Siti Aisyah Mat Wi
Summary
Dynamic Senior Sales Executive with a proven track record at Guess, excelling in client relationship management and negotiation expertise. Achieved consistent sales growth by leveraging strategic planning and competitive analysis. Renowned for fostering strong client connections and mentoring teams, driving exceptional results in diverse markets.
Overview
14
14
years of professional experience
Work History
Senior Sales Executive
Guess
01.2024 - Current
- Exceeded sales targets by effectively managing a diverse portfolio of products and services.
- Consistently monitored sales performance metrics, adjusting tactics as necessary to achieve desired results.
- Utilized multiple marketing strategies to improve profitability.
- Managed complex sales cycles, navigating various decision-makers within organizations to secure successful deals.
- Leveraged strong negotiation skills to maximize profit margins while maintaining exceptional customer service standards.
- Established long-lasting relationships with key clients through effective account management and consistent communication.
- Facilitated relationships with target accounts through implementation of proven networking methods.
- Conducted thorough market research to identify emerging trends, enabling proactive adjustments to sales strategies as needed.
- Created prospect rapport by approaching leads and cultivating strong business relationships through sales.
- Mentored junior sales executives, providing guidance on best practices and strategies for achieving success in the field.
- Expanded market presence by pursuing lucrative leads and seeking to close deals.
- Coordinated participation in trade shows and conferences aimed at increasing brand awareness among potential clients and industry peers alike.
- Attained expert knowledge of industry competitors'' strengths and weaknesses, positioning our company''s offerings competitively in the marketplace.
- Championed a customer-centric approach within the sales team, fostering an environment where client satisfaction was always prioritized.
Content Creator
Twitch
04.2022 - 01.2023
- Applied current editing and photography tools to tell great stories.
- Boosted brand engagement by creating compelling social media posts and campaigns.
- Strengthened content through proofreading and editing.
- Cultivated a loyal following on social media platforms through consistent posting schedules and authentic community engagement strategies.
- Organized and hosted live Q&A sessions, directly addressing audience queries and building stronger connection with community.
- Conducted market research to identify emerging trends, enabling development of timely and relevant content that resonated with audience.
- Coordinated with graphic design team to create visually appealing infographics, enhancing shareability of data-driven content.
- Managed content distribution across multiple channels, ensuring cohesive and consistent brand message.
- Improved community interaction on social media platforms, responding to comments and messages, fostering loyal and active community.
Makeup Artist
Sephora
01.2021 - 06.2022
- Developed customized makeup plans for bridal parties, contributing to memorable wedding experiences.
- Applied makeup in accordance with clothing style.
- Increased customer loyalty through exceptional service and tailored makeup applications.
- Guided clients through pre-event trials to determine optimal color palettes and styles that complement their individual aesthetic preferences.
- Kept up-to-date with style industry standards, trends, and techniques to provide optimal aesthetics services to every client.
Makeup Artist
Sasa
05.2019 - 01.2020
- Maintained a hygienic workspace by adhering to strict sanitation practices, ensuring client safety and comfort.
- Sanitized makeup tools to avoid spread of infection.
- Enhanced client satisfaction by providing personalized makeup consultations and product recommendations.
- Advised clients on proper skincare routines, promoting healthy skin as the foundation for flawless makeup application.
- Demonstrated and explained use of different beauty products to educate customers.
- Scheduled onsite and offsite makeup appointments for clientele.
- Developed customized makeup plans for bridal parties, contributing to memorable wedding experiences.
- Applied makeup in accordance with clothing style.
- Prepared skin for makeup application by cleaning, moisturizing and priming.
- Increased customer loyalty through exceptional service and tailored makeup applications.
- Assessed customer skin tone and complexion to determine appropriate products and materials to use.
- Worked closely with fellow Makeup Artists to share knowledge, elevating overall team expertise in various techniques.
- Transformed clients'' appearances using advanced contouring techniques, enhancing features for special occasions or events.
- Conducted consultations to understand client's desired look.
Senior Sales Executive
Swarovski
01.2017 - 04.2019
- Employed effective problem-solving techniques, increasing client satisfaction ratings.
- Developed customized proposals that addressed specific client needs, ultimately securing their commitment and loyalty.
- Exceeded sales targets by effectively managing a diverse portfolio of products and services.
- Consistently monitored sales performance metrics, adjusting tactics as necessary to achieve desired results.
- Utilized multiple marketing strategies to improve profitability.
- Managed complex sales cycles, navigating various decision-makers within organizations to secure successful deals.
- Leveraged strong negotiation skills to maximize profit margins while maintaining exceptional customer service standards.
- Established long-lasting relationships with key clients through effective account management and consistent communication.
- Facilitated relationships with target accounts through implementation of proven networking methods.
- Conducted thorough market research to identify emerging trends, enabling proactive adjustments to sales strategies as needed.
Store Manager
Etude House Singapore
02.2014 - 12.2016
- Managed daily operations to ensure smooth functioning of the store, maintaining a clean, safe environment for customers and employees.
- Managed inventory control, cash control, and store opening and closing procedures.
- Addressed customer complaints promptly and professionally, resolving issues to maintain positive relationships with clientele.
- Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
- Assisted with hiring, training and mentoring new staff members.
- Improved customer satisfaction through staff training in customer service and product knowledge.
- Maintained proper product levels and inventory controls for merchandise and organized backroom to facilitate effective ordering and stock rotation.
- Completed point of sale opening and closing procedures.
- Mentored new hires during their onboarding process, ensuring they were well-equipped to excel in their roles from day one.
- Rotated merchandise and displays to feature new products and promotions.
- Maximized sales by creating innovative visual merchandising displays and store layouts.
- Conducted regular performance reviews for staff members, providing constructive feedback and opportunities for growth.
- Approved regular payroll submissions for employees.
- Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
- Maximized sales and minimized shrinkage through excellent customer service and adherence to standard practices.
- Reconciled daily sales transactions to balance and log day-to-day revenue.
- Fostered a positive work environment by cultivating strong relationships between team members through team-building activities and consistent recognition of individual achievements.
F&B Supervisor
Rasa Rasa Woodlands
10.2011 - 12.2013
- Enhanced team productivity by providing ongoing training, coaching, and performance evaluations for F&B staff members.
- Streamlined inventory management with diligent tracking and regular communication with suppliers to ensure adequate stock levels.
- Reviewed customer feedback surveys regularly, identifying areas for improvement and implementing necessary changes.
- Optimized scheduling processes to ensure adequate staffing levels during peak hours while controlling labor costs effectively.
- Contributed to a positive work environment by consistently demonstrating professionalism, respect, and genuine care for staff and guests alike.
Education
Certificate Of Technical Studies - Customer Service
WSQ
Singapore 06.2014
N Level - High School
Majidee High School
Malaysia12.2008
Skills
- Sales development
- Client relationship management
- Relationship selling
- Negotiation expertise
- Sales presentations
- Strategic planning
- Sales forecasting
- Team development
- Competitive analysis
- Client account management
- Sales coaching
- Product or service expertise
- Marketing
- Closing deals
- Sales strategy
- Sales team leadership
- Sales expertise
- Business development and planning
- Order management
- Product promotions
- Sales planning
- Database management
- Employee guidance
- Data analysis
- Contract negotiations
- Client development
Languages
English
Advanced (C1)
Malay
Bilingual or Proficient (C2)
Chinese (Mandarin)
Beginner (A1)
Timeline
Senior Sales Executive
Guess
01.2024 - Current
Content Creator
Twitch
04.2022 - 01.2023
Makeup Artist
Sephora
01.2021 - 06.2022
Makeup Artist
Sasa
05.2019 - 01.2020
Senior Sales Executive
Swarovski
01.2017 - 04.2019
Store Manager
Etude House Singapore
02.2014 - 12.2016
F&B Supervisor
Rasa Rasa Woodlands
10.2011 - 12.2013
Certificate Of Technical Studies - Customer Service
WSQ
N Level - High School
Majidee High School
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