Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Lemeng Wu

Lemeng Wu

Summary

Accomplished E-Commerce Manager with a proven track record at IKEA, enhancing online sales and customer satisfaction through expert website optimization and innovative sales strategy development. Skilled in leveraging technology to exceed performance goals, demonstrated by optimizing e-commerce fulfillment and integrating advanced payment systems. Excel in product management and team leadership, driving significant improvements in e-commerce platforms.

Highly analytical and data-driven E-commerce Manager effectively scales online customer acquisition efforts and e-commerce capabilities to drive sales growth. Routinely tests new features and assets and measures results as company grows and evolves. Strong understanding of e-commerce consumer behavior and audience segmentation along with website analytic and tracking tools.

Detailed E-Commerce Manager with 4 years of hands-on experience overseeing online sales and presence of web companies. Skillful in troubleshooting online website issues, tracking website functionality, and organizing promotions. Results-oriented professional possessing great grasp of web design and web analytics software paired with thorough knowledge of SEO.

Goal-oriented manager with distinguished experience in marketing industries and proven leadership abilities. Expert in increasing productivity and customer satisfaction while driving revenue and sales. Committed to streamlining procedures while optimizing employee talent.

Performance-oriented Sales Leader offering exceptional record of achievement over 4-year career. Tenacious manager with strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities.

To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.

Overview

4
4
years of professional experience

Work History

E-Commerce Manager

IKEA
07.2020 - 02.2024
    • Established and maintained balanced and accurate e-commerce budget to execute on initiatives with proper funding and enrich customer experience.
    • Optimized e-commerce fulfillment strategy to minimize costs while maximizing profits and customer satisfaction.
    • Leveraged Google Analytics and AB testing to monitor effectiveness of online marketing strategies, website content and user experience.
    • Constructed new payment systems for online orders to optimize website shopping and boost sales.
    • Incorporated e-commerce objectives in social media platform management.
    • Developed and executed e-commerce positioning, values, tone of voice and design elements to bring value and convenience to customers.
    • Customized e-commerce platforms by building new products, designing landing pages and integrating new vendors and apps to further enhance website UI and UX.
    • Helped find leading online retailers and platforms to connect with consumers.
    • Tracked consumer behavior, content management and weight of purchase to develop robust customer acquisition and retention programs.
    • Supported annual media planning process and media buying for digital content.
    • Achieved sales goals and service targets by cultivating and securing new customer relationships.

Education

BBA - Marketing

University College Dublin
Singapore
05.2020

Skills

    • Product Management
    • Inventory Tracking
    • Order Fulfillment
    • Website optimization
    • Action planning
      • Google Analytics
      • Competitor Analysis
      • Customer Service
      • Account Acquisition

Languages

Chinese (Mandarin)
Bilingual or Proficient (C2)

Timeline

E-Commerce Manager

IKEA
07.2020 - 02.2024

BBA - Marketing

University College Dublin
Lemeng Wu