Harish

• Daily Sales, Impressions, and Conversion analysis to know the performance of the SKUs.
• Maintaining the monthly CR above 7% for Personalized Category.
• Can able gather revenue +90K dollars as monthly average from personalized category.
• Working with marketing team (Direct Marketing, Social Media & SEO team) for category expansion & promotion.
• Conversion optimization from inbound traffic sources.
• Forecasted and tracked marketing and sales trends, analyzing collected data.
• Gathered data on competitors and analyzed prices, sales, and methods of marketing and distribution.
• Implemented data-driven tactics to increase customer engagement and satisfaction.
• Design exit strategies for unsuccessful products
• Strategize positioning of a product category in order to maximize its visibility

• Monitored sales performance and adjusted merchandise displays accordingly.
• Performance analysis of website banners & Icons.
• Report Preparation & Analysis - Google Analytics for Traffic Trends, Real-Time Actions, Top performance categories, Event Actions, and Business Review report preparation.
• Website Conversion & Sales monitoring in real time.
• Used case scenario analysis to improve the conversion & customer experience.
• Category report analysis & Individual performance review.

Worked as Catalog Executive for almost 1 year in FNP UAE. Being a catalog executive I was responsible for all the things mentioned below.

1. Product Upload
2. Catalog Hygiene
3. Products Sequencing
4. Sales Analysis
5. Daily Sales Tracking & Report Preparation
6. Category Wise Sale
7. Category Performance Analysis
8. Marketing Strategy
9. Product Performance Analysis
10. New Launches

Apart from the catalog, I was doing other things too, Like Google Analytics for Traffic Trend Analysis, Real Time Analysis, Top performance categories, Event Actions, Business Review report preparation, Merchandising.