Country Manager, Vietnam
AnyMind Group
Ho Chi Minh City
12.2017 - 06.2018
- Led full-country operations across multiple business units: Digital Marketing, eCommerce/D2C, Creator/Influencer Solutions, and Publisher platforms.
- Built long-term commercial strategies aligned with regional goals, increasing profitability while optimizing operational costs.
- Owned end-to-end P&L responsibility and directed operational decisions to deliver consistent business results.
- Developed a people-first leadership culture, enhancing team satisfaction, retention, and cross-department performance.
- Established and managed top-tier client relationships with Nestlé, Uniqlo, Vinamilk, Pepsi, and others.
- Ensured seamless integration of global directives into local execution with strong HQ collaboration.
Other Roles (Pre-2018)
Held senior management and strategic roles in digital business and brand consulting across Vietnam and APAC.
