Nguyễn Phượng Linh
Ho Chi Minh City
Summary
Recent graduate with foundational knowledge in Marketing and hands-on experience gained through academic projects and internships. Demonstrates strong teamwork, problem-solving, and time-management skills. Prepared to start career and make meaningful contributions with commitment and drive.
Overview
3
3
years of professional experience
Work History
Marketing Intern
Shinhan Life Viet Nam
06.2023 - 03.2024
- Craft engaging content, oversee post management, and execute communication initiatives across Shinhan Life's social media channels.
- Conduct research and generate in-depth content, including product PR, brand promotion, press releases, etc., for publication on diverse online platforms and print media.
- Contributed to lead generation through affiliate marketing activities, contributing to the expansion of customer outreach and acquisition.
- Assist in organizing internal events and communication-related activities, such as branding events, CSR activities, career talks, seminars, workshops, etc.
- Assist with paperwork processing and management, including contracts, payment settlements, etc.
- Support design for events or as per user requests, covering leaflets, standees, posters, banners, backdrops, booths, cards, etc.
- Inventory management support and coordination for usage distribution.
- Provided support in UX/UI design and CMS management for websites and landing pages, enhancing user experience and optimizing digital content presentation for improved engagement.
Social Media Marketing Executive
Personal Brand
05.2022 - 05.2023
- Thoroughly researched and formulated well-rounded content strategies tailored to the brand's Instagram channel to drive sales.
- Produced high-quality social content, ensuring alignment with brand voice and messaging.
- Implementing effective analysis and optimization processes to enhance the channel's key performance metrics.
- Implemented giveaways, competitions, and promotional campaigns to develop brand awareness and boost customer engagement.
Content Marketing Intern
Weallnet Agency
02.2022 - 05.2022
- Delivered high-quality written content that was insightful, informative, and entertaining.
- Organizing and executing media campaigns.
- Managed own workload efficiently to produce high-quality work within agreed deadlines.
Freelance Content Writer
Website Chiasepremium
08.2021 - 02.2022
- Applied strong writing, editing, and proofreading abilities to each task to produce high-quality and appealing content.
- Kept fully up-to-date with emerging technologies, platforms, and best practices to help meet client objectives.
- Managed own workload efficiently to produce high-quality work within agreed deadlines.
Education
BBA - Marketing
ISB Institute - UEH University
Ho Chi Minh City, Vietnam08.2024
Skills
- Microsoft Office (IC3)
- Adobe Creative Suite
- Social Media Marketing
- Event Planning
Languages
Vietnamese
Native language
English
Advanced
C1
Chinese (Mandarin)
Beginner
A1
Timeline
Marketing Intern
Shinhan Life Viet Nam
06.2023 - 03.2024
Social Media Marketing Executive
Personal Brand
05.2022 - 05.2023
Content Marketing Intern
Weallnet Agency
02.2022 - 05.2022
Freelance Content Writer
Website Chiasepremium
08.2021 - 02.2022
BBA - Marketing
ISB Institute - UEH University
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