Murugesan Vasumathi
Summary
Adept at driving e-commerce growth, I leveraged Google Analytics at Yavvana to enhance PPC campaigns, significantly boosting sales. My blend of customer service excellence and brand strategy acumen, paired with a knack for fostering key industry relationships, underscores my ability to elevate brand presence and customer engagement effectively.
Personable and innovative with knack for leveraging digital tools to engage and grow online communities. Possesses deep understanding of SEO and content creation, paired with proficiency in social media marketing. Anticipates driving impactful digital campaigns that boost brand awareness and customer engagement.
Professional retail worker with solid experience and readiness for this role. Adept at handling transactions, providing exceptional customer service, and maintaining clean and organized workspace. Strong focus on teamwork and adapting to changing needs to achieve results. Reliable, efficient, and capable of building positive customer relationships.
Experienced with cash handling, customer service, and transaction processing in fast-paced retail settings. Utilizes strong communication skills and attention to detail to ensure customer satisfaction and operational efficiency. Track record of maintaining accuracy and resolving conflicts smoothly.
Overview
4
4
years of professional experience
Work History
Digital Marketing Launch Suppourt
Yavvana
07.2024 - 11.2024
- Managed multiple successful PPC campaigns to drive traffic and increase sales on e-commerce platforms.
- Utilized Google Analytics to track campaign success, making necessary adjustments for continuous improvement in ROI.
- Established a consistent online presence through regular updates on company''s blog, leading to an increase in organic traffic.
- Developed creative multimedia assets for use in digital advertising campaigns, driving increased click-through rates and conversions.
- Analyzed web analytics data to identify trends and optimize performance for improved user experience and conversion rates.
- Assisted in the development of an online community, fostering relationships with key industry influencers and strategic partners.
- Developed innovative digital marketing strategies that aligned with overall business objectives and KPIs.
- Coordinated social media advertising efforts across various platforms, ensuring consistency in messaging while maximizing ad spend efficiency.
- Created engaging visual content using graphic design software such as Adobe Creative Suite, enhancing brand image across all digital channels.
- Modernized web pages and updated social media presence as part of comprehensive strategies to enhance customer engagement.
- Created and managed social media campaigns to increase brand engagement.
- Devised content strategy to effectively engage target audiences.
- Continually maintained and improved company's reputation and positive image in markets served.
- Coordinated with design and media teams to develop high-quality creative assets.
Cashier
Kodachadri Ptd Ltd
10.2020 - 08.2024
- Greeted customers entering store and responded promptly to customer needs.
- Welcomed customers and helped determine their needs.
- Worked flexible schedule and extra shifts to meet business needs.
- Operated cash register for cash, check, and credit card transactions with excellent accuracy levels.
- Restocked and organized merchandise in front lanes.
- Built relationships with customers to encourage repeat business.
- Assisted customers with returns, refunds and resolving transaction issues.
- Handled multiple payment methods securely, minimizing discrepancies and potential losses.
- Contributed to store success by maintaining high standards of cleanliness throughout the facility.
- Adapted quickly to new technologies implemented at POS systems, ensuring seamless transition periods for both staff and customers.
- Improved efficiency, organized checkout area for optimal workflow.
- Reduced processing errors by meticulously following transaction procedures.
- Improved store atmosphere with thorough and prompt cleaning of checkout area.
- Contributed to clean and safe shopping environment, performed regular sanitation of checkout area.
- Supported marketing initiatives by setting up and maintaining promotional displays.
Education
No Degree - Post Secondary
Assumption English School
Cashew11-2024
Skills
- Brand strategy
- Google analytics
- Customer service
- Patience and empathy
- Time management skills
- Cash handling
- Team collaboration
- Cash handling and management
- Customer relations
- Written and verbal communication
- Order taking
- Professionalism and courtesy
- Customer assistance
Languages
English
Bilingual or Proficient (C2)
Tamil
Bilingual or Proficient (C2)
Timeline
Digital Marketing Launch Suppourt
Yavvana
07.2024 - 11.2024
Cashier
Kodachadri Ptd Ltd
10.2020 - 08.2024
No Degree - Post Secondary
Assumption English School
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