Olivia Wijaya Liem
Senior Manager, Strategic Advisory
Singapore
Summary
Strategic and data-driven leader with 7+ years of experience in driving strategic growth, both for consulting clients and e-commerce businesses in Southeast Asia. Proven ability to manage cross-functional teams, analyze market trends, and develop data-driven solutions. Expertise in Strategy and Planning, E-commerce operations, KOL/influencer behavior, and market intelligence. Thrives in a fast-paced, ambiguous environment and possesses a strong entrepreneurial spirit to lead new initiatives.
Overview
13
13
years of professional experience
5
5
years of post-secondary education
Work History
Senior Manager, Strategic Advisory
Salesforce
11.2023 - Current
- Lead strategic account advisory for > 500K USD deal size in business value and commercial deal structuring for Indonesia and the Philippines
- Constructed GTM strategy, developed account level total addressable market potential for Salesforce for sales team targeting
- Lead creation of Country growth strategy for Indonesia, supporting sales leadership for CxO conversations
Vietnam Management Team, Regional Business Intelligence lead
Shopee
07.2020 - 08.2023
- Led the transformation and building of a new business unit in Vietnam, serving as head of the department for creator commerce (~150 people). Driving strategic, operational, and people change to grow the business key metrics by 3x, while reducing cost by 50%, and scale monetization by 3x.
- Led a team of six strategy professionals to do cash flow management/working capital optimization initiatives worth >500 Mn to improve the company's cash flow position.
- Supported and reported directly to eExco members of Shopee (CEO -1), i.e.: Country Manager and Head of Regional BI and Planning, and rated “above expectation” for every cycle
Consultant
McKinsey And Company
08.2017 - 08.2020
- Developed digitalization and cost optimization strategy for a conglomerate bank in Indonesia
- Involved in major transformation project for a multinational telco corporation. Crafted vendor negotiation strategy and supported organization-wide procurement capability building
- Developed business model for electric vehicle market entry, including charging infra planning for 2-wheeler
- Voted for “Client-First” People of the Year award in 2018 and obtained “Very strong” rating in 2020
Research Scientist
Arkray And Partners, TUM CREATE
08.2011 - 08.2016
- Worked as an electrochemical expert in a team of 11 multinational scientists with diverse expertise to build electrochemical biosensor for cancer diagnosis
- Analyzed scientific data, planned research direction, and initiated collaboration with Cambridge CREATE to improve the biosensor performance
- Published 5 papers in international Tier 1 Journasl
- Produced a patent for Electrolyte for Lithium Air Battery
Education
Ph.D. - Material Science And Engineering (MSE)
Nanyang Technological University And Technical University of Munich
Singapore And Germany 07.2011 - 06.2016
Skills
Strategy and Operations
E-commerce
Influencer / KOL
Business Building and Transformation
Timeline
Senior Manager, Strategic Advisory
Salesforce
11.2023 - Current
Vietnam Management Team, Regional Business Intelligence lead
Shopee
07.2020 - 08.2023
Consultant
McKinsey And Company
08.2017 - 08.2020
Research Scientist
Arkray And Partners, TUM CREATE
08.2011 - 08.2016
Ph.D. - Material Science And Engineering (MSE)
Nanyang Technological University And Technical University of Munich
07.2011 - 06.2016
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