Syaheedah Binte Aziz
Punggol
Summary
Results-driven and customer-focused professional with 11+ years of experience in administration, customer service, and sales in the beauty industry. Proven track record of building strong relationships, driving sales growth, and providing exceptional service.
Overview
13
13
years of professional experience
Work History
Receptionist Admin
Canon Singapore Pte Ltd/PricewaterhouseCoopers Singapore
07.2022 - Current
- Deliver exceptional front-desk service, greeting clients and directing them to assigned meeting rooms
- Provide comprehensive support to internal staff and external clients
- Optimize meeting room resource utilization through efficient booking system management
- Address general inquiries from clients, visitors, and internal stakeholders
- Ensure seamless maintenance of meeting room facilities, amenities, and equipment
- Collaborate with Admin support team to coordinate event setup and teardown
- Offer beverage service and support with various administrative tasks
Customer Relation Executive
Browhaus Pte Ltd
03.2019 - 07.2022
- Handle incoming walk-in customers, phone calls, appointments and messages
- Address customer' needs and concerns efficiently and effectively to turn unhappy customers into return guests
- Build rapport and establish good relationships with customers to ensure customer retention
- Promote and up-sell products, services and packages to maximize sales opportunities where necessary
- Provide constructive feedback on sales, effectiveness of promotions, customers, product and service launches as well as store activities and trends
- Deliver product knowledge to customers through effective communication to increase consumer understanding and product sales
Retail Associate
Estee Lauder Cosmetic Pte Ltd
04.2015 - 02.2019
- Build and nurture a strong relationship with loyal customers through knowledge sharing, positive attitude, and excellent customer service
- Advocate for Beauty Pass (our loyalty programme) to every customer; ensuring that they benefit from the exclusive offers and rewards
- Share with customers our online portfolio and App; so that customers can find their items online as well
- Represent Sephora with a professional demeanor - uniforms and makeup standards are required
- Meet sales targets by understanding customers' needs, providing expert knowledge in categories such as makeup, skincare, and fragrance
Beauty Advisor
Luxury Beauty Pte Ltd
10.2011 - 03.2015
- Greet customers on sales floor and follow the 'Magic Formula' 8 step selling system as set in training manual (with particular reference to 'the VIP Package' and demonstration procedures.)
- Suggest products that meet customer's needs, demonstrating the (4)-(1)-(1), which is (4) Fake-its (1) Fix-it and (1) Brow Fake-it products on each customer and explain their beneficial properties
- Track sales on DBR (Daily Business Record) and Monthly Tracking Report, obtaining Sales Goals from the Counter Manager
- Place new merchandise on display so that shelves continuously look neat and tidy, following the guidelines in the 'Counter Culture Book.'
- Keep merchandise area clean and neatly organized
- Take inventory of stock when requested
- Learn opening and closing procedures, i.e., cash drawers, close outs, turning off work-stations, straightening up work areas, clean tester units, etc
- Adhere to store procedures for check acceptance and merchandise returns
Education
DIPLOMA - Professional Make up Artist
COSMOPROF ACADEMY
12.2009
ITE - Mechanical Services
12.2009
Skills
- Excellent communication and interpersonal skills
- Proficient in MS Office
- Strong problem-solving and prioritization abilities
- Organized and planning-oriented
References
References available upon request
Timeline
Receptionist Admin
Canon Singapore Pte Ltd/PricewaterhouseCoopers Singapore
07.2022 - Current
Customer Relation Executive
Browhaus Pte Ltd
03.2019 - 07.2022
Retail Associate
Estee Lauder Cosmetic Pte Ltd
04.2015 - 02.2019
Beauty Advisor
Luxury Beauty Pte Ltd
10.2011 - 03.2015
DIPLOMA - Professional Make up Artist
COSMOPROF ACADEMY
ITE - Mechanical Services
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