Maria Bender
Medical Sales & Market Development Professional
Eversdal
Summary
A clinically-qualified New Business Development Professional in the Medical Industry. Consistent performance in exceeding Sales budgets, creating new markets and enhancing globally leading medical brands' solutions.
Driven by commercial achievement, with an acute sense of attention to detail and accurate reporting on progress. Excelled in recruiting and selecting key reseller relationships, significantly expanding market share.
Renowned for delivering exceptional sales results and fostering strong relationships with major clients and partners.
Overview
24
24
years of professional experience
2
2
Certifications
Work History
National Sales Manager: Homecare
Stiegelmeyer Africa
08.2022 - Current
- Head-hunted by the Company to establish and scale the Homecare division in South Africa.
- Established the Homecare division "from zero" and built the Stiegelmeyer brand in the market as leading provider in Homecare segment.
- Developed and implemented effective sales strategies and appointed regional Resellers to achieve sales targets.
- Delivered 300% increase in sales in first year, and have met and exceeded budget consistently.
- Analyzed industry trends to maintain a competitive edge in pricing strategies and product offerings.
- Established and maintained budgets, quotas and regional territories for Resellers to drive consistent growth.
- Negotiated and closed agreements with large customers and monitored and analyzed performance metrics.
- Advised various leading Property Developers to provide best-in-class solutions for frail care facilities.
- Negotiated contracts and long-term after sales support services.
- Expanded market share by identifying untapped markets and devising tailored strategies to target them effectively.
Sales Consultant: Public Sector Western Cape
Arjo Huntleigh
08.2021 - 07.2022
- Head hunted by Arjo (where I was previously employed) to return to focus on Public Sector health care facilities.
- Advised clients on appropriate product selections based on their unique needs, ensuring optimal satisfaction levels upon purchase.
- Used consultative sales techniques with senior managers and medical staff to understand customer needs and recommend relevant products and services.
- Managed tender processes.
- Traveled extensively in the region and held regular product demonstrations at Expo's and training on customer premises.
- Monitored service after sale and implemented quick and effective problem resolutions.
- Exceeded annual budget by 15%.
Senior Product Specialist
Obsidian Health
02.2019 - 07.2021
- Appointed as Product Specialist for Hospital division in 3 provinces.
- Transferred to Cape Town in May 2020.
- Portfolio was increased to include Cardiovascular division and Orthopaedic division.
- Extensive interaction with senior managers and leading Surgeons
- Increased brand recognition with well-crafted marketing campaigns that effectively showcased product features and benefits.
- Expanded market share with strategic product positioning and competitive analysis.
- Assisted with demonstrations of specialised Obsidian solutions to showcase functionality.
Sales Advisor
ArjoHuntleigh / Getinge Group / Arjo
11.2014 - 01.2019
- Increased leads and sales for Critical Care team by running detailed assessments at various hospitals.
- Provided expert training to key Clinical professionals.
- Onboarded new country (Lesotho) hospitals successfully
- Converted 2 major hospitals to exclusively use Arjo products.
- Collaborated with sales team members to achieve monthly sales goals and improve overall performance.
- Achieved annual budget in 6 months in 2015.
- Increased responsibility taken for ventilation and anesthesia product lines.
- Added the Western Cape territory to portfolio in 2018.
Sales Consultant
Medhold
09.2010 - 10.2013
- Marketing of Conmed equipment and Consumables.
- Maquet and Gettinge product sales
- Training Clinical professionals.
- Covered a vast range of rural South Africa
- Built relationships with customers and community to promote long term business growth.
Client Service Officer
Pathcare
01.2008 - 08.2010
- Liaison with Clinical professionals and institutions, providing training and support services of the Pathology division.
- Assisted with special marketing projects and social interaction with clients.
- Go-between the organisation and Clinical professionals.
General Nurse /Scrub Licensed Practical Nurse
Life Hospital Rosenpark
01.2001 - 12.2008
- Post-graduation General Nursing.
- Excelled at high-pressure situations at ER and OR.
- Mentored new nurses, sharing expertise and guiding them towards professional growth and development.
- Assisted in surgical procedures, ensuring smooth operations while maintaining high standards of care.
- Major emphasis on infection control and assisting Surgeons during life-threatening critical moments.
- Built a reputation as a highly sought after scrub nurse for major operations.
Education
Bachelor of Science - BSoc.Sc
University of The Free State
Bloemfontein, South Africa 04.2001 -
Skills
Market development 'from scratch' for leading brands
Strategic partnerships
Corporate relationship development
Excellent clinical and marketing knowledge
Certification
MMP Management Course - University of the Free State
Timeline
National Sales Manager: Homecare
Stiegelmeyer Africa
08.2022 - Current
Sales Consultant: Public Sector Western Cape
Arjo Huntleigh
08.2021 - 07.2022
Senior Product Specialist
Obsidian Health
02.2019 - 07.2021
Sales Advisor
ArjoHuntleigh / Getinge Group / Arjo
11.2014 - 01.2019
Sales Consultant
Medhold
09.2010 - 10.2013
Client Service Officer
Pathcare
01.2008 - 08.2010
Bachelor of Science - BSoc.Sc
University of The Free State
04.2001 -
General Nurse /Scrub Licensed Practical Nurse
Life Hospital Rosenpark
01.2001 - 12.2008
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