Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic
Lay Choo Lim

Lay Choo Lim

Summary

Seasoned Sales Representative with exceptional success in business-to-business and business-to-consumer sales within multiple industries. Proven track record in exceeding sales goals, growing business and expanding territories. Accomplished in overseeing day-to-day business operations and fostering relationships with customers and clients for sustained business growth. Diligent Sales Coordinator offering [Number] years of [Industry] experience and expertise in cementing productive partnerships. Self-directed and determined in controlling inventory and meeting demands. Enthusiastic about capitalizing on in-depth understanding of developing territories and turning around sliding sales to make positive impact. Enthusiastic Sales and Customer Service professional with expertise in communication and negotiating. Driven to provide superior quality customer service. Innovative in leveraging extensive knowledge of products and services as well as creating solutions for customers to drive loyalty, retention and revenue. Highly adept at training, managing, coaching and mentoring sales and customer service associates with talent for interacting with staff at all levels of organization and public. Strong leader and problem-solver dedicated to streamlining operations to decrease costs and promote organizational efficiency. Uses independent decision-making skills and sound judgment to positively impact company success.

Overview

14
14
years of professional experience

Work History

Sales Coordinator

Filterman Sdn Bhd
06.2023 - Current
  • Increased sales revenue by establishing strong relationships with clients and identifying new business opportunities.
  • Streamlined sales processes for improved efficiency and customer satisfaction.
  • Collaborated with marketing team to develop targeted promotional materials and campaigns.
  • Provided exceptional customer service, addressing client inquiries and resolving issues promptly.
  • Coordinated product demonstrations and presentations to showcase key features and benefits to potential clients.
  • Maintained accurate records of all sales activities, including contracts, proposals, quotes, follow-ups, and customer communications.
  • Supported sales team members in achieving individual goals and targets through coaching, mentoring, and guidance.
  • Reviewed sales performance data regularly to identify areas for improvement and implement corrective actions when needed.

Administrator

United Global Oilfield Sdn Bhd
12.2018 - 05.2023
  • Streamlined office operations by implementing efficient administrative systems and procedures.
  • Improved employee productivity with effective time management strategies for daily tasks.
  • Enhanced internal communication by creating a centralized information hub accessible to all staff members.
  • Reduced overhead costs through careful budget management and resource allocation.
  • Organized workflow and delegated tasks effectively to ensure timely project completion without compromising quality.
  • Supervised administrative support staff members, offering guidance, feedback, and mentorship that contributed to their professional growth and development.
  • Collected, validated, and distributed information to employees.
  • Troubleshot employee concerns and recommended corrective actions to resolve issues.
  • Managed company schedule to coordinate calendar and arrange travel.
  • Observed packing operations to verify conformance to specifications.
  • Provided reporting for forecast analysis and ad-hoc reporting in support of decision-making.
  • Educated staff on organizational mission and goals to help employees achieve success.

Sales Coordinator

YN Electrical Services Sdn Bhd
01.2010 - 11.2018
  • Increased sales revenue by establishing strong relationships with clients and identifying new business opportunities.
  • Streamlined sales processes for improved efficiency and customer satisfaction.
  • Collaborated with marketing team to develop targeted promotional materials and campaigns.
  • Provided exceptional customer service, addressing client inquiries and resolving issues promptly.
  • Conducted market research to stay informed of industry trends, competitor activities, and emerging opportunities.
  • Organized trade shows, conferences, and networking events to increase brand exposure and generate leads.
  • Supported sales team members in achieving individual goals and targets through coaching, mentoring, and guidance.
  • Developed comprehensive understanding of product offerings in order to effectively communicate benefits to prospective customers.
  • Worked closely with the sales team to prioritize tasks, set goals, and allocate resources efficiently; resulting in increased productivity and revenue.
  • Liaised with customers, management, and sales team to better understand customer needs and recommend appropriate solutions.
  • Prepared pricing strategies for current customers to enhance sales and increase profitability.
  • Handled customer inquiries by staying up-to-date on market and industry trends and finding unique solutions to issues.

Education

No Degree - SPM

Sekolah Menengah Pendamaran Jaya
Klang
01.1996

Skills

  • Coaching skills
  • Goals and performance
  • Customer Communication
  • Proposal Development
  • Sales Reporting
  • Sales expertise
  • Data Entry
  • Recordkeeping
  • Client Service
  • Sales consultation
  • Sales closing
  • Sales Development
  • Customer Service
  • Sales Presentations
  • Product and service knowledge
  • Product and Service Sales
  • Relationship Building

Languages

English
Elementary (A2)
Chinese (Mandarin)
Advanced (C1)
Chinese (Cantonese)
Advanced (C1)
Malay
Upper intermediate (B2)

Timeline

Sales Coordinator

Filterman Sdn Bhd
06.2023 - Current

Administrator

United Global Oilfield Sdn Bhd
12.2018 - 05.2023

Sales Coordinator

YN Electrical Services Sdn Bhd
01.2010 - 11.2018

No Degree - SPM

Sekolah Menengah Pendamaran Jaya
Lay Choo Lim