Summary
Overview
Work History
Education
Skills
Timeline
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Irene Lim

Summary

Motivated and accomplished Channel Account Manager with 20 years of experience

Dynamic Sales Manager with a proven track record at M.Tech Products, excelling in relationship building and strategic planning. Expert in driving revenue growth through effective partner engagement and sales team training. Successfully enhanced partner capabilities. Skilled in deal negotiation, pipeline management, and closing complex sales across multiple product lines.

Overview

20
20
years of professional experience

Work History

Sales Manager, Channel

M.Tech Products Pte Ltd
11.2015 - Current
  • Managed end-to-end partner relationships, ensuring alignment on business goals, smooth collaboration, and timely resolution of issues
  • Developed and implemented sales strategies to drive revenue growth across multiple product lines and key accounts
  • Conducted Quarterly Business Reviews (QBRs) with partners to track performance, align on joint plans, and strengthen engagement
  • Collaborated with marketing teams to develop targeted campaigns, enhancing brand awareness and partner-led pipeline
  • Mentored and trained sales team members, enhancing overall performance and fostering professional growth.
  • Facilitated enablement sessions with Pre-Sales, Sales Engineers, and Support to strengthen partner capabilities and solution positioning
  • Oversaw full sales cycle through partner channel—opportunity registration, pricing negotiation, forecasting, and deal closure
  • Maintained and grew existing accounts through consistent communication, upselling initiatives, and value-driven recommendations
  • Partnered with Pre-Sales to deliver tailored IT solutions that met client needs and increased deal conversion rates
  • Handled customer and partner escalations, driving quick resolutions to maintain satisfaction and trust

Senior Channel Sales Manager

ACA Pacific Technology (S) Pte Ltd
06.2015 - 11.2015
  • Developed and executed channel sales strategies to enhance partner relationships.
  • Analyzed market trends to identify growth opportunities within the channel ecosystem.
  • Led training sessions for partners, improving product knowledge and sales effectiveness.
  • Coordinate all partners activities (including client engagements, partners training, marketing and communication)
  • Develop strategies to increase market coverage and channel partner capabilities


Senior Channel Sales Manager

Sysware Singapore Pte Ltd
08.2010 - 06.2015

• Managed key accounts, fostering strong relationships that drove revenue growth.

• Coordinates the involvement of company personnel, including support, service, and management resources, in order to meet partner performance objectives and partners’ expectations.

• Meets assigned targets for profitable sales volume and strategic objectives in assigned partner accounts.

• Proactively leads a joint partner planning process that develops mutual performance objectives, financial targets, and critical milestones associated with a productive partner relationship.

• Proactively assesses, clarifies, and validates partner needs on an ongoing basis.

• Sells through partner organizations to end users in coordination with partner sales resources.

Channel Telesales Executive

ECS Computers (Asia) Pte Ltd
08.2005 - 01.2007

• Plan and execute sales strategies to achieve sales quota

• Establish and maintain good rapport and relationship with customers and vendors

• To identify and present good IT solutions/business proposal to customer

• Perform regular visits to introduce monthly promotions for various brands

• Responsible for achieving upmost customer’s satisfactions by fulfilling and over deliver on their requirements

• Follow up on new and existing leads to ensure sales are met

Education

No Degree - Business Administrative

Higher Nitec (Admin)
Bedok Commercial School
01-2004

No Degree - N'Level

Bedok View Secondary School
12-2001

Skills

  • Relationship building
  • Sales team training
  • Rapport and relationship building
  • Goals and performance
  • Client relationship management
  • Strategic planning
  • Sales planning

Timeline

Sales Manager, Channel

M.Tech Products Pte Ltd
11.2015 - Current

Senior Channel Sales Manager

ACA Pacific Technology (S) Pte Ltd
06.2015 - 11.2015

Senior Channel Sales Manager

Sysware Singapore Pte Ltd
08.2010 - 06.2015

Channel Telesales Executive

ECS Computers (Asia) Pte Ltd
08.2005 - 01.2007

No Degree - Business Administrative

Higher Nitec (Admin)

No Degree - N'Level

Bedok View Secondary School
Irene Lim