Started with innovative concept design expert with a robust background in market analysis and design communication. Known for developing effective marketing strategies and enhancing product positioning to achieve measurable business outcomes.
Overview
5
5
years of professional experience
Work History
Global Product Marketing Manager
Dell Technologies
Singapore, Singapore
02.2025 - Current
Developed and executed global marketing strategies for product launches, aligning with corporate objectives.
Analyzed market trends and consumer insights to inform product positioning and messaging.
Collaborated with cross-functional teams to streamline product development processes and enhance go-to-market strategies.
Managed marketing budgets effectively, ensuring optimal allocation of resources across initiatives.
Led competitive analysis efforts, identifying key differentiators to sharpen marketing focus and drive customer engagement.
Increased global product visibility by developing and implementing strategic marketing plans.
Managed product development lifecycle from conception to release.
Developed product and solution positioning, messaging by prospective buyer role and methods to overcome competitive objections.
Created product positioning and messaging to differentiate products in market and expand visibility.
Researched competitive solutions and maintained competitive market comparisons and evaluations.
Interactive Designer
Dell Technologies
Singapore, Singapore
07.2021 - 01.2025
Created intuitive interfaces aimed at enhancing user satisfaction and engagement within digital platforms.
Engaged with diverse teams to collect requirements and optimize design concepts for improved project outcomes.
Conducted usability testing to identify areas for improvement and optimize interactions.
Developed interactive prototypes using industry-standard tools such as Figma and Adobe XD.
Analyzed user feedback to implement iterative improvements in design solutions.
Created style guides and design systems to ensure consistency across multiple platforms in new concept project.
Promoted collaboration among team members through open communication channels such as Slack, or video conferencing sessions.
Developed wireframes, mockups, and prototypes to effectively communicate design concepts and facilitate decision-making processes.
Streamlined design processes by establishing efficient workflows and utilizing design tools like Sketch, Figma, and Adobe Creative Suite.
Conducted thorough market research to inform design decisions that aligned with target audience preferences and industry trends.
Adapted quickly to project changes or shifting priorities while maintaining a positive attitude and strong work ethic throughout all phases of the design process.
Participated in brainstorming sessions with other designers and stakeholders to generate innovative ideas for new projects.
Enhanced user experience by implementing intuitive navigation and engaging visual elements in interactive designs.