Fresia Chen
Summary
Business development professional prepared to significantly contribute to organizational growth. Leveraged expertise in client relations and strategic initiatives to foster business expansion and retention. Exhibits strong team collaboration and adaptability to evolving market demands. Expertise in communication and negotiation, with reliable and results-oriented approach. Exceptional and energetic Account Manager / Sales professional with wealth of experience in identifying the needs of customers and of running and delivering sales and marketing campaigns for key clients. A talented professional focused on building key relationships that support business growth and meeting organizational objectives. Expert in in marketing, PR, account management, and strategic development. A solution-oriented, expert researcher and innovative problem solver can quickly utilize proprietary industry technologies to track down and resolve discrepancies. Seeking an account management role which enables me to build stronger customer relationships and grow key accounts.
Overview
26
26
years of professional experience
Work History
Business Development & Account Manager
Iron Mountain
01.2025 - Current
- Developed and maintained relationships with key clients to enhance customer satisfaction and retention.
- New logos acquisitions through hunting activities
- Spearheaded channel initiatives to expand business outreach
- Collaborated with cross-functional teams to design tailored solutions that meet client needs effectively..
- Improved communication between departments by facilitating regular meetings focused on collaboration efforts toward shared objectives.
- Provided valuable insights into industry best practices by attending conferences and trade shows, leveraging knowledge gained for competitive advantage.
- Optimized sales pipeline management through the use of CRM tools, enabling more effective tracking of leads and opportunities.
Account Manager
CTC GLOBAL PTE LTD
08.2022 - Current
- Serves as a primary point of contact for all client account matters.
- Proactively prospect, identify and develop a sale pipeline
- Participants with every opportunity tender and follow up for closure.
- Build strong and effective relationships, resulting in growth opportunities.
- Performed effectively in self-directed work environment, managing day-to-day operations and decisions, contributed to team objectives in fast-paced environment.
- Managed and coordinate diverse project from inception to completion, ensuring efficient execution and successful outcome.
- Achievements
- Secured a landmark $40 million deal with Synapxe, reinforcing our status as a trusted IT partner within the healthcare sector. This deal not only strengthened our partnership with Synapxe but also created significant value for both organizations.
- Additionally, I successfully closed another $7 million in deals with NHG clusters, paving the way for continued success in this segment.
- Through relentless dedication over the past year, I was instrumental in swinging the Network term deal (specifically Cisco brand) from the incumbent to CTC, further solidifying our competitive edge.
- My efforts led to a 300% sales overachievement in healthcare year on year—an unprecedented accomplishment in the company's history.
Major Account Manager
FUJIFILM BUSINESS INNOVATION SINGAPORE PTE LTD
06.2021 - 07.2022
- Create and lead customer engagement to nurture and close our full suite of services and solutions including Managed Print Service, Print and Mail Room Services, Business Process Outsourcing, Enterprise Content Management Solutions, Business Process Automation Solutions (Finance Automation, RPA) and Print Management Solutions.
- Deliver and achieve sales targets in the services and solutions sales within given territory.
- Qualify, pursue and close new services and solutions businesses.
- Understand customers’ industries and business environments to develop and implement suitable solution and machine.
- Design end to end service and solutions with, working closely with the professional service and service delivery teams
- Updating daily activities, bi-weekly and monthly sales report in SFDC.
- Creating credit evaluation and costing sheets by using ITSS.
Account Manager
NARUMI SINGAPORE PTE LTD
11.2014 - 12.2020
- Business Development for Singapore Market, Handling solely for all Singapore Hotel inquiry.
- Prepare presentation and proposal and assisting the Managing Director for oversea inquiry.
- Consult with clients to understand objectives and provide strategic recommendations.
- Discuss and help input ideas for a new design for customer tableware, prepare sales report, prepare quotation, PI & PO.
- Arrange payment & plan delivery schedule. Training staff assigned from Japan to Singapore.
- Timely and effective communication to project teams, Customer, and management on project status and issues.
- Managed 2 direct reports – Project Coordinator and Administrative Assistant.
Senior Sales Executive
TRUWATER SINGAPORE PTE LTD
05.2011 - 09.2014
- Generate new ideas to promote company products. Arrange meet-up with existing clients to extend additional after-sales service for a long-term relationship.
- Conducted site survey for new projects to rectify existing problems & extend solutions.
- Monitored competitive activity and market conditions to provide feedback to Management.
- Maintained personal performance including contact databases, activity reporting and sales forecast.
- Dotted reporting of 2 interns
Event Coordinator
THE BIG STORY PTE LTD
05.2010 - 04.2011
- Tailored events according to the personal tastes and budgets of clients, managing and exceeding expectations.
- Collaborated with vendors to meet client expectations; available on-demand 24/7.
- Track and report costs, sales, and other various event statistics for each event.
Direct Sale Agent
AUSTRALIA & NEW ZEALAND BANK
12.2008 - 04.2010
- Promoted all ANZ products and services to be station in Corporate Retail shop to promote bank's products.
- Provided customer service for the banking & co-brand retail outlets. Guided new staff to generate better sales.
- Attended sales meetings to contribute ideas in improving the sales figure
Senior Sales Officer
CITIBANK SINGAPORE LIMITED
12.2005 - 09.2008
- Promoted all Citibank products and services, scouting for a corporate company to organize promotion for their staff.
- Consistently developed a prospect pipeline of 2x to 3x annual quota by executing innovative lead generation techniques.
Internal Sales Agent
HONG KONG & SHANGHAI BANK CORP (HSBC)
09.2004 - 11.2005
- Promote all HSBC products and services.
- Scouting for a corporate company to organize promotion for their staff.
- Daily prospecting to identify potential clients and set-up sales presentations.
Logistic Coordinator & Data entry
SIN HIAP HOE COMPANY LTD
01.2003 - 01.2004
- Planned schedules for the company’s 80 drivers for transportation of petroleum planned their working timing.
- Made sure all individual drivers did not exceed 72 working hours per week. Calculated individual drivers’ payroll.
- Supervised all drivers working attitude & behavior. Ordered all the equipment of uniform, boots, safety equipment & first aid box. Meet up with suppliers for quality checks & bargain for a lower price.
Administrator
Mitsubishi chemical MPCS
01.2000 - 01.2003
- Answering phone calls, filing, booking flights for bosses, arranging a hotel stay for bosses & visiting staff from Japan.
- Purchase orders of stationery to design the hazardous sticker for the chemical for delivery.
- Stocked up good drums for chemical, recorded goods in sequence order & make sure load up to the correct container.
Education
Diploma - Business Administration, Sales & Marketing
PSB Academy
01.2014
LCCI Certification - Business Administration
JE Educational Centre
01.2002
LCCI Certification - Text Words Production
JE Educational Centre
01.2002
LCCI Certification - Business English
JE Educational Centre
01.2002
Skills
- Effective stakeholder engagement
- Client relationship management
- Employee guidance and support
- Integrated sales and marketing oversight
- Inventory management
- Operational management
- Project Management
- Effective negotiation techniques
- CRM software
- Competitive analysis
- Proposal development
Additional Information
- Proficient in English, Chinese and Hokkien
- CRM – OCS, SAP (basic)SFDC, ITSS, PARADM.
- MS Office Suite
Timeline
Business Development & Account Manager
Iron Mountain
01.2025 - Current
Account Manager
CTC GLOBAL PTE LTD
08.2022 - Current
Major Account Manager
FUJIFILM BUSINESS INNOVATION SINGAPORE PTE LTD
06.2021 - 07.2022
Account Manager
NARUMI SINGAPORE PTE LTD
11.2014 - 12.2020
Senior Sales Executive
TRUWATER SINGAPORE PTE LTD
05.2011 - 09.2014
Event Coordinator
THE BIG STORY PTE LTD
05.2010 - 04.2011
Direct Sale Agent
AUSTRALIA & NEW ZEALAND BANK
12.2008 - 04.2010
Senior Sales Officer
CITIBANK SINGAPORE LIMITED
12.2005 - 09.2008
Internal Sales Agent
HONG KONG & SHANGHAI BANK CORP (HSBC)
09.2004 - 11.2005
Logistic Coordinator & Data entry
SIN HIAP HOE COMPANY LTD
01.2003 - 01.2004
Administrator
Mitsubishi chemical MPCS
01.2000 - 01.2003
LCCI Certification - Business Administration
JE Educational Centre
LCCI Certification - Text Words Production
JE Educational Centre
LCCI Certification - Business English
JE Educational Centre
Diploma - Business Administration, Sales & Marketing
PSB Academy
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