LIM CHUN FENG
Summary
Dynamic and results-oriented professional with a diverse background spanning sales execution, aviation operations, and personal trading, seeking to build a career in the financial markets sector. Demonstrated expertise in developing and implementing effective sales strategies, managing B2C and B2B relationships, and achieving revenue targets. Proven leadership in aviation as a Loadmaster (C-130) with the Republic of Singapore Air Force (RSAF), and being recognized for outstanding performance and mentorship.
Overview
7
7
years of professional experience
1
1
Certification
Work History
Personal Trading (Stocks & Foreign Exchange)
Nil
05.2018 - Current
- Started trading stocks since 2018 and converted to forex exchange in 2022
- Started Prop Firm Trading since November 2024
- Applied technical analysis techniques, attended courses and extensive reading, to make decisive trading options
- Executed trading strategies based on chart patterns, indicators, and statistical analysis
- Monitor and adjust trading positions in real-time to capitalize on market opportunities
Sales Manager
Yihai International Holding Ltd. (Hai Di Lao)
03.2024 - 02.2025
- Developed and implemented sales strategies to achieve targets
- Collaborate with leading supermarkets, including Scarlett Supermarket, Prime Supermarket, and Mix.store Supermarket, to enhance B2C operations and customer engagement
- Identified and targeted potential B2B clients, including wholesalers, distributors, and retail chains
- Negotiated and managed B2B contracts and agreements to ensure beneficial outcomes for both parties
- Built and maintained strong customer relationships, providing excellent service and addressing queries promptly
- Generated leads, prepared and delivered sales presentations, and negotiated sales agreements
- Analysed sales data to identify trends and areas for improvement
- Gained in-depth product knowledge and educated customers on features and benefits
- Involved in R&D for new product developments and customising for B2B clients needs
- Collaborated with marketing, product development, logistics, and supply chain teams
- Ensured compliance with industry regulations and company policies and keeping abreast of changes in regulations affecting the F&B industry and adapt sales strategies accordingly
- Successfully generated monthly revenue of at least SGD 250,000 for Yihai International Holding, demonstrating strong performance and effective sales strategies
- Established and onboarded 4 key B2B clients and 2 distributors, resulting in long-term contracts
- Consistently achieved and exceeded KPIs set by management
- Contributed 10% to the company's overall sales KPI of SGD 100,000 through various distribution channels, driving revenue growth
- Coordinated with the marketing team to launch 4 product campaigns, leading to increased sales by 20%
- Completed market research in Middle Eastern region (Dubai, Jeddah, Riyadh, Qatar)
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Increased sales revenue by developing and implementing effective sales strategies.
Aircrew Specialist, Loadmaster (C-130)
Republic Air Force Singapore (RSAF)
11.2019 - 02.2024
- Operate and maintain C-130 aircraft in adherence to RSAF standards
- Coordinate flight operations and execute mission objectives with precision
- Support diverse missions including transport, reconnaissance, and emergency response
- Ensure aircraft readiness through comprehensive pre-flight and post-flight inspections
- Mentor junior aircrew members and participate in ongoing training programs
- RSAF - 1SG (First Sergeant): Consistently promoted yearly for outstanding performance and leadership
- C-130 Loadmaster & Supervisor: Operated and maintained C-130 aircraft, ensuring optimal functionality
- Coordinated in-flight activities to guarantee the safety and efficiency of operations
- Awards: Received the 'Best Aircrew' award in November 2022, recognizing exceptional performance
- Supervision and Mentorship: Supervised and mentored junior personnel, providing guidance and addressing challenges to ensure task completion
Education
Bachelor of Arts - Business Administration And Management
University of Hertfordshire
PSB Academy 01-2026
Diploma in Accounting & Finance -
PSB Academy
07.2023
Nitec in Asian Culinary Arts -
ITE West College
12.2018
GCE “N” Levels -
Dunman Secondary School
12.2016
Skills
- Sales Acumen and Customer Relationship Management
- Negotiation and Closing Deals Skills
- Communication Skills
- Problem-Solving
- Adaptability
- Willing to Learn, Self-Motivated
- Decisive Leader
- Market Research, analysis and investment strategy
- Sales team training
- Adaptable Decision-making
Other Experiences
Personal Trading (Stocks & Foreign Exchange), Applied technical analysis techniques, attended courses and extensive reading, to make decisive trading options., Executed trading strategies based on chart patterns, indicators, and statistical analysis., Personalised a trading robot to trade FX according to my trading strategies while utilizing AI-powered algorithms for technical analysis in FX trading based on market trends and algorithmic signals., Implement automated trading strategies based on market trends and algorithmic signals., Monitor and adjust trading positions in real-time to capitalize on market opportunities., Managed and optimized investment portfolios to achieve consistent profitability.
Certification
FTMO (Prop Firm) Passed Verification and FTMO Challenge.
Timeline
Sales Manager
Yihai International Holding Ltd. (Hai Di Lao)
03.2024 - 02.2025
Aircrew Specialist, Loadmaster (C-130)
Republic Air Force Singapore (RSAF)
11.2019 - 02.2024
Personal Trading (Stocks & Foreign Exchange)
Nil
05.2018 - Current
Nitec in Asian Culinary Arts -
ITE West College
GCE “N” Levels -
Dunman Secondary School
Bachelor of Arts - Business Administration And Management
University of Hertfordshire
Diploma in Accounting & Finance -
PSB Academy
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