Summary
Overview
Work History
Education
Skills
Accomplishments
Hobbies
Quote
Timeline
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Leslie  Chiang

Leslie Chiang

Sales & Technical Professional In Surface Finishing Industry

Summary

With 28 years of regional sales and technical experience in SEA, focusing mainly on general metal finishing industries.


A proven sales professional with solid product management and marketing skills; and a hands-on person with excellent technical trouble-shooting skill in electroplating processes.


A strong team player who is adept in building trust and strong customer relationship, and who strongly believes that long term success is only possible with strong customer rapport and trust.


Good listening skill, strong team player, independent and self-motivated ,strong analytical skill and communication skill.

Overview

28
28
years of professional experience
5
5
years of post-secondary education
3
3
Languages

Work History

GMF Singapore Manager

Atotech (Singapore) Chemicals Pte Ltd
01.2019 - Current

Directly responsible for sales revenue, profit & loss in Singapore region.

Formulate Product/Market Strategies for GMF product portfolios.

Regional Sales & Product Marketing Manager

Atotech (Singapore) Chemicals Pte Ltd
01.2007 - 12.2018

Sales & Marketing - SEA

o Directly responsible for sales revenue, profit & loss in SEA.

o Formulate Product/Market Strategies for GMF product portfolios.

Key Account Management – SEA

o Responsible for all key strategic customers in SEA (> S$1M in annual sales).

Channel Management – SEA

o Drive & manage our distributors in Indonesia and Philippines.

o Communicate and implement product and market strategies in conjunction with our distributors.

Product Management – SEA

o General product management functions as reflected in earlier Regional PMM position.

o Responsible for improving the sales & margin performance of all product portfolios.

o Identify and drive sales growth in new market segments.

o Identify potential related businesses with good synergies for acquisition.

o Formulate market strategies to gain market share and penetration.

R&D – SEA

o Track market/product trends & identify new and future market needs & requirements.

o Collaborate with WW and local R&D staff to jointly develop new processes to meet and exceed industries' requirements.

o Identify Beta testing sites and coordinate all field testing information and results for our WW R&D.

Regional Product Marketing Manager

Atotech (Singapore) Chemicals Pte Ltd
01.2000 - 01.2007

Product Marketing Specialist

Atotech (Singapore) Chemicals Pte Ltd
06.1998 - 01.2000

Sales Engineer

Atotech (Singapore) Chemicals Pte Ltd
11.1997 - 06.1998

Product Marketing Executive

Heraeus Private Limited
06.1995 - 10.1997

Education

Graduate Diploma - Marketing Management

Singapore Institute of Management
Singapore
01.1997 - 12.1997

BSc Honours - Chemistry

National University of Singapore
Singapore
03.1991 - 04.1995

Skills

Sales & Technical experience in Electroplating

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Accomplishments

  • Led the regional team to achieve additional new sales of SGD 20M from new projects in the period from 2007 to 2018 (over 12 years).
  • Achieved 20% point margin improvement across our GMF product portfolios from 2007 to 2018 – equivalent to SGD 7M of additional margins achieved over 12 years.
  • Spearhead market penetration & drive sales growth in new automotive segment with our newly acquired Paint Bioremediation Technology with achievement of SGD 6M new sales in the period from 2007 to 2018 (over 12 years).
  • Successfully convinced Management to invest in a new SGD 10M pilot plating & polishing facility in Singapore, targeting specifically the Rigid Memory Disk (Al substrate) industry – this helped to strengthen and augment our company's new growth strategy in the Hard Disk Drive market for the next 10 years.
  • Gained Atotech single largest solar cells customer in Philippines in 2015, with an annual sales of SGD 2M.
  • Achieved 10% point margin improvement in SG region from 2019 to 2023, equivalent to SGD 200K of additional margins achieved over 4 years.

Hobbies

Jogging

Reading

Meditation

Travelling

Quote

It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is most adaptable to change.
Charles Darwin

Timeline

GMF Singapore Manager

Atotech (Singapore) Chemicals Pte Ltd
01.2019 - Current

Regional Sales & Product Marketing Manager

Atotech (Singapore) Chemicals Pte Ltd
01.2007 - 12.2018

Regional Product Marketing Manager

Atotech (Singapore) Chemicals Pte Ltd
01.2000 - 01.2007

Product Marketing Specialist

Atotech (Singapore) Chemicals Pte Ltd
06.1998 - 01.2000

Sales Engineer

Atotech (Singapore) Chemicals Pte Ltd
11.1997 - 06.1998

Graduate Diploma - Marketing Management

Singapore Institute of Management
01.1997 - 12.1997

Product Marketing Executive

Heraeus Private Limited
06.1995 - 10.1997

BSc Honours - Chemistry

National University of Singapore
03.1991 - 04.1995
Leslie ChiangSales & Technical Professional In Surface Finishing Industry