Overview
Work History
Education
Skills
Personal Information
Languages
Organizational And Leadership Experience
Roles
Timeline
Generic

Wong Jia En Isabel

Singapore

Overview

2
2
years of professional experience

Work History

Digital Marketing Intern

Swimwerks Asia Pte Ltd
01.2023 - 04.2023
  • Researched competitor trends and interpreted findings, reporting conclusions to supervisor to implement fresh promotional material.
  • Monitored and evaluated social media analytics to identify trends and opportunities for improvement.
  • Developed relationships with family influencers with more than a million followers to amplify brand reputation.
  • Shadowed external meetings and was mentored by Managing Director to grow professional experience.
  • Boosted lead generation by 600% with the creation of engaging social media marketing campaigns on TikTok, Instagram and Facebook.
  • Collaborated with Business Development and Operations team to develop integrated marketing initiatives that aligned with company objectives.
  • Consistently procured high-quality publicity materials for day-to-day swim lessons as well as large scale external events where our lifeguards were engaged.
  • Measured and reported results of marketing initiatives in monthly meetings.
  • Headed creating visually compelling graphics for social media platforms, increasing engagement among followers.
  • Participated in brainstorming sessions to generate innovative ideas for new marketing campaigns that resonate with target audiences effectively.
  • Created pitch decks for external clients and business tenders.
  • Built strong relations with customers and coaches by attending lessons and gathering feedback.

Waitress

Baker & Cook
11.2021 - 01.2022
  • Collaborated with team members to ensure efficient service during peak hours.
  • Trained new waitstaff on proper food handling, customer service, and safety procedures.
  • Shared knowledge of menu items, enabling customers to make personalised decisions based on taste.
  • Utilised strong multitasking skills to manage multiple tables simultaneously with a high level of attention to detail.
  • Kept server areas clean and stocked to increase efficiency.
  • Handled customer complaints diplomatically, working towards satisfactory solutions for loyal clientele retention.
  • Built rapport with regular customers through friendly interactions and attentiveness.
  • Ensured food safety compliance by adhering to proper handling procedures when serving dishes.
  • Took initiative in training new waitstaff, sharing expertise on best practices for exceptional service delivery.
  • Efficiently reset and cleaned up tables after customers left to enable speedy turnaround and guest flow.

Retail Sales Associate

Under Armour
12.2020 - 02.2021
  • Demonstrated expertise in various product categories resulting in becoming a go-to resource for customers seeking advice on product selection.
  • Stocked merchandise, clearly labeling items, and arranging according to size or color.
  • Responsible for the full floor area while managers were on break, having to multi-task and manage a large inflow of customers.
  • Recommended complementary purchases to customers, increasing revenue.
  • Engaged in friendly conversation with customer to better uncover individual needs, prioritising helping customers over completing other routine tasks in store.
  • Multi-tasked efficiently especially during the high peak periods of Christmas and Chinese New Year.

Education

BBA - Marketing

National University of Singapore
04.2027

GCE "A" Levels -

Victoria Junior College, Singapore
01.2022

Skills

  • Photography
  • Social media proficiency
  • Crafting responses
  • Creative Direction
  • Relationship Building
  • Critical Thinking
  • Active Learning

Personal Information

  • Gender: Female
  • Nationality: Singaporean

Languages

English
Mandarin

Organizational And Leadership Experience

NUS Recreational Netball Club | Member

  • Demonstrated exceptional skills, teamwork, and dedication in a competitive sporting environment.
  • Lead the team as a more experienced player, emerging as the 1st Runner-up.


Kent Ridge Hall | Member

  • Embraced the unknown by trying a myriad of new sports such as Ultimate Frisbee, Handball and Volleyball even making it to the final cut


NUS Business School Netball Team | Vice Captain

  • Organised and planned trainings throughout the summer break, enabling beginners to the sport to learn and compete in the Inter-Faculty Games (IFG) 2023
  • Ideated comprehensive training plans to maximise the planned goals of the training

Roles

NUS Students' Business Club | Sports Committee | Head of Publicity

August 2023 - Present

  • Oversaw photo and video production and performed visual and sound editing tasks.
  • Elevated brand awareness by implementing strategic publicity campaigns and media outreach efforts for our flagship events that host more than 200 participants
  • Works closely with my publicity executive and the EXCO committee.
  • Led the conceptualisation and design of custom shirts for the recent "Biz-Com League"
  • Created publicity materials to be blasted on our social medias that have a reach of more than 1500 business students and alumni.
  • Executed the fulfillment of sponsorship requirements on social media.


Kent Ridge Hall | Hall Promotion Board | Logistics and Finance

August 2023  - Present

  • Delegated procurement of logistics and materials.
  • Managed a specified budget and worked to ensure the team kept to it.

Timeline

Digital Marketing Intern

Swimwerks Asia Pte Ltd
01.2023 - 04.2023

Waitress

Baker & Cook
11.2021 - 01.2022

Retail Sales Associate

Under Armour
12.2020 - 02.2021

BBA - Marketing

National University of Singapore

GCE "A" Levels -

Victoria Junior College, Singapore

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Wong Jia En Isabel