Summary
Overview
Work History
Education
Skills
Miscellaneousinformation
Timeline
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PREETI KUMARI

Singapore

Summary

Marketing professional with a degree in Marketing and International Business, complemented by a diploma in Digital Marketing. Specializes in NVOCC services, seamlessly integrating traditional and digital strategies to amplify brand visibility and foster customer engagement. Proficient in executing targeted campaigns, analyzing market trends, and optimizing freight rates. Dedication lies in cultivating robust customer relationships and providing customized solutions that fuel loyalty and drive growth within the shipping and logistics industry.

Overview

16
16
years of professional experience

Work History

Marketing and Customer Service Executive

Speed Cargo Logistic(S) Pte Ltd
06.2024 - Current
  • Assisted customers with inquiries and complaints through phone and email communication.
  • Develop and execute digital marketing strategies to promote NVOCC services.
  • Create and manage email marketing campaigns to inform customers about services, equipments, schedules and special offers.
  • Create promotional content including infographics, flyers, posts tailored to shipping and logistics industry.
  • Analyze market trends to set competitive freight rates for various shipping routes.
  • Negotiate rates with carriers and agents to ensure profitability and competitiveness.
    Prepare and update rate sheets, tariffs, and quotations for customers.
  • Monitor fluctuations in freight rates and recommend adjustments to maintain profitability.
  • Manage customer inquiries related to pricing and provide customized solutions.
  • Conduct research on competitors and market demand to identify business opportunities.
  • Analyze customer feedback to refine service offerings and pricing strategies.
  • Build and maintain strong relationships with customers to ensure loyalty and repeat business.

Sales Cum Administrative Executive

SP Muthiah & Sons Pte Ltd
03.2024 - 05.2024
  • Managed all administrative tasks, including paperwork and document organization, while also handling sales responsibilities.
  • Delivered comprehensive administrative and operational support across the department's scope.

Full-time Parenting and Household Manager

Singapore
02.2015 - 11.2023
  • Managed a dynamic household and coordinated all activities and schedules.
  • Facilitated the educational, social, and personal growth of children.
  • Developed expertise in time management, multitasking, problem-solving, negotiation, and conflict resolution.

Administrative Executive

SP Muthiah & Sons Pte Ltd
01.2014 - 01.2015
  • Delivered comprehensive administrative and operational support within the department.
  • Managed all administrative tasks, including paperwork and document organization.

Administrative Executive

Adroit Overseas Pte. Ltd.
03.2013 - 11.2013
  • Coordinated office activities and operations to secure efficiency and compliance to company policies.
  • Troubleshooting shipping issues and customer issues that pop up on regular basis

Product Executive (Derma & ENT Sector)

Nulife Pharmaceuticals
07.2011 - 09.2012
  • Analyzed Market trend, Competitive Information, Market needs and gap and developing marketing programs to take advantage of the opportunities .
  • Evaluated new product to meet customers demand, new service conceptualization.
  • Developed product presentation materials and conducting training to sales team.
  • Made creative and advertising tagline for product.
  • Collecting feedback about the products through Medical Representative and analyses the result and report to higher Management.
  • Developing pre-sales and post-sales processes.

Marketing Executive

Shreya Life Sciences Private
02.2010 - 06.2011
  • Promoting company products to the doctors.
  • Meeting with Consulting physicians, diabetologists, oncologists, intensivists etc..
  • Bridging the gap between the customers and company.
    Answering queries related to brands and achieving the monthly markets.
  • Generating business from new and existing doctors.

Business Development Executive

SHANTHA Biotechnics
06.2009 - 01.2010
  • Promoted pentavalent vaccines to the paediatricians.
  • Generated business from new and existing doctors.
  • Answering queries related to brands and achieving the monthly markets.
  • Generating business from new and existing doctors.

Education

PROFESSIONAL DIPLOMA - DIGITAL MARKETING

LITHAN ACADEMY
SINGAPORE
12.2023

MBA - MARKETING & International Business

SURYADATTA GROUP of INSTITUTES
PUNE , INDIA
12.2009

Skills

  • Pricing
  • Social Media Management
  • Facebook/Instagram/LinkedIn
  • Google Analytics
  • SEO/SEM
  • Content Marketing
  • Product Management
  • Strategic Planning
  • Time Management
  • Branding & Promotion
  • Customer relationship management

Miscellaneousinformation

Proficient in Microsoft Office, Outlook, Tableau, Canva

Timeline

Marketing and Customer Service Executive

Speed Cargo Logistic(S) Pte Ltd
06.2024 - Current

Sales Cum Administrative Executive

SP Muthiah & Sons Pte Ltd
03.2024 - 05.2024

Full-time Parenting and Household Manager

Singapore
02.2015 - 11.2023

Administrative Executive

SP Muthiah & Sons Pte Ltd
01.2014 - 01.2015

Administrative Executive

Adroit Overseas Pte. Ltd.
03.2013 - 11.2013

Product Executive (Derma & ENT Sector)

Nulife Pharmaceuticals
07.2011 - 09.2012

Marketing Executive

Shreya Life Sciences Private
02.2010 - 06.2011

Business Development Executive

SHANTHA Biotechnics
06.2009 - 01.2010

PROFESSIONAL DIPLOMA - DIGITAL MARKETING

LITHAN ACADEMY

MBA - MARKETING & International Business

SURYADATTA GROUP of INSTITUTES

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