Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Koh Ziyi

Marketer

Summary

Specialize in Consumer Behavior research and marketing. Obtaining experiences in sales and marketing for over 5 years, working at Start-ups, E-commerce, SME and MNC.


Highly motivated with extensive customer service and sales experience in B2B, B2C, E-commerce and Outside sales. Outgoing sales professional with track record of driving increased revenue, improving buying experience and elevating company profile with targeted markets. Consistently recognized for sales performance and excellence in customer service.

Overview

4
4
years of professional experience
3
3
years of post-secondary education
4
4
Certifications

Work History

Chief Operations Officer (Co-Founder)

Pantry Boost
11.2017 - 03.2020
  • Implemented process improvement to shape organizational culture, optimize procedures for higher efficiency and help company evolve and grow.
  • Established positive and effective communication among unit staff and organization leadership, reducing miscommunications and missed deadlines.
  • Partnered with vendors and suppliers to effectively manage and budget.
  • Introduced new methods, practices and systems to reduce turnaround time and indirectly cost
  • Incorporated digital marketing into the business with new interest and was able to increase the business revenue over 50%

Marketing Assistant

Singapore Press Holdings
03.2019 - 08.2019
  • Input new data, updated old records and cross-checked information to keep marketing database up-to-date.
  • Updated spreadsheets with statistical, financial and non-financial information.
  • Generated leads through phone calls and emails.
  • Maintained documentation, detailing assignments, in-progress work and completed project milestones.

E-Commerce Product Sales Manager

Dr.Young
08.2018 - 11.2018
  • Orchestrated successful promotional strategies, boosting revenue.
  • Marketed Dr.Young products to targeted audience online
  • Maintained up-to-date knowledge of Skin care products and performed competitor analysis.

Operations Manager, Customer Experience

Snacube (Start-up)
04.2017 - 09.2017
  • Creating innovative ways to resolve customer concerns and deliver enhanced customer experiences.
  • Marketing through various ways (Cold calling, Instagram/ Facebook business marketing, Road shows) increasing sales revenue over 35%
  • Addressed customer inquiries, concerns and complaints by providing solutions and alternatives and followed up to confirm resolution.
  • Developed systems to track and log work issues.

Retail Sales Associate

Nike
12.2016 - 02.2017
  • Helped customers complete purchases, locate items and join reward programs.
  • Manage stocks (stock check, labeling, arrangement)
  • Organized store merchandise racks and displays to promote and maintain visually appealing environments.
  • Worked closely with shift manager to solve problems and handle customer concerns.

Education

Degree In Consumer Behavior -

Republic Polytechnic
Singapore
03.2017 - 03.2020

Skills

Flexible and Adaptable

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Certification

Consumer Behavior Research

Timeline

Google Ads Video

02-2021

Google Ads Display

02-2021

Python Algorithm Basics

01-2021

Consumer Behavior Research

11-2019

Marketing Assistant

Singapore Press Holdings
03.2019 - 08.2019

E-Commerce Product Sales Manager

Dr.Young
08.2018 - 11.2018

Chief Operations Officer (Co-Founder)

Pantry Boost
11.2017 - 03.2020

Operations Manager, Customer Experience

Snacube (Start-up)
04.2017 - 09.2017

Degree In Consumer Behavior -

Republic Polytechnic
03.2017 - 03.2020

Retail Sales Associate

Nike
12.2016 - 02.2017

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