Nuwan Thennakoon
Senior Manager - Corporate Channel
Colombo
Summary
Dynamic and results-oriented Senior Sales & Marketing Leader with over 19 years of experience spanning the insurance and telecommunications sectors in Sri Lanka and the UAE. Adept at driving strategic growth, leading high-performing teams, and delivering measurable business outcomes. Proven track record in developing and executing integrated sales and marketing strategies that enhance brand visibility, expand client portfolios, and boost profitability. Expertise in product innovation, client acquisition, and retention, with a strong grasp of regulatory frameworks and market dynamics. A strategic thinker and effective communicator who fosters a collaborative, customer-centric culture and leverages data-driven insights to fuel sustainable growth.
Overview
21
21
years of professional experience
3
3
Languages
Work History
Senior Manager - Corporate Channel
Union Assurance PLC
05.2025 - Current
- Develop and execute strategic plans to grow the corporate channel and achieve revenue targets.
- Identify new business opportunities and partnerships within the corporate sector.
- Oversee the performance of the corporate channel, ensuring KPIs are met.
- Collaborate with cross-functional teams to streamline operations and improve service delivery.
- Lead, mentor, and develop a team of account managers and support staff.
- Foster a culture of accountability, innovation, and continuous improvement.
- Build and maintain strong relationships with corporate clients and insurance brokers.
- Represent Union Assurance in high-level meetings and negotiations.
- Monitor market trends and competitor activities to inform strategy.
- Provide regular performance reports and insights to senior leadership.
Vice President - Sales & Marketing
Suntrust Insurance Brokers (Pvt) Ltd / Suntrust Digital Innovation
06.2023 - Current
- Develop and implement strategic sales and marketing plans to drive revenue growth and market expansion.
- Lead and manage high-performing sales and marketing teams to achieve business objectives.
- Recruit, train, and mentor sales and marketing professionals to build a skilled and motivated workforce.
- Identify and capitalize on new business opportunities to enhance market presence and client acquisition.
- Oversee product and service innovation to meet evolving customer needs and industry trends.
- Establish and maintain strong relationships with key stakeholders, clients, and industry partners.
- Ensure compliance with industry regulations, company policies, and market best practices.
- Analyze market trends, customer insights, and competitive landscape to inform decision-making.
- Optimize sales processes and marketing campaigns through data-driven strategies.
- Foster a collaborative, customer-centric culture within the organization.
- Monitor and evaluate the effectiveness of sales and marketing initiatives, making necessary adjustments to achieve sustainable business growth.
- Led cross-functional teams for the successful completion of major projects, resulting in increased efficiency and client satisfaction.
Sales Manager
IIRM Lanka Insurance Brokers (Pvt) Ltd.
02.2021 - 06.2023
- Recruit, train, and manage a team of insurance brokers and sales representatives.
- Provide leadership, guidance, and motivation to the sales team to achieve individual and collective sales targets.
- Collaborate with senior management to align sales objectives with overall business strategy.
- Establish and monitor key performance indicators (KPIs) to track sales team performance.
- Regularly assess individual and team performance, providing feedback and implementing improvement plans as needed.
- Lead efforts to acquire new clients and expand the firm’s customer base.
- Develop and maintain strong relationships with existing clients to ensure high levels of customer satisfaction and retention.
- Stay updated on the firm’s insurance products and services to effectively guide the sales team.
- Conduct training sessions on new products, industry trends, and best practices.
- Foster a customer-centric culture, emphasizing responsiveness, professionalism, and client satisfaction.
- Conduct market research to identify new business opportunities, industry trends, and competitive insights.
- Utilize market intelligence to refine sales strategies and enhance market positioning.
Sales Manager - Colombo Region
AIA Insurance Lanka Ltd.
09.2019 - 12.2021
- Manage a sales team of 13 Financial Planning Executives (FPEs).
- Drive the team to achieve a monthly sales target of LKR 10 million.
- Evaluate the performance of FPEs and provide necessary guidance and training for under performers.
- Recruit, train, and develop new staff members.
- Provide management with insights on client behavior and current market trends.
- Negotiate with high-net-worth (HNI) clients to close potential business deals.
- Oversee team lapse management and ensure timely follow-ups on due payments.
Business Development Manager
Orient Insurance PJSC
04.2014 - 07.2019
- Develop and implement business development strategies to drive growth and expand market presence.
- Identify and pursue new business opportunities through market research, networking, and lead generation.
- Build and maintain strong relationships with corporate clients, brokers, and key stakeholders.
- Negotiate and close high-value deals with clients and partners.
- Develop and deliver sales presentations and proposals tailored to client needs.
- Monitor market trends, competitor activities, and industry developments to identify growth opportunities.
- Ensure compliance with UAE insurance regulations and company policies.
- Collaborate with the sales and marketing teams to design and execute targeted campaigns.
- Provide training and guidance to the sales team to enhance business development efforts.
- Prepare regular reports on sales performance, client acquisition, and revenue growth.
Account Manager
Dialog Axiata PLC
03.2010 - 02.2019
- Achieve the monthly sales target set by management.
- Manage allocated accounts and provide excellent service to clients.
- Cross-sell new solutions/products to existing clients.
- Gather market information and provide updates to top management.
- Contribute to new product development based on customer needs and market conditions.
- Build and maintain strong customer relationships.
- Ensure revenue assurance and profitability.
- Manage client credit and outstanding payments, ensuring timely collections and resolution of overdue invoices.
- Monitor client accounts for outstanding balances and assess credit risk.
- Prepare regular reports on account status, credit management, and outstanding payments for senior management.
Officer Sales & Key Accounts
Dialog Telekom PLC
03.2005 - 01.2019
- Achieve sales targets set by the management.
- Ensure revenue assurance and profitability.
- Manage and maintain the existing account base.
- Acquire new customers to expand business growth.
- Plan and execute sales promotions to drive revenue.
- Build and maintain strong customer relationships.
- Provide market insights and updates to management for strategic decision-making.
Education
Master Of Business Administration - Specialized In Operations Management
Himalayan University
Dubai, United Arab Emirates05.2017
G.C.E Advance Level - Commerce
Wesley College
Colombo, Sri Lanka12.2004
G.C.E Ordinary Level - undefined
Wesley College
12.2001
Skills
- Leadership - Expert
- Team Building - Expert
- Strategic Planning - Expert
- Budgeting - Expert
Timeline
Senior Manager - Corporate Channel
Union Assurance PLC
05.2025 - Current
Vice President - Sales & Marketing
Suntrust Insurance Brokers (Pvt) Ltd / Suntrust Digital Innovation
06.2023 - Current
Sales Manager
IIRM Lanka Insurance Brokers (Pvt) Ltd.
02.2021 - 06.2023
Sales Manager - Colombo Region
AIA Insurance Lanka Ltd.
09.2019 - 12.2021
Business Development Manager
Orient Insurance PJSC
04.2014 - 07.2019
Account Manager
Dialog Axiata PLC
03.2010 - 02.2019
Officer Sales & Key Accounts
Dialog Telekom PLC
03.2005 - 01.2019
G.C.E Ordinary Level - undefined
Wesley College
Master Of Business Administration - Specialized In Operations Management
Himalayan University
G.C.E Advance Level - Commerce
Wesley College
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