Summary
Work History
Education
Skills
Projects
Timeline
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So Lim Kang

Summary

Interested in Digital Marketing and Public Relations with background in creating strategic online content and managing social media campaigns. With basic understanding of marketing principles and ability to quickly adapt to platforms, totally ready to seek new skills for social media management.

Work History

Digital Marketing Intern

PTKOREA
09.2023 - 12.2023
    • Worked for Galaxy Store/Google Store/App Store Marketing & Operations Management and Game Marketing Management.
    • Assisted in developing and executing digital marketing campaigns across multiple channels.
    • Conducted market research to identify game company trends, weekly issues and customer preferences for marketing content creation.
    • Monitored and analyzed campaign performances and community responses to improve future marketing strategies.
    • Promoted marketing plans for collaboration pop-up store and gaming edition of Samsung Galaxy.
    • Contacted with stakeholders to promote new marketing campaigns.

Education

High School Diploma -

The SMIC Private School
Shanghai
05-2020

Bachelor of Arts - Psychology

City University of Hong Kong
Hong Kong

Bachelor of Arts - Psychology, Media & Entertainment

Sogang University
Seoul, South Korea
07-2026

Skills

  • Campaign management
  • Media planning

  • Marketing research
  • Team collaboration

Projects

Magazine Editor, 09/2023-01/2024, South Korea

  • Worked as an editor of the independent university magazine 'Conecode'.
  • Planned and conducted interviews.
  • Edited the articles provided in the reader column.


Public Relations Team in Cultural Event Planning Club, 09/2023-02/2024, South Korea

  • Worked in Public Relations Team for Cultural Event Planning Club 'Youth Atelier'
  • Was responsible for managing the organization's official social networking service account (blog).
  • Uploaded bi-weekly cultural life recommendation posts introducing Korean cultural and artistic places.
  • Promotional marketing/promotional content planned at the request of the event sponsor company.
  • Hosted events booths in Sinchon.
  • In charge of drafting press releases and promoting the press publicity before the events are held.


Journalist Intern, 06/2024-12/2024, South Korea

  • Worked as an intern journalist for the official university magazine 'Campus Plus'.
  • Created proposals for magazine contents and conducted interviews with university clubs, international students, and incumbents.


Marketing Supporters for Korean Folk Village, 08/2024-11/2024, South Korea

  • Worked as the team leader
  • Created proposals for digital marketing and participated in actual production of the content.
  • Created proposals for offline event content planning and conducted a visitor analysis through conducting focus group interviews.

Timeline

Digital Marketing Intern

PTKOREA
09.2023 - 12.2023

High School Diploma -

The SMIC Private School

Bachelor of Arts - Psychology

City University of Hong Kong

Bachelor of Arts - Psychology, Media & Entertainment

Sogang University
So Lim Kang