Joanna Song
Summary
Accomplished Sales director with a proven track record of achieving sales targets and leading high-performing sales team. Proficient in developing and implementing strategic sales strategies that have resulted in significant market share growth. Skilled in fostering long-term client relationships and increasing revenue through innovative sales techniques.
Overview
29
29
years of professional experience
Work History
Sales Director
MOGUL PTE LTD
03.2023 - Current
- Actively identify and seek property agents needs and introduce solutions.
- Focus to convert prospects into paying agents subscriptions.
- Serve as the lead point of contact for all agents account management matters.
- Identify new agent markets, ensure smooth agents usage and optimize company profitability.
- Interact with agents via email, phone, and social media to gather information and generate interest in our service offerings.
- Educate via presentation and trainings to agency leaders to increase agents sign up.
- Develop and build good rapport with agency leaders.
- Communicate opportunities to Managing Director informing about the opportunity and recommending appropriate next steps.
- Collaborate with sales team, product and engineering team to continually improve sales effectiveness (improving processes, developing client personas, building campaigns, etc).
- Plan and manage sales forecast to achieve monthly sales target.
- Contribute to the sales strategies and objectives.
- Lead a small sales team.
Transportation & Service provider
ComfortDelgro Corporation Ltd, Singapore
01.2019 - Current
- Transportation driver
- Food Delivery
- Stay home notice SHN inspector
Agent Relations Manager
99.co group
01.2021 - 03.2023
- Establish new and retain agent accounts through identifying sales opportunities, developing sales proposals up-selling, event participation and account servicing.
- Strengthen relationships with property leaders.
- Deliver presentations and trainings to cultivate new accounts or serve existing clients on products adoption as well as to educate on market analysis.
- Follow up on agents’ feedbacks and coordinate with internal teams to address concerns and goals.
- Work with internal teams (Product Engineering, Customer Happiness, Marketing etc) to achieve market growth and improve agent experience on our platform.
Senior Sales Account Manager and Trainer
Streetsine Singapore (Private) Limited
01.2015 - 01.2019
- Company Overview: (www.srx.com.sg & www.streetsine.com)
- Build new and optimize corporate relationship with Real estate developers, Managements of Property Agencies, Valuers and Investments assets companies and real estates salespersons.
- Consistently increased 12% - 17% annually of Marketing and Sales of Business solutions, applications and online property advertising subscriptions.
- Work with a group of 12 high sales driven team.
- Sold company’s 1st Big, bulk Valuation deal
- Sold company’s 1st combo deal
- Achieved the highest participation on launch of new applications – MySGHome, Virtual home videos as well as valuations services.
- Organized Events and networking sessions for adoptions and market updates
- Conduct data analysis & market opportunities trainings
Product Manager – New projects application
Streetsine Singapore (Private) Limited
01.2013 - 01.2015
- Company Overview: (www.srx.com.sg & www.streetsine.com)
- Managed entire product life cycle: From Design development to Business planning, testing, brand positioning and launching.
- Oversee entire product development: Identify, define requirements and develop New solutions.
- Positioned Product: Oversee marketing collaterals, EDMs and brochures.
- Promoted and Manage Sales channels: responsible for Group Sales numbers and KPI.
- Organized roadshows and agency events for marketing and sales
- Conducted adoption and training programs in large size groups
- Actively gathered market intelligences and monitored competition with best practices
- Liaised with agency management and support to their associates.
- Reported directly to Chief Technology Officer and work closely with other departments.
- Leads Sales, Customer service and Training Team.
Sales and Business Development Consultant
Streetsine Singapore (Private) Limited
01.2011 - 01.2013
- Company Overview: (www.srx.com.sg & www.streetsine.com)
- Marketing & Sales of Mobile application subscriptions
- Built client base on higher plans consistently.
- Conducted group presentations and provide trainings on mobile application.
- Performed Quality control during product/ new version launches.
- Engaged and assisted in a Contract with educational and government sectors
- Provided Long Term business solutions for clients’ strategies and goals.
Mystery Shopper
Freeman Group Solutions
01.2010 - 01.2011
- Company Overview: https://www.freemangroupsolutions.com/
- Conducted Unique dining and hotel audits for hospitality and travel brands
- Assessment on quality and service progress on guest experiences
- Travelled to Indonesia, Thailand, Australia, Singapore, Malaysia
Financial Consultant
Prudential Assurance Company Singapore (Private) Limited
01.2004 - 01.2011
- Company Overview: www.prudential.com.sg
- Extensive cold calling & face-to-face prospecting.
- Gained solid skills in Road shows and Sold insurance and investment solutions.
- Monitored and update financial markets to grow client’s wealth.
Management Trainee
NTUC FoodFare Co-operatives, Singapore
01.2007 - 01.2007
- Company Overview: www.foodfare.com.sg
- Performed property research, budgets and costing recommendations.
- Sourced and responsible for new Food & Beverage retail spaces (food courts, coffee shops & kiosks).
- Negotiated and managed leasing contracts with Landlords.
- Real Estate Management
Regional Marketing and Sales Executive
Far East Organization Private Limited, Singapore
01.2005 - 01.2007
- Company Overview: www.fareast.com.sg
- Market & Sold Singapore Top developer Residential Properties that are often higher in pricing compared to the surrounding and sold odd shapes land home in challenging locations.
- Target market mainly Savvy High Net worth Buyers.
- Host Functions and Events to consumers
- Conducted Property Tours for Property Agents and clients.
Regional Franchise and Licensing Executive
Informatics Holdings Ltd - PurpleTrain.com Pte Ltd, Singapore
01.2004 - 01.2004
- Company Overview: www.informatics.edu.sg
- Regional Business Development: Source for Business-to-Business (B2B) investors to open education centers in the global market.
- Engaged mostly in India and China investors
IT Support Assistant
Chartered Semiconductor Manufacturing Limited
01.2000 - 01.2001
- Company Overview: www.globalfoundries.com
- Provided client servicing and Helpdesk for IT administrative access.
- Assisted in Hardware servicing
Activity Assistant and Sales Promoter
Walt Disney Christmas Pop up Stores
01.1998 - 01.1998
Retail Sales promoter
Polo Ralph Lauren
01.1996 - 01.1997
Education
Postgraduate Certification in Business - Applied Finance
Queensland University of Technology (QUT)
01.2010
Bachelor of Information Technology - Data Communication
Queensland University of Technology (QUT)
01.2003
Diploma in Electronics, Computer & Communication - Wafer Fabrication
Nanyang Polytechnic (NYP)
01.2000
Skills
- Sales optimization
- Networking and relationship building
- Goal setting and evaluation
- Presentations and public speaking
- Proficient in negotiation strategies
- Market competitor analysis
Timeline
Sales Director
MOGUL PTE LTD
03.2023 - Current
Agent Relations Manager
99.co group
01.2021 - 03.2023
Transportation & Service provider
ComfortDelgro Corporation Ltd, Singapore
01.2019 - Current
Senior Sales Account Manager and Trainer
Streetsine Singapore (Private) Limited
01.2015 - 01.2019
Product Manager – New projects application
Streetsine Singapore (Private) Limited
01.2013 - 01.2015
Sales and Business Development Consultant
Streetsine Singapore (Private) Limited
01.2011 - 01.2013
Mystery Shopper
Freeman Group Solutions
01.2010 - 01.2011
Management Trainee
NTUC FoodFare Co-operatives, Singapore
01.2007 - 01.2007
Regional Marketing and Sales Executive
Far East Organization Private Limited, Singapore
01.2005 - 01.2007
Financial Consultant
Prudential Assurance Company Singapore (Private) Limited
01.2004 - 01.2011
Regional Franchise and Licensing Executive
Informatics Holdings Ltd - PurpleTrain.com Pte Ltd, Singapore
01.2004 - 01.2004
IT Support Assistant
Chartered Semiconductor Manufacturing Limited
01.2000 - 01.2001
Activity Assistant and Sales Promoter
Walt Disney Christmas Pop up Stores
01.1998 - 01.1998
Retail Sales promoter
Polo Ralph Lauren
01.1996 - 01.1997
Bachelor of Information Technology - Data Communication
Queensland University of Technology (QUT)
Diploma in Electronics, Computer & Communication - Wafer Fabrication
Nanyang Polytechnic (NYP)
Postgraduate Certification in Business - Applied Finance
Queensland University of Technology (QUT)
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