SeowPing TAN

• Spearheaded regional business development, managing P&L with an exceptional 80% YOY revenue growth.
• Successfully built brand presence, resulting in a remarkable 200% increase in the new business pipeline.

• Identified opportunities to improve business process flows and productivity.
• Increased company growth through collaboration with sales and marketing departments.
• Hired and managed employees to maximize productivity while training staff on best practices and protocols.
• Established performance goals for department and provided methods for reaching milestones.
• Oversaw operations of 7 stores, implementing clienteling programs and contributing to Senior Leadership Team's strategic vision.
• Navigated crises during protests and COVID, maintaining staff morale and achieving an 18% YOY improvement in Customer NPS scores.

• Strategically led the relaunch of the Privilege Program, achieving a 120% increase in new customer acquisition and a 30% uplift in retention and spend.
• Championed usage of customer data and insights to drive business decisions

• Achieved a noteworthy 100% growth in client portfolio contract revenue and profitability within one year.
• Recognized as a key speaker at regional CRM conferences.

• Secured new consulting engagements, realizing a 70% revenue growth with HSBC.
• Achieved a significant 30% improvement in online leads generation and sales conversions.

• Stabilized and grew client portfolio revenue by an impressive 500%.
• Realized a substantial 20-30% improvement in client profitability through streamlined processes.

Led a team to drive a 50% increase in revenue, making the department the most profitable within the agency.