Summary
Overview
Work History
Education
Skills
Timeline
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Hongli Wang

Senior Marketing Manager

Summary

Dynamic marketing leader with a proven track record at Amnesty Pte Ltd, driving brand engagement through strategic initiatives and data-driven decision-making. Skilled in project management and relationship building, I successfully launched campaigns that enhanced online presence and optimized operational efficiency, contributing to significant improvements in service delivery.


Overview

5
5
years of professional experience
2
2
Languages

Work History

Senior Marketing Manager

Amnesty Pte Ltd
02.2020 - Current
  • Developed and executed comprehensive marketing strategies that increased brand awareness and engagement across multiple channels.
  • Managed cross-functional teams to launch successful product campaigns, ensuring alignment with overall business objectives.
  • Conducted market research and analysis to identify customer trends, informing campaign development and refining target audiences.
  • Oversaw digital marketing initiatives, utilizing tools such as Google Analytics and SEO best practices to optimize online presence.
  • Collaborated with creative teams to design compelling marketing materials, enhancing communication of brand messaging and value propositions.
  • Established key performance indicators to measure the effectiveness of marketing campaigns, enabling data-driven decision-making for future initiatives.

Director

Humanize Logistics (Singapore) Pte Ltd
10.2021 - Current
  • Led cross-functional teams to enhance operational efficiency and streamline logistics processes, resulting in improved service delivery and reduced lead times.
  • Developed and implemented strategic initiatives to optimize supply chain management, focusing on cost reduction and resource allocation.

Education

Bachelor of Arts - Media Arts

Wuhan University
China
04.2001 -

Skills

Problem-solving

Project management

Operations management

Team management

People management

Project coordination

Budget control

Relationship building

Timeline

Director

Humanize Logistics (Singapore) Pte Ltd
10.2021 - Current

Senior Marketing Manager

Amnesty Pte Ltd
02.2020 - Current

Bachelor of Arts - Media Arts

Wuhan University
04.2001 -
Hongli WangSenior Marketing Manager