Maduri Narasimhan

Staff Product Manager (Jan 2025-present)

• Responsible for Payments and Subscriptions growth roadmap of the B2C product.
• [Acquisition] Launched Apple Pay, Google Pay and Crypto payments thus increasing payment success rate. Improved conversion rate by 17%
• [New Revenue Stream] Launching XV Business, B2B product using PLG techniques. Projected annual revenue in double digit millions
• Lead Product Manager (Dec 2023-Dec 2024)
• Launched products such as 2 year plan, Dedicated IP and Identity defender products. Grew revenue by double digit millions
• Launched payment orchestrator solution. Improved PSR by 3%
• Improved retention by 0.5% through discount campaigns at various stages of the customer's lifecycle

Golden Equator Group

• Product director consultant to an early stage employee engagement product.
• Conducted market research and competition analysis to validate product positioning and make data driven product decisions.
• Worked closely with Group CEO to manage product roadmap.
• Set up product development best practices - data driven product development and agile product discovery.
• Signed on 3 early adopter customers

Lifewave LLC

• Consulted for "Hear my baby heart sounds" app. Designed UX, generated VOC insights. The app was acquired in 2024

Founder experiences

• Ran an online retail boutique sourcing products from India selling worldwide. 20% repeat customers in 1 year

• Launched B2B2C agent platform that helped DT One customers (POS and Digital, serving ethnic diasporas that send cross border purpose driven remittances) distribute micro-payments, cash vouchers and digital PINs to their agents. Grew revenue by 20%
• Conducted experiments on payments user flow funnel optimization for B2B2C channels. Improved user funnel drop off rates by 5%
• Launched self onboarding portal that enables SMBs to sign up by themselves thus automating the onboarding process. Grew organic sign ups by 100s month on month
• Shortlisted, evaluated and selected payment service providers to enable online payment collection from DT One customers.
• Set up effective MOA configuration to reduce cost incurred due to cross border and FX fees and optimize for success through popular payment methods in the region such as credit cards, e-wallets and online bank transfer. In global markets - US, UK, SG and Middle East
• Launched SaaS product that enables telcos/opcos to manage their distribution network. Deployed at Orange and Digicel contributing to millions in gross profit
• [Data Monetization Roadmap] Collaborated with key customers to co-create "a competition benchmarking tool" that allowed customers to understand their market position. Interest from 2 top tier customers contributing to SaaS revenue
• [Data Monetization Roadmap] Launched 0-1 POC to identify leads and product portfolio gaps using third party online consumer activity data. Identified leading retail chain in Mexico as lead and 3 popular Indonesian products missing from DT One product portfolio
• Set up gold standard agile product development process. Increased velocity by 15%
• Managed team of PM and UX designer and collaborated with 60 person distributed stakeholder team of Sales, Marketing, Engineering and C-Suite

• Led development of Big Data analytics product that digitized the telco network planning process Deployed MVP version at Globe Telecom, improving their ROI by 5%
• Managed Senior PM.

• InboxDollars, Minnesota: Drove monetization of video channel section in rewards/loyalty website through ad network integrations.
• Entrust Datacard, Minnesota: Launched 0-1 product that enterprises used to print employee identification cards with embedded access control rights.

• Developed web applications for Fintech, Edtech and identity industries. New York and Minnesota