BETTY, PHAN

Develop inbound market segment of Restaurant & Transportation services.

# Restaurant: Completed 5 strategic contracts with French & Indian Chains Partners ; expand 15 inbound vendors in Hanoi capital, HCM city, Da Nang, updated 40 Vietnam restaurants database networking.

# Transportation: Expand 20 limousine partners in HCM city; Updated Limousine & Solati 45 suppliers in Southeast, Mekong delta database networking.

• Enhanced client satisfaction by identifying improvement opportunities and implementing strategic solutions at Merlumina Resort and Yours Homestay.
• Streamlined business processes for increased efficiency and cost reduction.
• Evaluated company performance data to identify trends and areas for improvement.
• Designed custom training programs to enhance employee skills and improve overall productivity.

# Increase Google rating Yours homestay 4.8/5.0

• Improved operational efficiency by streamlining processes and implementing cost-saving measures of Business Units, Nova Services (Nova Hospitality, Nova F&B, Nova Football)
• Reduced turnaround time for project completion through effective resource allocation and team management.
• Led successful change initiatives, ensuring seamless transitions during organizational restructuring efforts.

# Improving customer experience and PnL for investor party by consulting with the General Managers of Annatara Resort, Centara Resort, Azerai Can Tho, and Ibis Style Vung Tau.

# Nova F&B: Conduct Market research F&B competitive industry to develop seasonal programs and marketing campagin to achieve retail needs and maximize sell-through of F&B chains: Jumbo Seafood, Aulac De Brazil, Dynasty House, The Dome, Embassy lounge, Saigon Casa coffee, Co Ba Sai Gon Rooftop Coffee.

# Nova Sports: Boosting Brand Awareness, Sponsoring SaiGon FC Tournament, Cross-sale campaign launch of the Nova Football Academy by matrix Nova Services, Nova Consumer, Citigym

• Assisted BOD in all aspects of real estate business management as mega projects: Palm City, Lake View City, The Water Bay, Aqua City, Nova World Phan Thiet and etc
• Enhanced team communication through effective scheduling, meeting coordination, and correspondence management.
• Improved accuracy of financial records with diligent tracking of expenses, budgeting, and invoice processing.
• Increased efficiency by implementing new processes and providing administrative support to management.
• Streamlined office operations for enhanced productivity with organized filing systems and task prioritization.
• Collaborated effectively with cross-functional teams to achieve shared goals in a timely manner.

# 100% completed KPI yearly, KPMG measurement.

• Assist Account team to work with related departments (Creative, Procurement, Field Operation, Technology...) to prepare proposal and quotation for bidding;
• Assist Account team to lead project execution and make sure to meet KPI and service excellence;
• Prepare daily report, weekly report and final report and update clients .

# Hazaline Activation, Glade, Gingerbon Redemption, etc..