I am a results-driven marketing professional with over 6 years of experience in digital and traditional marketing. Proficient in market research, campaign strategy, and data analysis, I have a proven track record of driving brand awareness and increasing ROI. My strong communication and team collaboration skills make me an asset in cross-functional projects. Looking to leverage my expertise to help businesses achieve their marketing goals.
Overview
6
6
years of professional experience
Work History
Associate Auditor
SingAssure
02.2022 - 05.2023
Assisted in planning work on assigned segments of audits.
Prepared financial statements, disclosures and comments.
Coordinated with clients to perform tests on organizational internal controls.
Worked under close supervision of senior auditor to utilize and develop technical expertise in auditing.
Analyzed data and findings to prepare reports detailing financial information.
Prepared audit reviews after detailed checking of client accounts.
Adapted plans and schedules to meet changing priorities of work objectives, resources and workload demands.
Aided senior auditor in recommending strategies for financial planning and budgeting.
Digital Marketing Executive
UTD Creation PTE, Indonesia.
04.2018 - 11.2021
Planned and executed web, SEO, database marketing and social media advertising campaigns.
Directed traffic growth strategies, SEO, content distribution, email marketing and trackbacks.
Increased brand awareness through creation and management of social media channels, boosting social media engagement by 100%.
Gathered campaign results and developed reporting dashboard to illustrate campaign effectiveness.
Supported new client acquisition with superior strategy and world-class presentations.
Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.
Conducted market research to identify new opportunities and target markets.
Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
Continually maintained and improved company's reputation and positive image in markets served.
Marketing Executive
PT. Catur Adiluhur Sentosa Tbk.
12.2016 - 08.2018
Planned and executed events and marketing programs to increase qualified leads.
Developed and executed marketing programs and general business solutions resulting in increased company exposure, customer traffic and elevated sales numbers.
Engaged, informed and supported staff on media and marketing outcomes.
Launched marketing activities for new product lines and market penetration.
Worked with communications team to drive internal promotion of company programs, initiatives, guiding principles and mission.
Planned and executed marketing campaigns to target groups, areas and wider community.
Completed quarterly forecasting and monthly financial reviews.
Consulted with product development teams to enhance products based on customer interest data
Education
Establishing A Professional
National University
21 Lower Kent Ridge Rd, Singapore 119077
12.2021
Marketing Communications -
Binus University
Jakarta, Indonesia
2014
Skills
Market Dynamics
ROI Analysis
Project Management
Market Segmentation
Global Marketing
Digital Advertising
Search Engine Optimization Practices
Media Negotiations
New Media Monitoring
Competitor Review
Communications Programs
Product Marketing Specialist
Languages
English
Proficient
C2
Indonesian
Proficient
C2
Timeline
Associate Auditor
SingAssure
02.2022 - 05.2023
Digital Marketing Executive
UTD Creation PTE, Indonesia.
04.2018 - 11.2021
Marketing Executive
PT. Catur Adiluhur Sentosa Tbk.
12.2016 - 08.2018
Establishing A Professional
National University
Marketing Communications -
Binus University
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