VASIM SAYYED

Strategic Client Partnership & Commercial Leadership (ESW) Carrier Strategy & Negotiations Operations Excellence & Performance Governance

• Leading & Managing Commercial, Operations and Customer Service for the Key Accounts Group of Customers
• Directed end-to-end commercial management of ESW account, including rate cards, pricing solutions, margin alignment, and ad-hoc requests across P&L, Operations, IT, and Pricing teams
• Led preparation and delivery of competitive proposals, cost analyses, and solution recommendations; secured ESW approvals and managed rate card implementation and updates
• Served as primary strategic interface with ESW, driving regular senior-level reviews, performance updates, and issue resolution on rates, costs, and carrier matters
• Ensured seamless billing accuracy and justified cost adjustments (GRI/FSC) while maintaining synchronised rate records across ESW and internal finance systems
• Led carrier negotiations, contracting, renewals, and cost optimization initiatives to enhance margins and service capabilities
• Directed regular carrier performance reviews (MBR) and commercial alignment across key partners (Yamato, DHL, Ninjavan, Aramex, Singpost, GDEX)
• Oversaw regional operations support for ESW, including Control Tower management, TMS health, ticket resolution, returns processing, and daily/weekly performance reporting
• Drove weekly and monthly performance analytics (SLA, EDD, KPI, CSAT, Returns) and presented insights in senior ESW and internal governance calls
• Led cross-functional alignment on carrier improvement programmes, claims reconciliation, and operational escalations to ensure service excellence and continuous improvement
• Management of Customer Service and Customer Care teams and Zen Desk Quality performance parameters.

• Developed a successful business plan and strategy to launch a startup company.
• Identified potential customers, generated leads and closed deals with clients.
• Managed budgeting activities such as forecasting expenses and allocating resources appropriately.
• Analyzed industry trends to identify opportunities for growth within the startup's market space.
• Negotiated contracts with vendors, suppliers and partners while maintaining cost-effectiveness objectives.
• Established relationships with venture capitalists, angel investors and other sources of funding for the startup.
• Cultivated key relationships with customers that enabled long-term loyalty.
• Organized resources efficiently to maximize productivity while minimizing costs.
• Provided technical expertise on software solutions related to running a successful business.
• Implemented process improvement strategies that increased profitability margins.

• Monitored competitors' products and services in order to stay ahead of the curve.
• Prepared budgets for approval, including those for funding and implementation of programs.
• Implemented budgetary control systems to support cost-reduction and budget adherence.
• Steered strategic direction for portfolio of 3,000 key accounts in Singapore, achieving profitable growth.
• Managed team of 30 key account managers and 4 area sales managers to exceed performance targets.
• Oversaw €120 million in business operations, ensuring alignment with organizational goals.
• Directed external sales partners across multiple countries to enhance market reach and profitability.
• Developed strategies promoting sustainable growth through effective business and operational initiatives.
• Collaborated with stakeholders and cross-functional teams to establish team and business objectives.
• Leveraged client psychology and market insights to implement innovative technical solutions.
• Executed marketing strategies addressing client process requirements and market trends.

• Achieved growth of business portfolio from €28M to €51M in three years.
• Increased team size from 24 to 58 employees while reaching key revenue and shipment targets.
• Implemented automation solutions in sales onboarding, auto dialer, and lead quality systems.
• Fostered a training and coaching environment to improve team performance metrics.
• Enabled LQS to engage multiple channels in telemarketing, greatly enhancing revenue generation.
• Demonstrated ability to manage multiple tasks while remaining adaptable and flexible.
• Identified ways to improve efficiency in operations and implemented process changes.

• Led sales capability development across the APAC region, strengthening performance frameworks and coaching country trainers to drive commercial excellence
• Delivered 400+ high-impact training sessions across multiple markets, enhancing consultative selling capabilities and frontline effectiveness
• Designed and deployed strategic training programs for diverse business units including DGF, Global & Multinational customers, and senior leadership teams
• Spearheaded rollout of global initiatives such as Fast Forward across EEMEA, ensuring alignment with regional commercial objectives
• Developed and implemented advanced training solutions including digital simulation platforms focused on consultative selling and customer engagement
• Created flagship programs such as New Customer Retention, BIC SMT (Senior Management Training), and customized transformation initiatives (Transform / Reform)
• Led high-impact workshops including National Sales Meetings (NSM) across South Asia, driving alignment on sales strategy and execution

• Designed sales enablement tools including corporate catalogues, pitch decks, and solution-based selling frameworks to support revenue growth
• Partnered with regional stakeholders to analyze performance gaps and implement targeted capability-building interventions
• Certified HBDI Practitioner
• Certified Behavioral Analyst
• Certified Hi-Impact Presentation - Dale Carnegie
• Certified DISC Trainer
• Certified Train the Trainer
• Certified Master Trainer/ Facilitator

• Executed planning, business development, and key account management across diverse assignments.
• Capitalized on horizontal and vertical business opportunities to achieve growth objectives.
• Increased T2 and T3 channel width in Maharashtra, Goa, Gujarat, and Madhya Pradesh.
• Cultivated strong relationships with major customers including ABB and John Deere.
• Organized successful meetings for partners and corporate customers to enhance collaboration.
• Established strong relationships with customers by providing solutions that meet their needs while maintaining profitability goals.
• Led a team of sales professionals to achieve maximum sales profitability, market share and growth in line with company vision and values.
• Conducted regular meetings with field personnel to review progress against targets and discuss new products, services, and strategies for improving performance.
• Conducted targeted client visits to build sales.

• Analyzed sales data to identify areas for improvement, develop strategies, and set achievable goals.
• Propelled customer satisfaction by responding promptly and appropriately to problems, concerns, or needs.
• Developed relationships with key customers, resulting in increased customer loyalty and satisfaction.
• Utilized strong communication skills to build relationships with clients, colleagues, vendors, and stakeholders.
• Utilized CRM for reporting and tracking purposes.
• Identified new business opportunities through research and analysis of industry trends and competitive landscape.