Summary
Overview
Work History
Education
Skills
Additional Information
Timeline
Hi, I’m

Ralph Alvern Cueco Ligo

Ralph Alvern Cueco Ligo

Summary

Driven E-Commerce and Sales Specialist with a one year of experience in Guitar related sales. Focused on customer service and exceeding expectations. Skillful using diplomatic, friendly and personable approach to resolve customer issues. Team motivator with proficiency in Excel, Word, Shopify POS and Administration and Shopee Coordination. Also know Guitar Technician Skills such as neck resets, basic set-ups, installation of pick-ups and guitar repair assessment.

Overview

1
year of professional experience

Work History

The Guitar Shop Singapore, Maestro Guitars

E-Commerce and Sales Specialist
12.2021 - Current

Job overview

For sales:

  • Educated hundreds of customers about product features and benefits to aid in selecting best options for each individuals' needs.
  • Built rapport with customers and assessed needs to make product recommendations and upsell.
  • Showcased product features to customers and discussed technical details to overcome objections and lock in sales.
  • Provided first-rate service to all customers and potential customers.
  • Followed up with customers after completed sales to assess satisfaction and resolve technical or service concerns.
  • Demonstrated product features, answered questions and persuasively overcame objections.
  • Listened to customer needs and proposed matching solutions for The Guitar Shop.
  • Collaborated with vendor representatives and company customers to set up optimal delivery schedules.
  • Drove team revenue totals by bringing in top sales numbers.
  • Computed total costs and profit requirements for customer sales to provide accurate pricing.
  • Skilled in use of Shopify, both POS system and administration for whole of The Guitar Shop.
  • Stocked merchandise, clearly labeling items, and arranging according to size or color.
  • Maintained clean sales floor and straightened and faced merchandise.
  • Checked pricing, scanned items, applied discounts and printed receipts to ring up customers.
  • Helped customers complete purchases, locate items and join reward programs.
  • Greeted customers and helped with product questions, selections and purchases.

For E-Commerce:

  • Optimized e-commerce fulfillment strategy to minimize costs while maximizing profits and customer satisfaction.
  • Established and maintained balanced and accurate e-commerce budget to execute on initiatives with proper funding and enrich customer experience.
  • Developed and executed e-commerce positioning, values, tone of voice and design elements to bring value and convenience to customers.
  • Liaised with Shopee and Shopify personnel and Shopify to incorporate e-commerce objectives in social media platform management.
  • Tracked consumer behavior, content management and weight of purchase to develop robust customer acquisition and retention programs.
  • Resolved problems with high-profile customers to maintain relationships and increase return customer base.

Other related skills:

  • Understudy of The Guitar Doctor Singapore and has high proficiency in basic Acoustic guitar technician skills such as Basic Set-Ups, Pick-Up Installation and Repair, Taylor Guitar NT Neck Resets, filling in and buffing of cracks and scratches on guitars.
  • Able to properly assess and give appropriate solutions for Acoustic Guitar related issues

Singapore Tourism Board

Safe Distancing Ambassador
06.2021 - 12.2021

Job overview

  • Quickly learned new skills and applied them to daily tasks, improving efficiency and productivity.
  • Carried out day-day-day duties accurately and efficiently.
  • Demonstrated respect, friendliness and willingness to help wherever needed.
  • Worked flexible hours; night, weekend, and holiday shifts.
  • Performed duties in accordance with applicable standards, policies and regulatory guidelines to promote safe working environment.
  • Maintained energy and enthusiasm in fast-paced environment.
  • Maintained excellent attendance record, consistently arriving to work on time.
  • Developed and maintained courteous and effective working relationships.
  • Used critical thinking to break down problems, evaluate solutions and make decisions.
  • Served customers and followed outlined steps of service.
  • Identified issues, analyzed information and provided solutions to problems.
  • Used coordination and planning skills to achieve results according to schedule.

Education

Singapore Polytechnic
Singapore

Diploma in Music And Audio Technology from Music And Audio Technology
04.2017

University Overview

Skills

  • Cash Control
  • Educating Consumers
  • Customer Service
  • Stockroom Upkeep
  • Teamwork and Collaboration
  • Sales Goal Attainment
  • Tech-Savvy
  • Critical Thinking
  • Social Media Platforms
  • Shopify POS Inventory System Operation

Additional Information

Additional Information

A gigging musician currently singing and playing in the evening time and also has close to 15,000 TikTok followers.


Timeline

E-Commerce and Sales Specialist
The Guitar Shop Singapore, Maestro Guitars
12.2021 - Current
Safe Distancing Ambassador
Singapore Tourism Board
06.2021 - 12.2021
Singapore Polytechnic
Diploma in Music And Audio Technology from Music And Audio Technology
Ralph Alvern Cueco Ligo