Summary
Overview
Work History
Education
Skills
LANGUAGES
PROFILE
Timeline
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LIM PEI YEN

LIM PEI YEN

Summary

Tech-savvy professional with experience in digital operations, e-commerce, and IT support. Proficient in Microsoft Office, Shopify, WordPress, and basic troubleshooting. Skilled in data entry, document management, and team coordination. Strong organizational and communication skills.

Overview

4
4
years of professional experience

Work History

Digital Marketing & E-commerce Executive

WIN-PRO CONSULTANCY PTE LTD
11.2022 - Current
  • Maintained IT equipment inventory and supported digital marketing campaigns.
  • Manage and optimize e-commerce platforms (e.g., Shopify, Wordpress) to ensure seamless shopping
    experiences. Track and analyse e-commerce KPIs (conversion rate, average order value, etc.) to drive data-driven decisions.
  • Coordinate with logistics and operations teams to ensure timely fulfillment of online orders.
  • Develop, implement, and manage comprehensive digital marketing campaigns that align with the company’s sales
    objectives. Manage social media accounts, driving engagement and building a loyal online community.
  • Collaborate with designers and content creators to produce visually appealing and compelling content.
  • Optimize website content for SEO to improve organic traffic and search engine rankings.
  • Run and optimize paid advertising
    campaigns (Google Ads, Facebook Ads, etc.) to maximize return on investment (ROI).
  • Develop and manage email marketing campaigns, focusing on customer retention, promotions, and customer lifecycle marketing.
  • Build and nurture leads through targeted email sequences and engagement strategies.
  • Implement and optimize CRM tools for better lead management and tracking.

IT Support Engineer

WINPROMY CONSULTANCY SDN BHD
05.2022 - 11.2022
  • Provided remote and onsite technical support for hardware, software, and network issues.
  • Installed and configured computers, networks, Synology NAS, and software.
  • Managed backups, system upgrades, and performance monitoring.
  • Supported Microsoft Server, PC OS, MS Office, and security software.
  • Maintained servers, firewalls, routers, and network devices.
  • Any other IT related duties assigned by the management.

IT Support

POSEIDON IT SOLUTION
05.2021 - 05.2022
  • Supported end-users by troubleshooting hardware, software, and network issues on desktops, notebooks, printers, etc
  • Managed daily IT operations, including installation, configuration, and setup of new computer equipment, plus user training sessions.
  • Provided infrastructure support by diagnosing outages, monitoring systems, and restoring services promptly.
  • Managed IT assets and maintained accurate inventory tracking.
  • Handled and monitored backup systems to ensure data protection.
  • Performed additional IT duties as assigned by management.

Education

Executive Degree - Information Technology in System & Networking

NSIT ACADEMY
01.2023

Diploma - IT System Support

NSIT ACADEMY
01.2021

Skills

  • Proficient in Microsoft Office
  • Experienced with Shopify and WordPress
  • Basic IT troubleshooting (hardware, software, network)
  • System setup and IT asset tracking
  • Accurate data entry and document management
  • Team and vendor coordination
  • Strong problem-solving skills
  • Skilled in multitasking and time management

LANGUAGES

ENGLISH Moderate
MALAY Moderate
CHINESE Excellent

PROFILE

  • Nationality: Malaysian
  • Race: Chinese
  • Gender: Female
  • Marital Status: Single
  • Birthday: August 17, 1996
  • Age: 29
  • PHONE: 010-8840219
  • EMAIL: peiyenlim@hotmail.com

Timeline

Digital Marketing & E-commerce Executive

WIN-PRO CONSULTANCY PTE LTD
11.2022 - Current

IT Support Engineer

WINPROMY CONSULTANCY SDN BHD
05.2022 - 11.2022

IT Support

POSEIDON IT SOLUTION
05.2021 - 05.2022

Executive Degree - Information Technology in System & Networking

NSIT ACADEMY

Diploma - IT System Support

NSIT ACADEMY

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