Summary
Overview
Work History
Education
Skills
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Phua Kia Koon

Phua Kia Koon

SE Manager

Summary

With 23+ years of experience in cellular 3G/4G/5G and WiFi, routing & switching, IoT, cloud, and security technologies, I offer a wealth of expertise. Throughout my career, I have excelled in sales, tech support, and customer care roles. Proficient in major software and troubleshooting resolution, I effectively handle technical challenges. My positive attitude and strong leadership skills drive the successful formation and motivation of high-performing engineering teams.

Overview

25
25
years of professional experience
1
1
year of post-secondary education

Work History

Sales Engineering Manager

H3C
11.2022 - Current
  • Lead a team in APAC region that includes Presales and Post Sales team
  • Driving sales and pre-sales engagement covering regional Partners and Customers in the region
  • Driving end to end partners enablement for new technologies
  • Enhanced overall team productivity with continuous training and mentoring of junior engineers.
  • Performs architectural design and integration solution in the proposal stage to customers and partners
  • Driving Business Presentation, Demo and POC to global partners and customer enablement in the region
  • Provides the technical expertise in customer challenges and requirement into business opportunities
  • Interacting and building good customer relationship at all levels
  • Advisory/Consultancy for Wireless Design Deployment for Partners and Customers
  • Speaker in big events to present and demo H3C solution includes Wireless (WiFi, 3G/4G/5G/Private 5G), Switches, Routers, Firewall, Private Cloud HCI, Public Cloud Azure, Servers, UIS and CAS
  • Provide proposal design solution, Proof of Concept interoperability testing on WiFi Access Points, Layer 2/3 Switches, VPN/ L3-L7 Firewall with 3G/4G LTE/5G/Private 5G, IDS/IPS, SD-WAN, Content Filtering, analytics with H3C Solution
  • Provide end to end architecture solution to customer in different in Private 5G, IoT with H3C Core network solution
  • Coverage of regions: APAC

Account Sales & Senior Sales Engineering (Mobility)

Plume Inc
02.2022 - 09.2022
  • Driving sales and pre-sales engagement covering regional CSP Partners in the region
  • Driving end to end partners enablement
  • (Sales process, supply chain to technical process) Driving business plan strategies to CSP partners to help them increase revenue, reduce operation costs and reduce churn rate (loyal customers) Provides the technical expertise in customer challenges and requirement into business opportunities
  • Driving Business Presentation, Demo and POC to global CSP partners enablement in the region
  • Conduct wireless RF Site Survey and wireless POC/Demo to Partners and Customers
  • Coordinating with internal team to close business opportunities
  • Performs architectural design and integration solution in the proposal stage to CSP partners
  • Interacting and building good customer and partner relationship at all levels
  • Technology Driven: 3GPP, 802.11, OpenSync, Cybersecurity, IoT, Big Data, & Cloud
  • Coverage of regions: APAC

Senior Principal Systems Engineer

Cradlepoint (part of Ericsson)
09.2020 - 02.2022
  • Partner with the Cradlepoint Account Managers to understand customer business requirements and conduct white board architectural reviews and Cradlepoint product demonstrations during customer evaluation and post-sales Perform hands-on tests to validate customer proof-of-concept setups, network designs, and network deployments using new products and features for 4G and 5G deployment
  • Put together design guidelines and recommend improvements to customers for the networks they support Provides support on 5G and 4G in Service Provider engagements Conduct RF site survey testing and throughput for 4G and 5G solution Communicate with the PM team on the RF bands licensing and certification for the 4G and 5G bands in different service providers in ASIA region Assist Sales team with RFP responses to drive sales revenues Provide feedback to Product Management and Engineering Represent Cradlepoint at events and conferences Keep up-to-date on competitive solutions, products, and services Author white papers on technology and product Provide Proposal design solution, Proof of Concept interoperability testing on 4G/LTE and 5G/NR endpoints with SD-WAN, DMVPN, DMVPN/IPSEC, / L3-L7 Firewall, IDS/IPS, Content Filtering, Docker Container features with Cradlepoint Solution Coverage of regions: ASIA

SE Leader

Cisco Meraki
06.2015 - 10.2019
  • Technical Leader and Advisor for SEs ASEAN, Hong Kong, Macau, China and Taiwan Drives pre-sales engagement covering regional accounts with the PSS and Account teams Provides the technical expertise in customer challenges and requirement into business opportunities Drives demos and POCs to global accounts and partners enablement in the region Drives MSP enablement in productization of Meraki products to sell through and sell to the markets
  • Performs architectural design and integration solution in the proposal stage to customers and partners Interacting and building good customer relationship at all levels Conduct wireless training for best practices and recommendation to partners and customers
  • Speaker in big events to present and demo Meraki solution Provide Proposal design solution, Proof of Concept interoperability testing on WiFi Access Points, Layer 2/3 Switches, VPN/ L3-L7 Firewall with 3G/4G LTE, IDS/IPS, SD-WAN, Content Filtering, Camera location and facial recognition analytics with Cisco Meraki Solution
  • Coverage of regions: ASEAN, Hong Kong, Macau, China and Taiwan Manage 10 SEs in APAC

Technical Marketing Engineer/Technology Architect (Mobility)

Hewlett Packard
01.2014 - 05.2015
  • Supports HP Mobility/Wireless business in APJ in a technical marketing capacity Conducts regular wireless training for country PM, sales, pre-sales team and partner community on latest product update, HP competitive advantage, competitors' products comparison and analysis Presents HP Mobility/Wireless technology at customer/ partner technology conferences, solution workshop and seminar Performs strategic customer visits to present HP Mobility competitive advantage, address customer concerns and counter HP competitive threats Organize solution seminar/ workshop with HP alliance partners and HP partners to generate sales leads and demand for HP Mobility and solutions Actively grows HP portfolio with existing customers through new project opportunities and change management
  • Provides expertise to functional project teams and participate in cross-functional initiatives Provide Proposal design solution, Proof of Concept interoperability testing on Unified Wireless solution, BYOD, SDN, Location Tracking/Analytics and HP Wireless Cloud Solution Coverage of regions: APAC

Senior Network Consulting Engineer (Mobility)

Cisco Systems Inc
02.2007 - 01.2014
  • Provide presales services such as SOW, Estimation efforts, workshops to the services sales team for mobility services opportunities
  • Provides support on SGSN, GGSN, PCEF, MME, SGW, PGW, PDSN, TTG and PDG (3G and LTE) in Service Provider engagements Interoperability testing with OCS (Ericsson), SGSN & GGSN (Ericsson), SGSN & GGSN (Nokia Siemen), PCRF (Huawei) Bridgewater (AAA) with ASR5K (Ex-Starent Network) equipment Provides support on Enterprise such as BYOD, WiFi Hotspot, Location tracking, Location Analytic, HD WiFi, Wireless Mesh such as outdoor environment and Public WLAN customer engagements in the Cisco APAC AS Team Responsible for the support and delivery of RF Planning, RF Site Survey, Design, Implementation & Optimization Services to Cisco's major accounts Performs architectural design and integration and provides operational support for complex, wireless and mobility network deployments Performs analysis and diagnosis of highly complex networking problems Performs analysis of highly complex network designs Identifies and documents design/architecture best practices for global AS adoption Builds simulated networks in test labs to resolve highly complex problems and compatibility issues Generates standard project documentation including detailed test plan for highly complex networks Generates network configurations from Low Level Design for highly complex networks Supports pre-sales activity for highly complex networks Plans and executes highly complex Network Upgrade and Network Migration activity Leads design workshops Provides consultancy to other NCEs Configuration and Implementation on Wireless AP (Autonomous and LWAPP/CAPWAP), Wireless Controller, Mobility Service Engine, Wireless Controller Systems and ACS Radius Servers Configuration and Implementation on Core Switches such as ASR5K, Cat6500, 7600 for WiSM and Mobile Internet service such as Content Service Gateway, Home Agents for WiMAX infrastructure, SGSN and GGSN for 3G network and MME, SGW and PGW for LTE infrastructure Networking troubleshooting that integrated with wireless network deployment such as IP Routing protocols (IGRP, OSPF, EIGRP, BGP) Work on top 25 global projects on wireless and mobility deployment Coverage of regions: APAC

Technical Consultant (Mobility)

BelAir Networks
04.2006 - 01.2007
  • Provides Pre-sales consultation for regional customers on WIFI Mesh, WiMAX solution Pre-sales Presentation for regional customers to integrate with BelAir Networks enterprise products Provides training and seminars to the distributors and system integrators Provides POC and evaluating test with customers Conduct technical training for Asia Pacific Customers on WIFI Mesh, WiMAX deployment of MAN wireless, municipal environment Provides consultation on the big municipal projects like Hangzhou, Pune, Taipei, Melbourne, Toronto and London projects Provide complex design solution and RF site survey planning with outdoor WiFi Mesh and WiMAX technologies at big municipal/cities
  • Coverage of regions: APAC

Technical Manager

Accton Technology Ltd
04.2003 - 03.2006
  • Provides certified wireless training to customers who wants to certify as Certified Wireless Network Associate (Qualified Certified Wireless Network Trainer) Setup and maintain CWNP education center in Asia Pacific Provides Pre-sales consultation for regional customers Pre-sales Presentation for regional customers to integrate with SMC enterprise products Provides training and seminars to the distributors and system integrators Provides wireless sites survey consultancy for customer requirements Manage regional technical support team in Middle East, India, Thailand and Australia Provides Layer 2 and layer 3 network proposals for customer requirements Provides VDSL, VOIP, 10G, Wireless solution for customers requirements Assign technical support resources to regional sales offices such as Taiwan, Thailand, Malaysia, Indonesia, Philippines , India, Vietnam, Middle East and Australia Conduct technical training in Asia Pacific region in next generation networks like VOIP, Wireless (Wi-Fi, WiMax), Broadband access (ADSL2), 10G, MAN Provide compliance for tender specification based on SMC and ACCTON Products Mentoring regional support engineers Presents Monthly reports improvement in Technical support team to senior management Internal maintenance on the network infrastructure like upgrade firewall, IDS, Anti-Spam features and Anti-virus scanning Designed and Deployed network infrastructure in World Cyber Game 2005 Committee member of NDP 2004 and 2005 Manage 15 Presales and Post Sales engineers in APAC Coverage of regions: APAC

Network Engineer

Nera Telecommunication Limited
03.2000 - 03.2003
  • Install and implement security VPN/Firewall products
  • Example: Radguard Provide security solution to meet customers requirement Troubleshoot security issue for the customers Install and implement network equipment
  • Example: Juniper router, Extreme switches, Alcatel router and switches, Marconi Switches Install and implement wireless equipment
  • Example: Cisco Aironet and Lucent Orinoco Access Point Gives presentation and evaluation to new customers
  • Role of Pre-sales engineer Provides solution or proposal to meet tender specification or customer requirement
  • Role of Pre-sales engineer Provide technical support to customers that encounter network problems Project Manager for Prudential, ACS, Singtel Broadband, Singnet, Singtel IX, HDB and EDB Compiles network documentation and provide training for the customers after the project completion
  • Co-ordinate with the vendors and customers during the project implementation Drawing and planning schedule for project implementation Coverage of region: Singapore

Education

Data Communications

QUEENSLAND UNIVERSITY OF TECHNOLOGY
Australia
04.1998 - 04.1999

Skills

Technology Integration

Coaching and Mentoring

Strategic Planning

Project Management

Engineering Design

Training and mentoring

Problem-Solving

Teamwork and Collaboration

Problem-solving abilities

Relationship Building

Interpersonal Communication

Adaptability and Flexibility

Self Motivation

Technical integration

Design development

Public speaking ability

Proposal creation

Telephone

(65) 98231102 (Handphone)

Personal Information

  • Place of Birth: Singapore
  • Nationality: Singapore
  • Marital Status: Married

Languages

English
Bilingual or Proficient (C2)
Chinese (Mandarin)
Bilingual or Proficient (C2)

Timeline

Sales Engineering Manager

H3C
11.2022 - Current

Account Sales & Senior Sales Engineering (Mobility)

Plume Inc
02.2022 - 09.2022

Senior Principal Systems Engineer

Cradlepoint (part of Ericsson)
09.2020 - 02.2022

SE Leader

Cisco Meraki
06.2015 - 10.2019

Technical Marketing Engineer/Technology Architect (Mobility)

Hewlett Packard
01.2014 - 05.2015

Senior Network Consulting Engineer (Mobility)

Cisco Systems Inc
02.2007 - 01.2014

Technical Consultant (Mobility)

BelAir Networks
04.2006 - 01.2007

Technical Manager

Accton Technology Ltd
04.2003 - 03.2006

Network Engineer

Nera Telecommunication Limited
03.2000 - 03.2003

Data Communications

QUEENSLAND UNIVERSITY OF TECHNOLOGY
04.1998 - 04.1999
Phua Kia KoonSE Manager