Rachapar Peh
Singapore
Summary
Versatile [Job Title] with background successfully executing diverse project tasks to meet deadlines. Highly skilled at communicating with colleagues, monitoring status and achieving key milestones. Enthusiastic problem solver and talented team player with superior planning and decision-making skills.
Overview
12
12
years of professional experience
1
1
Certification
Work History
Project Coordinator
Thai Trade Center, Singapore
04.2022 - Current
- Bridged the gap between Thai & Singapore companies for improved trade relations and connectivity with timely response
- Coordinated events and official meetings for government officials and between both internal and external stakeholders
- Coordinated Thailand hosted events in Singapore to help Thai Companies penetrate the Singapore market and gain both market share and presence (Eg. Thailand Week, Thai Festival)
- Matched businesses with similar interests between Singapore & Thailand through regular business matching meetings
- Research and write concise quarterly reports for Thai businesses to understand consumer behaviors and market sentiment within the local market in Singapore
- Provide Singapore's monthly pricing updates on staple products and identify any potential opportunities for Thai Businesses to enter the Singapore market.
- Managed Director's work schedule and calendar, maintaining clarity, tidiness and any internal stakeholder's meeting requests.
- Draft official government documents and contracts for both internal & external stakeholders
- Achieved an astonishing customer satisfaction level of over 90% consistently on customer experience feedback over a period of 8 quarters.
Assistant Country Manager (Marketing & Sales)
SAMTRADE International (Thailand) Co., Ltd.
12.2020 - 02.2022
- Plan and execute ATL marketing campaigns for revenue generating events
- Analyze and optimize ads for best performance
- Manage and train marketing executives on marketing plan and execution
- Maintaining marketing budget on a monthly basis and ensuring objectives are met
- Design marketing brief and work with team to get the ideal combination of image and copywriting
- Trained sales team to drive increase in customer repeat sales
- Oversee facebook enquiries & customer service satisfaction
- AB testing of ads and profiling best marketing practices.
Assistant Country Manager (Marketing)
SUMMIT International Learning Group (Thailand) Co., Ltd.
11.2019 - 10.2020
- Responsible for marketing, sales and customer services of clients' needs and managing the preparation of documents for company marketing
- Being responsible for the overall management of all strategic and operational marketing/sales as well as Customer Relationship activities
- Drive increased revenue and profit to achieve Company's annual growth target
- Trained sales team to drive increase in customer repeat sales (cross selling) volume by improving and maintaining a high level of customer service including critical touchpoints in sales process
- Led Sales team to solve problems which in turn increased satisfaction level for customers
- Developed Affiliates scheme to decrease overall marketing costs while increasing revenue by over 9%
- Market Research reporting and proposed plan to gain market share within Thailand
- Provide market feedback to the company leadership regarding competitive offerings, prospect needs and generate product development ideas
- Developing new business opportunities by promoting the company's products to the customers and investigating new potential markets, mainly focusing on new customers.
Marketing Planner & Google Specialist
NIPA Technology Co., Ltd. (Digital Marketing Agency)
07.2018 - 10.2019
- Responsible for Digital marketing services of the company such as KOL, Email Marketing, Social Media Channel (Facebook, Google, YouTube, GDN, Instagram and LINE) and display advertising campaigns
- Being the point of contact to coordinate between teams, Account Executives and client
- Conducting marketing research and data analysis to make numbers driven decisions
- Design, Create and present pragmatic marketing plan according to client's needs & requirements
- Managing and planning the digital marketing campaign to meet client's KPI (averagely over THB800K ad spend per quarter on a regular basis)
- Manage digital marketing campaigns, including all traffic, conversion and optimization efforts to reach revenue goals and KPIs while maximizing ROI
- Coordinating with the internal team such as creative/media and others in order to ensure smooth execution of campaign planned
- Managing reports with in-depth analysis to discuss with clients for continuation of ad campaigns.
Project Analyst and Coordinator
Department of International Economic Affairs, Ministry of Foreign Affairs
10.2012 - 07.2014
- Being responsible for supporting diplomatic working system
- Managing the daily, weekly, monthly agenda, and arrange appointments
- Preparing meeting reports and doing official government documents
- Coordinating with related departments and foreign embassies in Thailand.
Project Assistant
Center for ASEAN Studies, Thammasat University
04.2012 - 09.2012
- Responsible for planning and managing academic seminar to achieve the desired show up target set
- Coordinate all project matters and monitor on a daily basis; determine delegation of tasks to team members when required
- Preparing and executing of seminar plan, expanding new topics.
Education
BBA - Business Administration And Management
Sukhothai Thammathirat Open University
Bangkok, Thailand2020
Master Degree - Economics & International Trade
Central South University
Hunan, China2018
Bachelor of Arts - Southeast Asia Studies
Thammasat University
Bangkok, Thailand2012
Skills
- Proficiency in Microsoft Office
- Experiences in Google AdWorks and Google Analytic
- Excellent communication and negotiation
- Having analytical Skills, Leadership and highly responsible
- Ability to work under pressure conditions
Languages
Good command in Chinese (HSK 5)
Good command in English
Birthday
06/28/90
Personal Information
- Nationality: Thai
- Driving License: Full
References
- Ms. Kanyanat Kaeratitanapan, Senior Digital Media Planner, I-DAC Bangkok, 088-873-7750
- Mr. Seth, Executive Director, Summit (Thailand), 080-295-9209
Certification
HSK 5: CHINESE LANGUAGE
Timeline
Project Coordinator
Thai Trade Center, Singapore
04.2022 - Current
Assistant Country Manager (Marketing & Sales)
SAMTRADE International (Thailand) Co., Ltd.
12.2020 - 02.2022
Assistant Country Manager (Marketing)
SUMMIT International Learning Group (Thailand) Co., Ltd.
11.2019 - 10.2020
Marketing Planner & Google Specialist
NIPA Technology Co., Ltd. (Digital Marketing Agency)
07.2018 - 10.2019
Project Analyst and Coordinator
Department of International Economic Affairs, Ministry of Foreign Affairs
10.2012 - 07.2014
Project Assistant
Center for ASEAN Studies, Thammasat University
04.2012 - 09.2012
BBA - Business Administration And Management
Sukhothai Thammathirat Open University
Master Degree - Economics & International Trade
Central South University
Bachelor of Arts - Southeast Asia Studies
Thammasat University
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