Steven Lindsay

• Overall Responsibility for Sales success of Nielsen's Digital Measurement Suite for 12 Asia Pacific markets. Leader & contract owner for key clients across Advertisers, Agencies, Digital Platforms and Publishers. Focus on Commercial growth.
• Conference speaker and advocate for Third Party independent measurement of the Digital Ad Industry. Author of White Papers on Ad Measurement and Industry Trends

• Regional Client Business Partner for 2 Major Global Clients - a Global Manufacturer & a Media Property. Focus on sales growth of the business.
• Oversight of all products and services delivered to these clients in Asia with account planning, market by market sales, revenue targets, budget and EBITDA responsibility. Led a team based in 11 markets across the region.

• Senior commercial lead for major Global & Regional clients on consumer product innovation solutions. Sale of complex forecasting tools, consumer adoption models, evolutionary optimisation, survey and discrete-choice solutions.
• Multi-Region Account lead for largest Global client (Unilever) with business of $9million+. Serviced by a team of over 30 associates across 5 countries on two continents.

• From Analyst to Senior Account lead and Product Expert on Consumer Product Innovation.
• New business development to leading major category for Nielsen BASES’ #1 Global Client.
• Experience in data analysis and sales forecasting. Developed bespoke forecasting models for CEO level presentation at Unilever.

Ad-hoc development projects in partnership with Lancaster University & North West UK Tourism. Consulting with hoteliers on specific business issues.