Trần Thị Bảo Ngọc
Quận Mười
Summary
Experience in KOL management within the beauty industry, working with brands such as MAC, Bobbi Brown, and Jo Malone. Skilled in KOL engagement, campaign performance tracking, and coordinating both online and offline activities to achieve brand objectives.
Overview
2
2
years of professional experience
Work History
Brand Marketing Assistant
Staff
Ho Chi Minh
02.2023 - 06.2025
- Feb 2022 – Apr 2024 | Freelancer: Handled KOL outreach and seeding for MAC and Bobbi Brown campaigns based on brand requests
- May 2024 – Jun 2025 | Brand Marketing Assistant (Jo Malone, MAC & Bobbi Brown):
- Contacted and dealing with KOLs according to each brand’s campaign needs.
- Tracked and analyzed KOL performance post-campaign and prepared reports for managers.
- Supported product management, including forecasting stock from the system to ensure supply for campaigns and in-store promotions.
- Collaborated with the online team during livestream sessions on key shopping days (SBD).
- Built and maintained relationships with KOLs, while assisting in the planning and execution of brand events and activities.
Education
Trade Marketing
College of Foreign Economic Relations
TP.Hồ Chí Minh 04-2021
Skills
- KOL outreach & collaboration
- Product forecasting & management
- Data reporting & presentation
- Event coordination & execution
Timeline
Brand Marketing Assistant
Staff
02.2023 - 06.2025
Trade Marketing
College of Foreign Economic Relations