Summary
Overview
Work History
Education
Skills
Timeline
Generic
Yi Yun Chia

Yi Yun Chia

Marketing Specialist

Summary

A dedicated professional with a passion for creating compelling social media content and expertise in graphic design and communications. Known for diligence and a collaborative spirit, I thrive in team environments. Committed to excellence, I leverage my skills to drive impactful results. Seeking to contribute to dynamic projects or teams that value innovation and creative collaboration.

Overview

4
4
years of professional experience

Work History

Assistant Manager (Public Education)

Ministry Of Social And Family Development, MSF
07.2022 - Current
  • Collaborated with professional agencies to enhance social media presence, procure and coordinate media campaigns, manage website communications, and handle public relations pitches.


  • Assisted in creating and executing public education initiatives for Rehabilitation and Protection Group (RPG) and National Council on Problem Gambling (NCPG).


  • Worked closely with internal stakeholders and central communications team to plan and develop effective communication content.


  • Planned and conducted communications research to support development of effective public education strategies.


  • Delivered public education talks to audiences of over hundreds of people, effectively communicating key messages and engaging public.


  • Designed ad hoc materials as needed to support various campaigns and initiatives.

Marketing Specialist (Talent Acquisition)

EPAM Systems
05.2021 - 07.2022
  • Generated and managed content across the organisation's social media channels, enhancing engagement and brand visibility.


  • Led an APAC-wide employee referral campaign from conception to execution, successfully increasing referral rates and new hires.


  • Guided EPAM Systems to victory in the "Best IG Takeover" contest by Great Place to Work Singapore, showcasing innovative social media strategies.


  • Received the "Going the Extra Mile" award, recognising my contributions within the top 5% of EPAM Singapore's headcount for exceptional performance and dedication.


  • Honoured as an APAC Talent Acquisition Marketing Champion for significant achievements in talent acquisition marketing, driving successful recruitment campaigns across the region.


  • Worked with colleagues across Asia and globally to ensure alignment and collaboration on various projects and initiatives.

Digital Communication & Marketing Intern

Government Technology Agency Of Singapore
06.2020 - 08.2020
  • Contributed to the design of GovTech's social media posts and electronic direct mail (eDM) campaigns, enhancing visual appeal and engagement.


  • Acted as a supporting designer for key projects such as Industry Briefing 2020, National Digital Identity, and SafeEntry, providing creative and technical design support to ensure successful project outcomes.

Education

Bachelor of Business Marketing, Honours (Merit) -

Nanyang Technological University (NTU)
Singapore
04.2001 -

Diploma in Advertising And Public Relations -

Ngee Ann Polytechnic
Singapore
04.2001 -

Skills

  • Problem-Solving

  • Brand Management

  • Analytical Skills

  • Project Management

  • Adobe Creative Cloud

  • Canva

  • Social Media Content Creation

  • Photography

Timeline

Assistant Manager (Public Education)

Ministry Of Social And Family Development, MSF
07.2022 - Current

Marketing Specialist (Talent Acquisition)

EPAM Systems
05.2021 - 07.2022

Digital Communication & Marketing Intern

Government Technology Agency Of Singapore
06.2020 - 08.2020

Bachelor of Business Marketing, Honours (Merit) -

Nanyang Technological University (NTU)
04.2001 -

Diploma in Advertising And Public Relations -

Ngee Ann Polytechnic
04.2001 -
Yi Yun ChiaMarketing Specialist