Jo/Chuqiao Xiang
Summary
To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills.
Overview
5
5
years of professional experience
Work History
Brand Operations Intern
Changsha Tongli Xing Entertainment Co. Ltd.
03.2022 - 06.2022
- Participate in the business analysis of formulating a brand strategy and marketing plan, including market positioning, target market analysis, and competitor analysis.
- Participate in researching activities and marketing activity data integration for a specific brand, collecting information such as the number of participants, conversion rates, sales revenue, user feedback, etc.
- Assist in collecting, organizing, and analyzing market data and consumer behavior data related to the brand, including sales data, market research data, etc.
- Use data analysis tools for data cleansing, processing, and visualization, completing trend analysis, correlation analysis, attribution analysis, etc., to support the formulation and execution of brand decisions.
Marketing Operations Assistant
Crown Tiles Co.Ltd
10.2020 - 11.2021
- Participate in market research, analysis, monitoring, and feedback. Update spreadsheets, databases, track, and analyze sales data (including sales trends, customer satisfaction, market share, etc.).、
- Updated spreadsheets and databases to track, analyze, and report on performance and sales data.
- Participate in building and maintaining a large client database, responsible for clarifying system indicators, and implementing system management rules.
- Manage customer relationships, quality management, and after-sales service.
- Communicate with 200 clients, answer inquiries, introduce product features and competitive advantages, and strengthen customer relationships.
Part-Time Salesperson
Bestcosme Beauty Co.Ltd.
10.2017 - 07.2019
- Responsible for the daily management and operation of the store, setting sales targets and performance indicators for the store.
- Develop promotional activities and marketing strategies for selling certain brand products, with a daily average consumption of 10 thousand and a consumption rate of 45%.
- Participate in the management and operation of store social media, monitoring and evaluating operational effectiveness through social media analysis tools.
Education
Master of Commerce - Business Analysis
The University of New South Wales
Australia01.2024
Bachelor of Business - Accountancy
Massey University
New Zealand 02.2022
Skills
Microsoft Excel
SQL Server Management
Microsoft Power BI
Python Data Analysis
Languages
Chinese (Mandarin)
English
Timeline
Brand Operations Intern
Changsha Tongli Xing Entertainment Co. Ltd.
03.2022 - 06.2022
Marketing Operations Assistant
Crown Tiles Co.Ltd
10.2020 - 11.2021
Part-Time Salesperson
Bestcosme Beauty Co.Ltd.
10.2017 - 07.2019
Master of Commerce - Business Analysis
The University of New South Wales
Bachelor of Business - Accountancy
Massey University
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