Analytical Business Analyst with over 6 years of experience handling CPG, E-commerce, Manufacturing Clients. Seeking a challenging role to leverage my skills in identifying business needs and analyzing data.
Overview
9
9
years of professional experience
Work History
Assistant Director
Moody’s Analytics
01.2025 - Current
Working as a Product Manager focusing on analytics capabilities for industries leading Orbis and Catalyst suite of product.
Responsible for drawing insights from the vast amount of operational and functional data.
BUSINESS SYSTEMS ANALYST
EPSILON
04.2022 - Current
Company Overview: Working with Epsilon's market-leading Customer Data Platform (CDP) with CRM programs facilitating multi-channel marketing engagements for Kellogg's
Onboarded 5 vendors over Epsilon's platform to store promotional data in order to analyze consumer engagement in Canada
Understand the AS-IS solution and perform requirement elicitation for the TOBE
Managed real time consumer data, DSAR requests and reference metadata created for promotions
Created 8-10 BRD/FSD/Source to Target documents and involved in getting the client sign-off
Prepared 3-4 entity mapping request and response document for APIs and responsible for handing over to QA and Dev team
Handled more than 100's of marketing campaigns and promotions while supporting customer life cycle operations for API web services
Assisted 2 major vendors in managing login/registration functionalities for different promotional websites
Oversee all system maintenance and configuration, including user set up, roles, profiles, groups, workflows, and validation rules etc
Tested real time APIs using GraphQL and supported web testing by analyzing the logs in CloudWatch
Built web portal for clients Consumer affairs team to fetch legacy data that helps client audit
Project 1: Handled E2E integration of Magento - Adobe analytics for RxBar increasing revenue by 25%
Project 2: Supported split of Kellogg's into Kellanova & WK Kellogg building data separation of snacks and cereals in US/Canada
Working with Epsilon's market-leading Customer Data Platform (CDP) with CRM programs facilitating multi-channel marketing engagements for Kellogg's
Business Analyst, PowerBI
Tata Consultancy Service Ltd
02.2020 - 03.2022
Company Overview: Worked with Belgian post group - Radial, an e-commerce order fulfillment solution enabling brands to deliver customer experience
Served as a liaison between lines of business and the development team
Developed more than 10 reports on Power BI
(Data Source: PostgreSQL, excel
Built & managed Real-time application for B2B client saving 2 days of efforts to track a product
Elicited business needs, user stories, wire-frames, process flow diagrams
Formulated more than 20 documents like BRD, FSD for a supply chain/logistics business
Written/Reviewed Test cases and performed Functional and UAT
Worked with Belgian post group - Radial, an e-commerce order fulfillment solution enabling brands to deliver customer experience
Essential Tools/skills: Power BI, JIRA, Confluence, draw.io, SQL, AWS, SDLC
SAP OTC Functional Consultant
Tata Consultancy Services Ltd
07.2018 - 02.2020
Company Overview: Worked for an automobile client
Handled order to cash activities
Involved in Unit Testing, UAT test using real time data in pre-production, troubleshooting, batch jobs, Idoc Processing etc
Worked for an automobile client
Projects
ICFAI Business School
06.2016 - 09.2017
DESCRIPTIVE ANALYTICS: Worked on 'Climate Change' (Business Intelligence Analytic Project-MBA) using SPSS tool
Yearly data 1990-2015 from diversified sites as USDA, OECD, and World Bank
MARKETING ANALYTICS: Performed Conjoint Analysis to understand the preferences of people regarding new product launch
PREDICTIVE ANALYTICS: Performed hypothesis testing and logistic regression over 3 lakh dummy data set of a bank
Includes Identify the problem, prepare the data, analyze the data, visualize insights, and present findings
Research Analyst - Internship
Escorts Agri Machinery
03.2017 - 05.2017
Monsoon prediction (Worked for 3 months in the treasury department collected online data from sources like IMD etc
Analyzed monsoon patterns and prepared report of prospective states affecting tractors sales)
Education
MBA - Marketing & Analytics
ICFAI BUSINESS SCHOOL
Hyderabad, TELANGANA
02.2018
B. Tech - Mechanical Engineering
Himachal Pradesh Technical University
06.2015
Skills
SQL
Power BI
Agile Software Development
BRD
FSD
Apache HBase
GraphQL
JIRA
Customer Relationship Management
Application Programming Interface (API)
Tableau
Amazon Web Services
Scrum
Microsoft Excel
SoapUI
Troubleshooting
Timeline
Assistant Director
Moody’s Analytics
01.2025 - Current
BUSINESS SYSTEMS ANALYST
EPSILON
04.2022 - Current
Business Analyst, PowerBI
Tata Consultancy Service Ltd
02.2020 - 03.2022
SAP OTC Functional Consultant
Tata Consultancy Services Ltd
07.2018 - 02.2020
Research Analyst - Internship
Escorts Agri Machinery
03.2017 - 05.2017
Projects
ICFAI Business School
06.2016 - 09.2017
B. Tech - Mechanical Engineering
Himachal Pradesh Technical University
MBA - Marketing & Analytics
ICFAI BUSINESS SCHOOL
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