Ka Ki YU
Summary
Dynamic Brand Sales Specialist at IBM China/Hong Kong Limited with expertise in market research and project management. Proven track record in enhancing customer loyalty and driving brand growth through strategic analysis and collaboration. Proficient in Python and skilled in fostering cross-functional teamwork to deliver innovative solutions.
Overview
6
6
years of professional experience
Work History
Brand Sales Specialist
IBM China/Hong Kong Limited
07.2023 - Current
- Analyzed market trends to identify opportunities for brand growth.
- Managed customer relationships to enhance satisfaction and loyalty.
- Engaged clients to promote IBM products and solutions effectively.
- Collaborated with cross-functional teams to develop a total solution for the client.
Incubator and Accelerator Program Intern
HKSTP
06.2021 - 08.2021
- Shortlisted specific technological areas and products from existing incubatees and LEAP companies.
- Performed industry research for compliance, inspection, verification, testing, and certification requirements for different technological products.
- Conducted research on industry trends to inform project development strategies.
Business Operation Executive
Bubufds Business Solution
01.2019 - 01.2021
- Provided project management support, including market research, project planning, and facilitation.
- Coordinated daily operations to ensure efficiency and timely service delivery.
- Streamlined workflow processes to enhance productivity across various departments.
- Supported team members in resolving operational challenges and improving performance.
Education
Ph.D. - Computer Science
City University of Hong Kong
12-2031
BBA - Global Business System Management
City University of Hong Kong
01.2023
Skills
- Python
- R language
- Mobile app and web development
- Project management
- Machine learning
- Project management
- Market research
Accomplishments
Co-founder & Project Manager, TimeSeed.HK
- Volunteering fintech start-up project
- HKTech 300 & HKSTP ideation grantee (2022)
PIC & Business Development Lead, WeShip
- Logistic fintech start-up project
- HKTech 300 & HKSTP ideation grantee (2022)
Overseas Experience
Global Exchange Program - Indiana University Bloomington
- Indianapolis, America
- Duration: January 2022 - May 2022
Global Exchange Program - Carlos III University of Madrid
- Madrid, Spain
- Duration: September 2021 - December 2022
Professional Service Internship Program - Dikeda Technology Co., Ltd
- Beijing, China
- Duration: June 2019 - August 2019
- Position: Product planner
Language
Chinese (Cantonese)
First Language
Chinese (Mandarin)
Proficient (C2)
C2
English
Advanced (C1)
C1
Japanese
Beginner (A1)
A1
French
Beginner (A1)
A1
References
References available upon request.
Timeline
Brand Sales Specialist
IBM China/Hong Kong Limited
07.2023 - Current
Incubator and Accelerator Program Intern
HKSTP
06.2021 - 08.2021
Business Operation Executive
Bubufds Business Solution
01.2019 - 01.2021
Ph.D. - Computer Science
City University of Hong Kong
BBA - Global Business System Management
City University of Hong Kong
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