Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
ROSALIND LIM

ROSALIND LIM

Director/ Senior Consultant
Singapore

Summary

With over 30 years of comprehensive experience in various fields, including Public Relations, Branding, Marketing, Event Management, Business Development, Finance, and Fundraising, Rosalind Lim is a highly trusted and knowledgeable consultant. She has worked in industries such as Retail, Hospitality, Telecoms, IT, Property Development, Movie Production, Transport, and the Fine Arts. Throughout her career, she has held senior positions at renowned companies such as Microsoft, Liang Court Hospitality, Edelman, Hill & Knowlton, and Ogilvy PR, Social Media & Influence, gaining a global perspective on marketing, PR and business development practices across three continents. One of Rosalind's notable achievements was during her time as Vice-President (Asia-Pacific) for Edelman, where she led a multi-million dollar campaign for Ericsson in Stockholm, acting as the chief strategist. She also successfully managed the British Telecoms Account as Group Director at Hill & Knowlton, organising a large scale media event that involved a one-week tour for journalists from the entire Asia Pacific region to Geneva and London. Rosalind played a crucial role in the successful launch event for M1's first retail store in Singapore and led influential rebranding efforts for MobileOne to M1 and Lucky Gold Star to LG. In her freelance capacity, Rosalind achieved significant accomplishments, such as conducting extensive investment research in Japan for a global chemical company, Kristalbond and for spearheading the National Gallery Singapore Account as a Senior Consultant at Ogilvy PR, Social Media and Influence. She was also commissioned by EZ-Link to design and launch the second Singapore Tourist Card, a project worth approximately $800k. In Marketing and Business Development at Microsoft for SEA , she was successful in closing deals worth US$72 million and prior to Microsoft she set up her own company Netpower Computing Resources with a capital of S$30K and pitched for funding of S$800k. Netpower was relocated to the Middle East after 4 years operation in Singapore Aside from her professional achievements, Rosalind Lim is known for her profound passion for contemporary art, which she has been actively collecting since the 1970s. She supports both established and emerging artists, with a portion of art sales proceeds dedicated to charitable causes. Since 2008, she has organized art shows in Singapore, Beijing, and London, making a positive impact on the art community. Currently, Rosalind continues to contribute to the art world and support charitable causes through her involvement in organising art exhibitions, managing emerging artists, curate and organise art shows , advise clients on artworks acquisitions.

Overview

39
39
years of professional experience

Work History

Managing Director

Net Power Computing Resources Pte Ltd
01.1985 - 01.1990
  • A company, with $30K paid up capital, that provided computerized accounting solutions and represented Novel Networking products
  • Sold the company for $800K in, and continued to work for another 2 years prior to joining Microsoft.
  • Increased overall company performance by implementing strategic management initiatives and streamlining operations.
  • Directed large-scale projects from inception to completion on time/budget with strict adherence to quality standards.
  • Monitored office workflow and administrative processes to keep operations running smoothly.
  • Spearheaded successful business development initiatives aligned with company's strategy and core competencies.
  • Trained new employees on proper protocols and customer service standards.
  • Monitored and coordinated workflows to optimize resources.
  • Led development of comprehensive business plan to maximize profitability and company performance.

Director

One Only Art & Collectables Pte Ltd
01.2007 - 02.2024
  • Scope: Rosalind is a passionate advocate for contemporary art
  • She founded Art Apart Fair and Artxplor, which provide exhibition spaces for emerging and mid-career artists and help them sell their artworks
  • Rosalind curates and organizes art shows twice a year
  • She has also worked as a consultant for an International Art Gallery and organized art shows in Singapore and Beijing, including at the Ullen Contemporary Art Museum
  • Rosalind has successfully organized art fairs in major cities like London, Seoul, Hong Kong, and Taiwan
  • To support Art Apart, she has raised funds through gala dinners, dance shows, and art auctions
  • A portion of the proceeds from the sales of artworks by emerging, mid-career, and established artists is donated to charity
  • In 2020, Rosalind created Artxplor.com to raise funds for charities supported by The Ireland Funds Singapore
  • She has been successful in promoting and selling artworks not only by emerging and mid-career artists, but also by established artists
  • In addition to her work in the art industry, Rosalind also does freelance consulting work in branding, event organizing, marketing, and media relations.
  • Excellent communication skills, both verbal and written.
  • Participated in team projects, demonstrating an ability to work collaboratively and effectively.
  • Worked flexible hours across night, weekend and holiday shifts.
  • Paid attention to detail while completing assignments.
  • Used critical thinking to break down problems, evaluate solutions and make decisions.

Senior Consultant

Ogilvy PR, Social Media, Influence
10.2022 - 04.2023
  • (7 months), Job Scope: Media Relations, Art Exhibition and Event Management, social media and Influencer engagement and outreach
  • Provide strategic counsel to client related to museum exhibitions and events
  • Spearhead client servicing and devise strategies to promote both art and culture.

Vice President

Edelman Public Relations
04.2000 - 01.2002
  • Act as gatekeeper in Asia Pacific for global client servicing, client strategic counsel for media relations activities in Asia Pacific
  • Event Management for Product launches in Sweden and Singapore
  • Edit important press releases for global announcement for clients
  • Research, generate and present ideas to clients to be good corporate citizens and sponsor non-profit organisation in exchange for publicity
  • Work with heads of IT and Telecoms Division in 22 countries in Asia Pacific and at the same time cooperating with Presidents across 4 major continents to service global clients

Regional Marketing Director

Liang Court Hospitality & Property Development
08.1998 - 10.1999
  • BriefJob Scope: Responsible for marketing activities in Asia, UK, and Australia
  • Rebranding activities and develop marketing plans for the entire company
  • Work with the heads of each countries to roll out rebranding process and programme.

Group Director

Hill & Knowlton Public Relations
06.1994 - 07.1998
  • As a Group Director, provided strategic counsel and client management in the Telecommunications and IT industries
  • Played a key role in growing the IT and Telecommunications division's revenue by 300% over a four-year period
  • Practice areas include Media Relations, Media training, Crisis Management, Good Corporate Citizen Research and Counsel
  • Presentation and writing of white paper for justification of brand name change for Lucky Goldstar to LG and Mobile One to M1.

Strategic Account Director

Lotus Development
04.1993 - 05.1994
  • Months) Job Scope: Promoted and developed business for Lotus Notes
  • Successful in promoting Notes to most government organizations in Singapore
  • Lotus was acquired by IBM, and I left prior to the acquisition.

Business Development Manager

Microsoft
10.1990 - 03.1993
  • Focused on developing business in Southeast Asia and successfully clinched deals worth US$72 million over a two-year period.

Managing Director

Net Power Computing Resources Pte Ltd
01.1985 - 01.1990

Education

Bachelor of Arts - Mass Communications

University of Southern Queensland
however, did not take the final examination to obtain the degree due to sickness. Addendum in support of job application

Skills

With over 30 years of comprehensive experience in various fields, including Public Relations, Branding, Marketing, Event Management, Business Development, Finance, and Fundraising, Rosalind Lim is a highly trusted and knowledgeable consultant She has worked in industries such as Retail, Hospitality, Telecoms, IT, Property Development, Movie Production, Transport, and the Fine Arts Throughout her career, she has held senior positions at renowned companies such as Microsoft, Liang Court Hospitality, Edelman, Hill & Knowlton, and Ogilvy PR, Social Media & Influence, gaining a global perspective on marketing, PR and business practices across three continents

One of Rosalind's notable achievements was during her time as Vice-President (Asia-Pacific) for Edelman, where she led a multi-million dollar campaign for Ericsson in Stockholm, acting as the chief strategist She also successfully managed the British Telecoms Account as Group Director at Hill & Knowlton, organizing a media event that involved a one-week tour for journalists from the entire Asia Pacific region to Geneva and London Rosalind played a crucial role in the successful launch event for M1's first retail store in Singapore and led influential rebranding efforts for MobileOne to M1 and Lucky Gold Star to LG

In her freelance capacity, Rosalind achieved significant accomplishments, such as conducting extensive investment research in Japan for a global chemical company, Kristalbond and for spearheading the National Gallery Singapore Account as a Senior Consultant at Ogilvy PR, Social Media and Influence She was also commissioned by EZ-Link to design and launch the second Singapore Tourist Card, a project worth approximately $800k

In Marketing and Business Development at Microsoft for SEA , she was successful in closing deals worth US$72 million and prior to Microsoft she set up her own company Netpower Computing Resources with a capital of S$30K and pitched for funding of S$800k Netpower was relocated to the Middle East after 4 years operation in Singapore

Aside from her professional achievements, Rosalind Lim is known for her profound passion for contemporary art, which she has been actively collecting since the 1970s She supports both established and emerging artists, with a portion of art sales proceeds dedicated to charitable causes Since 2009, she has organized art shows in Singapore, Beijing, and London, making a positive impact on the art community

Currently, Rosalind continues to contribute to the art world and support charitable causes through her involvement in organizing art exhibitions

Accomplishments

  • ARTXPLOR ORGANISED BY ROSALIND LIM TO RAISE FUNDS FOR CHARITY https://www.artxplor.com
  • ART APART , ROSALIND LIM IN THE PHILIPPINES https://youtu.be/lpMYxtIJldY?si=zicC7Y3CfPm4f_JM
  • ART APART'S TIE-UP IN THE DEVELOPMENT LAUNCH OF GOODWOOD GRAND ON BALMORAL ROAD https://sagg.info/event/art-apart-fair-10th-edition/ ​
  • HOTEL ART FAIR GOES TO THE MALL https://www.straitstimes.com/lifestyle/arts/hotel-art-fair-goes-to-the-mall
  • ART APART FAIR TO GO INTERNATIONAL https://www.todayonline.com/entertainment/arts/art-apart-fair-go-international ​
  • ART APART FAIR SINGAPORE https://sagg.info/art-apart-fair-singapore/ ​
  • ARGENTINIAN ARCHITECT ERNESTO BEDMAR PUTS ON SALE COLLECTIBLES FROM THE 1980S – ‘90S https://www.businesstimes.com.sg/lifestyle/arts/trove-of-seminal-works ​
  • ROSALIND LIM ON PHILIPPINE ART AND THE UPCOMING 6TH ART APART FAIR SINGAPORE http://www.artform.space/2015/06/rosalind-lim-on-philippine-art-and.html?m=1

Timeline

Senior Consultant - Ogilvy PR, Social Media, Influence
10.2022 - 04.2023
Director - One Only Art & Collectables Pte Ltd
01.2007 - 02.2024
Vice President - Edelman Public Relations
04.2000 - 01.2002
Regional Marketing Director - Liang Court Hospitality & Property Development
08.1998 - 10.1999
Group Director - Hill & Knowlton Public Relations
06.1994 - 07.1998
Strategic Account Director - Lotus Development
04.1993 - 05.1994
Business Development Manager - Microsoft
10.1990 - 03.1993
Managing Director - Net Power Computing Resources Pte Ltd
01.1985 - 01.1990
Managing Director - Net Power Computing Resources Pte Ltd
01.1985 - 01.1990
University of Southern Queensland - Bachelor of Arts, Mass Communications
ROSALIND LIMDirector/ Senior Consultant