communications

International Islamic University Malaysia (IIUM)
Malaysia
2017

Skills

  • Channel strategy
  • Content strategy
  • Market analysis
  • Revenue generation
  • Strategic planning
  • Budget management
  • Operations management
  • Team collaboration
  • Stakeholder engagement
  • Audience engagement
  • Creative direction
  • Format adaptation
  • Risk assessment
  • Stakeholder collaboration
  • Research and Development

Languages

English
Proficient
C2
Malay
Proficient
C2

Interests

  • Dragonboat
  • Swimming

Additional Information

INDUSTRY ENGAGEMENT & LEADERSHIP
  • Representative of Astro at KOCCA – Greetings from KOCCA (Indonesia, 2023).
  • Delegate at Broadcast Worldwide (BCWW) Seoul 2023, Asia’s largest broadcast content market.
  • Astro representative, Creative Content Association Malaysia (CCAM), since 2025.
  • Mentor and supervisor, Astro Young Talent Management Programme (since 2022).

Timeline

Assistant Vice President, Channel Manager

Measat Broadcast Network Systems Sdn Bhd
01.2024 - Current

Channel Manager / Assistant Channel Manager

Astro
01.2020 - 01.2024

Commissioning Assistant / Supervising Producer (Scripted)

Astro
01.2017 - 01.2020

Bachelor of Human Sciences (Hons) - Psychology, Communications

International Islamic University Malaysia (IIUM)
ZAHARI IDLAN