Natcha Inthasaen

Owned end to end customer supply chain operations, ensuring product availability, service excellence, and cost efficiency. Led as they key enabler to interface between customers, sales, plannings, logistics partners to balance demand, supply, capacity, and service commitment.

Led the initiative process across supply chain, commercial, and operations to deliver measurable business outcomes, sufficient portfolio, and category growth. Established clear priorities, milestones, and success metrics while enabling alignment across stakeholders.

Owned annual and multi-year business planning cycles managing ASEAN portfolio, partnering with sales, marketing, finance, and supply chain to drive strategic model and cross functional alignment in Fabric and Home Care Business. Enabled leadership decision making through scenario planning, risk assessment, and performance tracking.

Led market planning in Hair Care and Shave Care by translating business strategy and customer insights into demand, volume, and execution plans. Influenced stakeholders through insights-based recommendations.

Led supply planning in Hair Care product to ensure product availability, optimal inventory, and efficient capacity utilization to serve Japan and Korea market.