Lim Ly Cen (Lisa)
Summary
Experienced and skillful Senior Sales, Operations, HR and Purchasing Manager with over 9 years of experience driving revenue growth, streamlining operations, and optimizing procurement strategies within diverse industries. Demonstrated expertise in developing and executing effective sales and operational strategies, leading high-performing teams, and fostering relationships with key stakeholders to achieve business objectives. A results-oriented professional with exceptional leadership, communication, and problem-solving skills.
Overview
20
20
years of professional experience
Work History
Senior Sales Coordinator (Sales Dept)
Hapag Llyod AG
08.2024 - Current
- Generate accurate rate quotations based on customer requirements.
- Follow up with customers to confirm receipt and address any questions or concerns regarding the quotation.
- Coordinate with the Global Trade Management to facilitate rate agreements, service contract proposals, and special rate offers.
- Ensure proper maintenance of contracts and rate agreements by organizing filing, publishing rates, and managing service contracts and amendments in compliance with FMC regulations.
- Collaborate with the Sales Execution team on bid and tender management to ensure alignment of rates and routing with customer requirements.
- Oversee inter-departmental coordination to efficiently address customer requests, requirements, and disputes, ensuring a seamless and professional experience for all customers.
- Campaign management and coordination of mass mailings to customers utilizing Microsoft CRM.
- Facilitate a seamless handover to Customer Service and provide support in resolving issues related to rates and revenues as necessary.
- Conduct daily checks on new or existing disputes in FIS system to ensure prompt resolution and follow-up.
- Review and confirm bookings processed through the FIS platform daily, while also identifying any rejections and understanding the reasons behind these decisions.
- Coordinate with the Cargo Control team, TMCC and the CST to address booking rejections, particularly those arising from space availability issues, and work collaboratively to mitigate such challenges.
Senior Sales Operations Specialist
Netrust Pte Ltd (IT Cybersecurity)
09.2019 - 03.2023
- Streamlined Sales and Account Management responsibilities, including preparing quotes, tenders, contracts, sales orders, and delivery forms, building relationships, providing customer service, negotiating, and problem-solving.
- Experience with B2B Relationship-based Account Management, specifically in Software or SaaS.
- Skilled in upselling, cross-selling, and consultative communication with Customers and Partners. Previous experience selling to Singapore Government and Enterprises in Southeast Asia.
- Proven track record of achieving and exceeding sales goals, maintaining healthy client relationships, and increasing profitability.
- Strong knowledge of company products, quick response to customer inquiries, and ensuring customer loyalty.
- Collaborated with various departments for new and renewal deals, managed daily operations, trained new hires, and performed assigned tasks efficiently.
- Managing the order processing system and ensuring that orders are entered accurately and in a timely manner.
- Developing and implementing strategies to improve order processing efficiency and reduce lead times.
- Monitoring order status and addressing any issues or delays that may arise.
- Analyzing order data to identify gaps, trends and opportunities for improvement.
- Continuously evaluating and improving order processing procedures to streamline operations and improve customer satisfaction.
Operations Executive
Netpoleon Solutions Pte Ltd (IT Cybersecurity)
04.2018 - 11.2018
- Handle order fulfillment and processing of orders.
- Prepare sales and insurance documents.
- Generate POs and other reports.
- Monitor order and shipping status for incoming shipments.
- Preparing shipping documents, Inventory & Contract Management.
- Coordinate between Operation and Sales department in fulfilling the site’s requirement.
- Prepare necessary documents as per job’s requirement.
- Answer and transfer inbound phone calls.
- Directly reporting to Operation Manager.
- Perform jobs assigned by superior.
HR & Administrative Executive
GMO GLOBALSIGN Pte Ltd (IT Cybersecurity)
07.2016 - 04.2018
- Provide customer service by receiving and directing visitors and clients.
- Manage inbound phone calls by answering, screening, and transferring them.
- Perform general clerical tasks such as photocopying, faxing, and mailing.
- Maintain both electronic and hard copy filing systems and respond to requests for information and data.
- Address administrative problems and inquiries and write responses to routine inquiries.
- Edit and create various documents including correspondence, reports, drafts, memos, and emails.
- Coordinate and schedule meetings, appointments, and travel arrangements for managers or supervisors.
- Create meeting agendas and schedules. Track employee attendance.
- Generate a report for managing employees' leave.
- Plan company events and manage employee benefits.
- Assist the Finance team with inputting sales invoices and processing employee medical claims.
- Manage office supply inventory and coordinate maintenance of office equipment.
- Assisted in recruitment and interview process.
- Updated and entered data into computer system.
- Addressed employee queries regarding HR matters.
- Communicated with public services when needed.
- Directly reporting to VP of Finance.
- Perform other assigned duties.
Sales Executive
GMO GLOBALSIGN Pte Ltd (IT Cybersecurity)
07.2016 - 04.2018
- Conduct inbound/outbound calls to direct customers, channels, and cold calling
- Source and maintain relationships with customers within allocated territories or industries.
- Ensure customer/partner satisfaction through pre-sales and post-sales support.
- Manage all aspects of the sales cycle.
- Prepare quotations and negotiate prices, following up until deal closure.
- Travel for business trips to meet with clients or partners.
- Demonstrate and present products.
- Review sales performance and achieve monthly or annual targets.
- Update and enter data in the computer system.
- Communicate with public services as needed.
- Directly reporting to Sales Manager.
- Perform other assigned duties.
Purchasing Manager
Hotel Novotel (Hospitality)
01.2008 - 12.2008
- Request for quotation from vendors for hotel operational needs (Include hotel amenities, etc).
- Ability to negotiate and close deals via the phone/ emails.
- Purchase Confirmation with vendors and Purchase Order verification.
- Coordinate Delivery Order with the vendors and requester.
- Directly reporting to CEO.
- Performs other duties as assigned.
Accounting Executive
Wilmar International Limited (Oil & Gas)
10.2004 - 12.2007
- Purchase order, goods receipt, and vendor invoice verification o Purchase invoice data entry.
- Sales order and goods issue verification.
- Sales invoice data entry and issue the invoice to the relevant party.
- AR (Account Receivables) and AP (Account Payable) clearance.
- Prepare income tax for estate workers.
- Manage incoming tax invoices and make payment to government tax office.
- Directly reporting to Accounting Manager.
- Performs other duties as assigned.
Education
Bachelor of Information System - Computer Information Systems
Sekolah Tinggi Management Technology
Indonesia10-2008
Skills
- Strong professional work ethic and ability to deliver results with minimal supervision
- Team Management and Leadership
- Critical Thinking and Problem Solving
- Strong Organizational Skills & Attention to detail
- Ability to Multitask and Work Under Pressure
- Excellent Customer Service Skills, Negotiations Skills, Project Management Skills and Conflict Resolution Skills
- Positive Attitude, Reliable, Communication, Hard Working, and Responsible
- Microsoft Office Word/ Excel/ PowerPoint
- Salesforce/ SAP/ CRM/ Quickbooks/ Zoho/ M365/ FIS/ Qlikview
Languages
English
Advanced (C1)
Chinese (Mandarin)
Advanced (C1)
Indonesian
Bilingual or Proficient (C2)
Timeline
Senior Sales Coordinator (Sales Dept)
Hapag Llyod AG
08.2024 - Current
Senior Sales Operations Specialist
Netrust Pte Ltd (IT Cybersecurity)
09.2019 - 03.2023
Operations Executive
Netpoleon Solutions Pte Ltd (IT Cybersecurity)
04.2018 - 11.2018
HR & Administrative Executive
GMO GLOBALSIGN Pte Ltd (IT Cybersecurity)
07.2016 - 04.2018
Sales Executive
GMO GLOBALSIGN Pte Ltd (IT Cybersecurity)
07.2016 - 04.2018
Purchasing Manager
Hotel Novotel (Hospitality)
01.2008 - 12.2008
Accounting Executive
Wilmar International Limited (Oil & Gas)
10.2004 - 12.2007
Bachelor of Information System - Computer Information Systems
Sekolah Tinggi Management Technology
Similar Profiles
BOOBALAN KUMARBOOBALAN KUMAR
Documentation Specialist at Hapag LlyodDocumentation Specialist at Hapag Llyod
MERCY SHELARMERCY SHELAR
Import coordinator at Hapag-LlyodImport coordinator at Hapag-Llyod
Prerna BhatiaPrerna Bhatia
Finance Supervisor at Hapag Lloyd AGFinance Supervisor at Hapag Lloyd AG