Daniel Samson
Executive Resume writer
Abuja,Nigeria
Summary
As Executive Director of Corporate Communications with 15+ years of experience, I've built my career helping leadership teams translate business changes into clear, compelling messaging. Colleagues would describe me as calm under pressure, highly strategic, and relentlessly focused on impact-traits that have helped me lead communication through massive workforce transformations, navigate high-visibility M&A integrations, and craft executive messaging that drives influence and credibility. I've worked across healthcare, aerospace, and hospitality, partnering with C-suite leaders to deliver communication strategies that cut through the noise and engage employees at scale. Whether leading a 300,000-employee Workday rollout, managing messaging for a 10,000-person workforce reduction, or shaping executive thought leadership for Lockheed Martin's EVP, I thrive at the intersection of strategy and storytelling. Key contributions include: -Spearheaded internal and external messaging for CVS Health's Workday transformation, driving adoption across a segmented workforce. -Built and executed a 360 executive branding strategy for Lockheed Martin's EVP, positioning her as a global industry leader through high-profile engagements. -Designed and led the enterprise-wide communications strategy for CVS Health's largest workforce reduction, ensuring transparency while safeguarding brand integrity. Great communication isn't just about what's said-it's about what's heard, understood, and acted upon. I help leaders craft narratives that move people to action, align teams, and strengthen trust across an organization. My passion for executive messaging and excellence in change communication fuels my drive to continually push the boundaries of what's possible in business. Connect with me to talk about executive communication, change management, crisis strategy, or general industry news or updates.
Overview
18
18
years of professional experience
Work History
Vice President Communications
McKesson
Richmond, Virginia
09.2025 - Current
Executive Director, Corporate Communications
CVS Health
09.2022 - 09.2025
- I led high-impact communication strategies that drove executive visibility, workforce engagement, and large-scale change adoption.
- I managed messaging for a 300,000-employee Workday rollout, a 10,000-person workforce reduction, and mergers and acquisitions.
- I worked directly with C-Suite and senior leaders, shaping leadership messaging, crisis communication, and corporate strategy.
Senior Manager - Executive Communications
Lockheed Martin
Washington DC-Baltimore Area
07.2020 - 08.2022
- I built and executed a 360 executive branding strategy for the Executive Vice President, securing high-profile speaking engagements and global visibility.
- I launched RMS Live, transforming town halls into a high-engagement virtual event series.
- I advised C-suite leaders on strategic messaging, workforce engagement, and leadership visibility.
Director Global Team Member Communications
Hilton
Washington D.C. Metro Area
10.2019 - 07.2020
- I led communication strategy for 420,000+ employees across multiple brands, launching a new global internal communication framework.
- I partnered with C suite leaders to drive crisis messaging during COVID-19, ensuring clarity and consistency across all regions.
Communications Business Partner - Internal & Executive Communication
Lockheed Martin
Washington D.C. Metro Area
02.2015 - 10.2019
- I led workforce engagement, M&A messaging, and leadership communication across multiple business units.
- I managed the total rewards rebranding (Destination Wellbeing) and completed rotations in DC, Denver, and London, shaping global communication strategy.
Global Internal Communications Manager
AES
Arlington, VA
08.2013 - 01.2015
- I developed and executed internal messaging strategies to align corporate and regional teams.
- I supported leadership communication, HR communication and employee engagement initiatives.
Specialist - Executive & Internal Communication
FHI 360
07.2009 - 08.2013
- I led communication strategy during a major organizational spin-off, working closely with legal and leadership teams to ensure a smooth transition for employees and stakeholders.
Public Relations Assistant
Palmetto Health Foundation
04.2008 - 07.2009
- I supported communication and planning for multiple, high-profile fundraising and community events.
Education
BA - Public Relations, Advertising, and Applied Communication
Skills
- Executive Communication
- Internal Communication Strategy
- Change Management
Timeline
Vice President Communications
McKesson
09.2025 - Current
Executive Director, Corporate Communications
CVS Health
09.2022 - 09.2025
Senior Manager - Executive Communications
Lockheed Martin
07.2020 - 08.2022
Director Global Team Member Communications
Hilton
10.2019 - 07.2020
Communications Business Partner - Internal & Executive Communication
Lockheed Martin
02.2015 - 10.2019
Global Internal Communications Manager
AES
08.2013 - 01.2015
Specialist - Executive & Internal Communication
FHI 360
07.2009 - 08.2013
Public Relations Assistant
Palmetto Health Foundation
04.2008 - 07.2009